Brand page · Clothing
emp-online.it: 336k visits a month, 14 active Meta ads.
emp-online.it — EMP Online Italia is an online retailer that sells official merchandise and products for rock, entertainment, films, TV series, and video games, including alternative clothing and accessories. In September 2026 emp-online.it drew an estimated 336k visits, down 6% on the month before. It ranks #31 of 5,997 Clothing brands and holds a 4.6 Trustpilot rating over 2,370 reviews.
Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 20 Oct 2026Trustpilot Oct 2026
About the store
EMP Online Italia is an online retailer that sells official merchandise and products for rock, entertainment, films, TV series, and video games, including alternative clothing and accessories.
01 · Traffic
How much traffic emp-online.it gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
emp-online.it drew an estimated 336k visits in September 2026, down 6% on the month before and down 24% over three months.
- Worldwide#34,224of 4.5m sites · Top 1%
- In Italy#898of 138k sites · Top 1%
- Clothing, worldwide#2,925of 459,295 brands · Top 1%
- Clothing, Italy#31of 5,997 brands · Top 1%
336k
estimated visits in September
1 mo ▼ −6.1%4 mo ▼ −23.8%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about emp-online.it.
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
emp-online.it holds 4.6 out of 5 on Trustpilot over 2,370 reviews, 967 of them in the last twelve months: 80% of customers give five stars and 9% one star. That volume places emp-online.it in the top 5% of the 270,321 Trustpilot pages in the Gravity index, and its rating quality in the top 20%.
Clothing Store
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What emp-online.it sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
Gravity by Benchr has not read emp-online.it's catalogue yet.
Data not available
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Share of the catalogue by product family.
The dominant category places emp-online.it in its comparison group.
- Average rating
- Data not available
- Rated products
- Data not available
- In stock
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- Upper price quartile
- Data not available
- Currency
- Data not available
04 · Ads
What emp-online.it is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
emp-online.it runs Meta ads on Facebook, Instagram, Messenger, Audience Network, Threads, and has advertised on Google since October 2021 (image, text).
Ottobre è finalmente arrivato, quindi possiamo ufficialmente tirare fuori zucche, fantasmini e tutto l'armamentario di Halloween! 🎃👻 E naEMP Italia6 Oct 2026image
TShirt di Rancid UomoEMP Italia6 Oct 2026image
Avete mai pensato a quanto dev'essere magico il Natale a Hogwarts? 🎄✨ In attesa della nostra lettera (che evidentemente continua ad avereEMP Italia6 Oct 2026image- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Text ad20 Oct 2026E.M.P. Merchandising Handelsgesellschaft mbHverified
Text ad20 Oct 2026E.M.P. Merchandising Handelsgesellschaft mbHverified
Text ad20 Oct 2026E.M.P. Merchandising Handelsgesellschaft mbHverified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Who talks about emp-online.it.
The creators who tag @emp_italia on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @emp_italia on Instagram, led by Upside Down Italia (25.3k followers).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| UUpside Down Italia@upsidedownitalia · 🇮🇹 IT | Cinema series pop culture Creator | 25.3k | — | 7 | Tagged @emp_italia |
06 · Competitors according to Gravity
Who emp-online.it competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for emp-online.it among Clothing brands. The closest is EMP Mail order UK, then eyesoremerch.com, Backstage Rock Shop, Band T-Shirts, Rockabilia, The Yetee.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| EMP Mail order UKemp.at | |||||||
| eyesoremerch.comeyesoremerch.com | |||||||
| Backstage Rock Shopbackstagerockshop.com | |||||||
| Band T-Shirtsbandtshirts.com.au | |||||||
| Rockabiliarockabilia.com | |||||||
| The Yeteetheyetee.com |
07 · Company
The company behind emp-online.it.
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
emp-online.it is an e-commerce brand, founded in 2007 according to LinkedIn. It employs about 6 people.
- Legal name
- Data not available
- Registration no.
- Data not available
- VAT
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- Legal form
- Data not available
- Entity country
- Data not available
- Founded
- 2007, per LinkedIn
- Domain registered
- Data not available
- Share capital
- Data not available
- Status
- Data not available
- President
- Data not available
- Activity code
- Data not available
- Employees
- 6 on LinkedIn
- Funding stage
- Data not available
- Total raised
- Data not available
- Investors
- Data not available
- VC-backed
- Data not available
- Own store
- emp-online.it · Salesforce_commerce
- Catalogue
- Data not available
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about emp-online.it
What people ask Google about emp-online.it.
10 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is emp-online.it legit?
According to Gravity by Benchr, emp-online.it is a brand: its Trustpilot profile is claimed by the brand, it sells on a Salesforce_commerce store, it employs 6 people on LinkedIn, it has 151,392 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, September 2026.
emp-online.it reviews
Customers rate emp-online.it 4.6 out of 5 on Trustpilot over 2,370 reviews, 967 of them in the last twelve months: 80% give five stars, 9% one star. Gravity by Benchr places that review volume in the top 5% of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.
What is emp-online.it?
EMP Online Italia is an online retailer that sells official merchandise and products for rock, entertainment, films, TV series, and video games, including alternative clothing and accessories. Gravity by Benchr classifies it under Clothing. Source: Gravity by Benchr product classification.
emp-online.it promo code
Gravity by Benchr does not collect discount codes. What Gravity observes: emp-online.it advertises on Facebook and Instagram and on Google, where its offers often run. Check emp-online.it for current promotions. Source: Gravity by Benchr ad records, October 2026.
Where to buy emp-online.it?
emp-online.it sells on its own website, emp-online.it, a Salesforce_commerce store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data.
Who owns emp-online.it?
Gravity by Benchr records a company, founded in 2007 according to LinkedIn, with 6 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records.
Is emp-online.it growing?
Not at the moment. Gravity by Benchr estimates about 335,800 visits to emp-online.it in September 2026, down 6% in a month and down 24% over three months. emp-online.it ranks #31 of 5,997 Clothing brands in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
Which platform and tools does emp-online.it use?
Gravity by Benchr identifies emp-online.it as a Salesforce_commerce store. The brand has claimed its Trustpilot profile. It advertises through Meta and on Google since October 2021. Source: Gravity by Benchr platform and advertising records.
What is emp-online.it's ad budget?
Gravity by Benchr does not publish a spend figure for emp-online.it on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Clothing brands?
Among Clothing brands in the Gravity by Benchr index, emp-online.it ranks #31 of 5,997 by estimated traffic. Its closest competitors on the same market are EMP Mail order UK, eyesoremerch.com, Backstage Rock Shop, Band T-Shirts and Rockabilia. Source: Gravity by Benchr competitor analysis, same category, same market, similar size.
Category
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with emp-online.it.