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  5. Embassy London

Brand page · Shoes · United Kingdom

Embassy London Top 5% worldwide Top 5% in the United Kingdom Top 5% in Shoes Top 10% in Shoes in the United Kingdom
embassylondon.co.uk·🇬🇧 Dartford, United Kingdom· Shopify·Since 2020

Embassy London traffic, ads & competitors 98.2k visits a month, 147 active Meta ads, Gravity score 682.

Embassy London — Embassy London is a footwear brand that designs and sells handcrafted leather shoes and accessories including handbags, socks, and belts. The brand creates bright and bold updates to classic footwear styles. In September 2026 embassylondon.co.uk drew an estimated 98.2k visits, up 6% on the month before. It ranks #103 of 2,017 Shoes brands in the United Kingdom and holds a 4.3 Trustpilot rating over 1,931 reviews.

embassylondon.co.uk@embassylondonofficial 48.6kFacebookLinkedIn 1.7kTrustpilot 4.3Meta Ad Library 147

Updated Traffic Sept 2026Meta ads 9 Oct 2026Google ads 21 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026

Estimated traffic
98.2k
+6% vs. August 2026
Instagram followers
48.6k
1,170 posts · @embassylondonofficial
Trustpilot
4.3
1,931 reviews · 35 in 12 months
Meta ads
147
active · on Google since 2025
Products
99%
in stock · 133 collections
Rank in the United Kingdom
#103
of 2,017 in Shoes
LinkedIn
1.7k
followers · 20 employees
Earned media value
€2.9k
per month, Instagram

Gravity score

682/ 1000 · 10 of 10 indicators rated
Brand Power637
Momentum725
Performance683

Percentiles within 156 peers: Shoes brands in the United Kingdom with 30K–100K monthly visits. Recomputed nightly, last on 2 Nov 2026.

How the score is calculated

About the store

Embassy London is a footwear brand that designs and sells handcrafted leather shoes and accessories including handbags, socks, and belts. The brand creates bright and bold updates to classic footwear styles.

01 · Traffic

Embassy London website traffic

The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.

Embassy London drew an estimated 98.2k visits in September 2026, up 6% on the month before and up 10% over three months.

  • Worldwide#95,160of 4.5m sites · Top 5%
  • In United Kingdom#4,946of 192k sites · Top 5%
  • Shoes, worldwide#2,025of 46,962 brands · Top 5%
  • Shoes, United Kingdom#103of 2,017 brands · Top 10%
Monthly visitssource Sept 2026

98.2k

estimated visits in September

1 mo ▲ +5.9%4 mo ▲ +10.5%

The monthly curve, 24 months of history and the category comparison.

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Audience by country, free account
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02 · Reviews

Embassy London reviews

The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.

Embassy London holds 4.3 out of 5 on Trustpilot over 1,931 reviews, 35 of them in the last twelve months: 85% of customers give five stars and 5% one star. That volume places Embassy London in the top 10% of the 270,321 Trustpilot pages in the Gravity index, and its rating quality in the top 30%. On Google, Embassy London scores 4.8 over 78 reviews.

Trustpilotclaimed page · read 21 Oct 2026
4.3TrustScore · 1,931 reviews · 35 in 12 months
Top 10% review volumeTop 30% rating quality
5 ★85%
4 ★6%
3 ★2%
2 ★2%
1 ★5%

Fashion Accessories Store

Google reviewsread 20 Oct 2026
4.878 reviews on the Google business profile
5 ★90%
4 ★6%
3 ★3%
2 ★0%
1 ★1%

Review velocity, TrustScore history and the category comparison are on the Gravity brand page.

03 · Products

Embassy London best-selling products

The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.

Embassy London sells on Shopify, 99% of its catalogue in stock. The best seller is Hatter - Black Gold Drops - Women's Leather Ankle Lace-up Boot, at £190.00, followed by Vivienne - Black Flower - Women's oxford lace-up shoe with brogue details and The Artist - Black & Gold - Women's leather lace-up shoe with brogue detailing.

ProductsCatalogue read Oct 2026
  • #1Hatter - Black Gold Drops - Women's Leather Ankle Lace-up BootEmbassy London£190.00In stock
  • #2Vivienne - Black Flower - Women's oxford lace-up shoe with brogue detailsEmbassy London£160.00In stock
  • #3The Artist - Black & Gold - Women's leather lace-up shoe with brogue detailingEmbassy London£155.00In stock
  • +View all productsRankings over time, ratings, stock and the ads that lead to each product. Free account.Sign in to Gravity
Catalogue mixOct 2026
Shoes30%
Boots22%
Heels16%
Socks9%

Share of the catalogue by product family.

Activity mixdominant: Shoes
Shoes78%
Clothing9%
Clothing Accessories7%
Handbags, Wallets & Cases3%
Gift Cards1%

The dominant category places Embassy London in its comparison group.

Prices and ratingsstore data
Average rating
4.89 / 5
Rated products
64% of the catalogue
In stock
99%
Upper price quartile
US$211.77
Currency
GBP

05 · Influencers

Embassy London influencers

The creators who tag @embassylondonofficial on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.

