1. Gravity
  2. Rankings
  3. Baby & Toddler
  4. Nursing & Feeding
  5. Emulait

Brand page · Nursing & Feeding · United States

Emulait Top 5% worldwide Top 10% in the United States Top 5% in Nursing & Feeding Top 10% in Nursing & Feeding in the United States
emulait.com·🇺🇸 Henderson, United States· Shopify·Since 2021

Emulait traffic, ads & competitors 41.6k visits a month, 24 active Meta ads, Gravity score 412.

Emulait — Emulait is a baby bottle brand that sells breastfeeding bottles shaped like a breast to mimic the natural feeding experience, along with pacifiers and accessories. In September 2026 emulait.com drew an estimated 41.6k visits, up 25% on the month before. It ranks #41 of 636 Nursing & Feeding brands in the United States and holds a 3.2 Trustpilot rating over 72 reviews.

emulait.com@emulait 166kFacebookLinkedIn 1.2kTrustpilot 3.2Meta Ad Library 24

Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 20 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026

Estimated traffic
41.6k
+25% vs. August 2026
Instagram followers
166k
1,104 posts · @emulait
Trustpilot
3.2
72 reviews · 29 in 12 months
Meta ads
24
active · on Google since 2023
Products
100%
in stock · 14 collections
Rank in the United States
#41
of 636 in Nursing & Feeding
LinkedIn
1.2k
followers · 11 employees
Earned media value
€634.8
per month, Instagram

Gravity score

412/ 1000 · 10 of 10 indicators rated
Brand Power539
Momentum280
Performance417

Percentiles within 33 peers: Nursing & Feeding brands in the United States with 30K–100K monthly visits. Recomputed nightly, last on 2 Nov 2026.

How the score is calculated

About the store

Emulait is a baby bottle brand that sells breastfeeding bottles shaped like a breast to mimic the natural feeding experience, along with pacifiers and accessories.

01 · Traffic

Emulait website traffic

The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.

Emulait drew an estimated 41.6k visits in September 2026, up 25% on the month before and down 25% over three months.

  • Worldwide#198,936of 4.5m sites · Top 5%
  • In United States#63,158of 1.2m sites · Top 10%
  • Nursing & Feeding, worldwide#232of 5,006 brands · Top 5%
  • Nursing & Feeding, United States#41of 636 brands · Top 10%
Monthly visitssource Sept 2026

41.6k

estimated visits in September

1 mo ▲ +24.8%4 mo ▼ −24.6%

The monthly curve, 24 months of history and the category comparison.

Create your free account
Audience by country, free account
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02 · Reviews

Emulait reviews

The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.

Emulait holds 3.2 out of 5 on Trustpilot over 72 reviews, 29 of them in the last twelve months: 39% of customers give five stars and 43% one star. That volume places Emulait in the top 40% of the 270,321 Trustpilot pages in the Gravity index.

Trustpilotclaimed page · read 21 Oct 2026
3.2TrustScore · 72 reviews · 29 in 12 months
Top 40% review volume
5 ★39%
4 ★14%
3 ★0%
2 ★4%
1 ★43%

Baby Store

Google reviewsData not available

Data not available

Review velocity, TrustScore history and the category comparison are on the Gravity brand page.

03 · Products

Emulait best-selling products

The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.

Emulait sells on Shopify, 100% of its catalogue in stock. The best seller is Emulait Starter Kit, at US$59.95, followed by The Emulait Pacifier 2-Pack and The Anatomy Bottle.

ProductsCatalogue read Oct 2026
Catalogue mixOct 2026
Nursing & Feeding55%
Baby & Toddler18%
Hats9%
Gift Cards5%

Share of the catalogue by product family.

Activity mixdominant: Nursing & Feeding
Nursing & Feeding59%
Baby & Toddler18%
Clothing Accessories9%
Baby Health5%
Gift Cards5%

The dominant category places Emulait in its comparison group.

Prices and ratingsstore data
Average rating
4.69 / 5
Rated products
73% of the catalogue
In stock
100%
Upper price quartile
US$45.75
Currency
USD

05 · Influencers

Emulait influencers

The creators who tag @emulait on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.

