Brand page · Books
empik.com traffic, ads & competitors 20.5m visits a month, 911 active Meta ads.
empik.com — Empik.com is a Polish retail store offering over 10 million products across categories including books, music, film, health and beauty, toys, home and garden, electronics, appliances, and sports. In September 2026 empik.com drew an estimated 20.5m visits, up 3% on the month before. It ranks #1 of 136 Books brands and holds a 3.6 Trustpilot rating over 1,220 reviews.
Updated Traffic Sept 2026Meta ads 9 Oct 2026Google ads 19 Oct 2026Trustpilot Oct 2026
About the store
Empik.com is a Polish retail store offering over 10 million products across categories including books, music, film, health and beauty, toys, home and garden, electronics, appliances, and sports.
01 · Traffic
empik.com website traffic
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
empik.com drew an estimated 20.5m visits in September 2026, up 3% on the month before and up 19% over three months.
- Worldwide#1,051of 4.5m sites · Top 1%
- In Poland#13of 91.7k sites · Top 1%
- Books, worldwide#13of 53,824 brands · Top 1%
- Books, Poland#1of 136 brands · Top 1%
20.5m
estimated visits in September
1 mo ▲ +3.3%4 mo ▲ +18.9%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
empik.com reviews
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
empik.com holds 3.6 out of 5 on Trustpilot over 1,220 reviews, 597 of them in the last twelve months: 31% of customers give five stars and 62% one star. That volume places empik.com in the top 10% of the 270,321 Trustpilot pages in the Gravity index.
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
empik.com best-selling products
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
Gravity by Benchr has not read empik.com's catalogue yet.
Data not available
Data not available
Share of the catalogue by product family.
The dominant category places empik.com in its comparison group.
- Average rating
- Data not available
- Rated products
- Data not available
- In stock
- Data not available
- Upper price quartile
- Data not available
- Currency
- Data not available
04 · Ads
empik.com ads
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
empik.com runs Meta ads on Facebook, Instagram, Messenger, Audience Network, Threads, and has advertised on Google since October 2021 (image, text, video).
Opowiem Ci Mamo Alexander Sowa Mądra Głowa 3703, gra planszowaempik8 Oct 2026image
Przyszła jesień, a wieczory stają się coraz dłuższe. 🍁 Dobrze się składa, bo teraz w salonach Empik i na cutt.ly/tymXNDf1 trwa Festiwal Gierempik8 Oct 2026image
Jesienne okazje do -40%empik8 Oct 2026video- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Text ad19 Oct 2026Empik S.A.verified
Text ad19 Oct 2026Empik S.A.verified
Text ad19 Oct 2026Empik S.A.verified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
empik.com influencers
The creators who tag @empikcom on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @empikcom on Instagram, led by Agnieszka Odyjas 📚 Book Blogger & Book Photographer (17.5k followers, 4.4% engagement).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| AAgnieszka Odyjas 📚 Book Blogger & Book Photographer@anesska.photo · 🇵🇱 PL | History culture education Creator | 17.5k | 4.4% | 11 | Tagged @empikcom |
06 · Competitors according to Gravity
empik.com competitors and alternatives
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for empik.com among Books brands. The closest is apollo.ee, then swiatksiazki.pl, buecher.de, taniaksiazka.pl, thalia.at, gorila.sk.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| apollo.eeapollo.ee | |||||||
| swiatksiazki.plswiatksiazki.pl | |||||||
| buecher.debuecher.de | |||||||
| taniaksiazka.pltaniaksiazka.pl | |||||||
| thalia.atthalia.at | |||||||
| gorila.skgorila.sk |
07 · Company
Who is behind empik.com?
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
empik.com is an e-commerce brand, on a domain registered in August 1997.
- Domain registered
- 6 Aug 1997
- Own store
- empik.com
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about empik.com
What people ask Google about empik.com.
8 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is empik.com legit?
According to Gravity by Benchr, empik.com is a brand: its website has existed since August 1997, its Trustpilot profile is claimed by the brand, it has 284,380 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, September 2026.
empik.com reviews
Customers rate empik.com 3.6 out of 5 on Trustpilot over 1,220 reviews, 597 of them in the last twelve months: 31% give five stars, 62% one star. Gravity by Benchr places that review volume in the top 10% of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.
What is empik.com?
Empik.com is a Polish retail store offering over 10 million products across categories including books, music, film, health and beauty, toys, home and garden, electronics, appliances, and sports. Gravity by Benchr classifies it under Books. Source: Gravity by Benchr product classification.
empik.com promo code
Gravity by Benchr does not collect discount codes. What Gravity observes: empik.com advertises on Facebook and Instagram and on Google, where its offers often run. Check empik.com for current promotions. Source: Gravity by Benchr ad records, October 2026.
Who owns empik.com?
Gravity by Benchr records a company, whose domain was registered in 1997. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records.
Is empik.com growing?
Yes. Gravity by Benchr estimates about 20,545,300 visits to empik.com in September 2026, up 3% in a month and up 19% over three months. empik.com ranks #1 of 136 Books brands in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
How much does empik.com spend on Meta ads?
Gravity by Benchr does not publish a spend figure for empik.com on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Books brands?
Among Books brands in the Gravity by Benchr index, empik.com ranks #1 of 136 by estimated traffic. Its closest competitors on the same market are apollo.ee, swiatksiazki.pl, buecher.de, taniaksiazka.pl and thalia.at. Source: Gravity by Benchr competitor analysis, same category, same market, similar size.
Category
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with empik.com.