Creators tag @embassylondonofficial on Instagram, led by TheGregWhoLived (68.3k followers, 0.5% engagement).

Influencersaccounts tagging @embassylondonofficial · Instagram
AccountProfileFollowersEngagementTagsRelationship
TTheGregWhoLived@thegregwholived · 🇬🇧 GBCinema series pop culture Creator68.3k0.5%2Tagged @embassylondonofficial
Engagement is the median of recent posts.See all

06 · Competitors according to Gravity

Embassy London competitors and alternatives

Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.

Gravity by Benchr finds competitors for Embassy London among Shoes brands in the United Kingdom. The closest is LAMODA, then Otto + Ivy, Merry People UK, Rieker.co.uk, Bahé, Sargasso and Grey.

CompetitorsShoes · United Kingdom · similarity out of 100
BrandSimilarityGravity scoreEst. trafficInstagramTrustpilotMeta adsProducts
LAMODAlamoda.co.uk
Otto + Ivyottoandivy.com
Merry People UKuk.merrypeople.com
Rieker.co.ukrieker.co.uk
Bahébahe.co
Sargasso and Greysargassoandgrey.com
Competitors Gravity finds for Embassy London. Similarity, Gravity score, traffic, social, reviews, ads and catalogue are for subscribers.Compare Embassy London with LAMODA

07 · Company

Who is behind Embassy London?

Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.

Embassy London is a company based in Dartford, United Kingdom, founded in 2011 according to LinkedIn, on a domain registered in January 2020. It employs about 20 people.

Legal entityGravity index, Nov 2026
Entity country
🇬🇧 United Kingdom · Dartford
Founded
2011, per LinkedIn
Domain registered
30 Jan 2020
Employees
20 on LinkedIn
DistributionGravity index, Nov 2026
Own store
embassylondon.co.uk · Shopify · GBP
Catalogue
133 collections
Retailers
None recorded
Open jobs
None recorded

08 · What people ask about Embassy London

What people ask Google about Embassy London.

11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.

Is Embassy London legit or a scam?

According to Gravity by Benchr, Embassy London is a brand based in Dartford, United Kingdom: its website has existed since January 2020, its Trustpilot profile is claimed by the brand, it sells on a Shopify store, it employs 20 people on LinkedIn, it has 48,599 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.

Embassy London reviews

Customers rate Embassy London 4.3 out of 5 on Trustpilot over 1,931 reviews, 35 of them in the last twelve months: 85% give five stars, 5% one star. Gravity by Benchr places that review volume in the top 10% of the 270,321 Trustpilot pages in its index. On Google, Embassy London scores 4.8 over 78 reviews. Source: Gravity by Benchr Trustpilot reading, October 2026.

What is Embassy London?

Embassy London is a footwear brand that designs and sells handcrafted leather shoes and accessories including handbags, socks, and belts. The brand creates bright and bold updates to classic footwear styles. Gravity by Benchr classifies it under Shoes, with Shoes making up 30% of the catalogue. Source: Gravity by Benchr product classification, October 2026.

Embassy London prices: how much is it?

Embassy London's best seller, Hatter - Black Gold Drops - Women's Leather Ankle Lace-up Boot, sells £190.00 on embassylondon.co.uk. 99% of the catalogue is in stock. Gravity does not track prices daily: check embassylondon.co.uk before buying. Source: Gravity by Benchr catalogue reading, October 2026.

Does Embassy London have a discount code?

Gravity by Benchr does not collect discount codes. What Gravity observes: Embassy London advertises on Facebook and Instagram and on Google, where its offers often run. Check embassylondon.co.uk for current promotions. Source: Gravity by Benchr ad records, October 2026.

Where to buy Embassy London?

Embassy London sells on its own website, embassylondon.co.uk, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.

Who is behind Embassy London?

Gravity by Benchr records a company based in Dartford, United Kingdom, founded in 2011 according to LinkedIn, on a domain registered in 2020, with 20 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.

Is Embassy London doing well?

Yes. Gravity by Benchr estimates about 98,200 visits to embassylondon.co.uk in September 2026, up 6% in a month and up 10% over three months. Embassy London ranks #103 of 2,017 Shoes brands in the United Kingdom in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.

Which platform and tools does Embassy London use?

Gravity by Benchr identifies embassylondon.co.uk as a Shopify store (standard plan, not Shopify Plus), selling in GBP. The brand has claimed its Trustpilot profile. It advertises through Meta and on Google since August 2025. Source: Gravity by Benchr platform and advertising records, November 2026.

What is Embassy London's ad budget?

Gravity by Benchr does not publish a spend figure for Embassy London on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.

Who are the biggest Shoes brands in the United Kingdom?

Among Shoes brands in the United Kingdom in the Gravity by Benchr index, Embassy London ranks #103 of 2,017 by estimated traffic. Its closest competitors on the same market are LAMODA, Otto + Ivy, Merry People UK, Rieker.co.uk and Bahé. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.

Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Embassy London.