Creators tag @emulait on Instagram, led by سیسمونی و لوازم کودک 🪽SARO🌈 (99.3k followers, 1.5% engagement).

Influencersaccounts tagging @emulait · Instagram
AccountProfileFollowersEngagementTagsRelationship
سسیسمونی و لوازم کودک 🪽SARO🌈@saro_kids · 🇮🇷 IRParenting family Creator99.3k1.5%1Tagged @emulait
Engagement is the median of recent posts.See all

06 · Competitors according to Gravity

Emulait competitors and alternatives

Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.

Gravity by Benchr finds competitors for Emulait among Nursing & Feeding brands in the United States. The closest is ByHeart, then KUB Baby, a2 Platinum® Store, Haakaa, thebokee.com, The Baby Toon.

CompetitorsNursing & Feeding · United States · similarity out of 100
BrandSimilarityGravity scoreEst. trafficInstagramTrustpilotMeta adsProducts
ByHeartbyheart.com
KUB Babykubbaby.com
a2 Platinum® Storea2platinum.com
Haakaahaakaausa.com
thebokee.comthebokee.com
The Baby Toonthebabytoon.com
Competitors Gravity finds for Emulait. Similarity, Gravity score, traffic, social, reviews, ads and catalogue are for subscribers.Compare Emulait with ByHeart

07 · Company

Who is behind Emulait?

Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.

Emulait is a company based in Henderson, United States, founded in 2019 according to LinkedIn, on a domain registered in July 2021. It employs about 11 people.

Legal entityGravity index, Nov 2026
Entity country
🇺🇸 United States · Henderson
Founded
2019, per LinkedIn
Domain registered
21 Jul 2021
Status
Operating
Employees
11 on LinkedIn · 11-50
DistributionGravity index, Nov 2026
Own store
emulait.com · Shopify · USD
Catalogue
14 collections
Retailers
None recorded
Open jobs
None recorded

08 · What people ask about Emulait

What people ask Google about Emulait.

11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.

Is Emulait legit?

According to Gravity by Benchr, Emulait is a brand based in Henderson, United States: its website has existed since July 2021, its Trustpilot profile is claimed by the brand, it sells on a Shopify store, it employs 11 people on LinkedIn, it has 166,032 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.

Emulait reviews: is it worth it?

Customers rate Emulait 3.2 out of 5 on Trustpilot over 72 reviews, 29 of them in the last twelve months: 39% give five stars, 43% one star. Gravity by Benchr places that review volume in the top 40% of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.

What is Emulait known for?

Emulait is a baby bottle brand that sells breastfeeding bottles shaped like a breast to mimic the natural feeding experience, along with pacifiers and accessories. Gravity by Benchr classifies it under Nursing & Feeding, with Nursing & Feeding making up 55% of the catalogue. Source: Gravity by Benchr product classification, October 2026.

Emulait prices: how much is it?

Emulait's best seller, Emulait Starter Kit, sells US$59.95 on emulait.com. 100% of the catalogue is in stock. Gravity does not track prices daily: check emulait.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.

Is there a Emulait discount code?

Gravity by Benchr does not collect discount codes. What Gravity observes: Emulait advertises on Facebook and Instagram and on Google, where its offers often run. Check emulait.com for current promotions. Source: Gravity by Benchr ad records, October 2026.

Where to buy Emulait?

Emulait sells on its own website, emulait.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.

Who is behind Emulait?

Gravity by Benchr records a company based in Henderson, United States, founded in 2019 according to LinkedIn, on a domain registered in 2021, with 11 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.

Is Emulait growing?

Not at the moment. Gravity by Benchr estimates about 41,600 visits to emulait.com in September 2026, up 25% in a month and down 25% over three months. Emulait ranks #41 of 636 Nursing & Feeding brands in the United States in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.

Which platform and tools does Emulait use?

Gravity by Benchr identifies emulait.com as a Shopify store (standard plan, not Shopify Plus), selling in USD. The brand has claimed its Trustpilot profile. It advertises through Meta and on Google since August 2023. Source: Gravity by Benchr platform and advertising records, November 2026.

How much does Emulait spend on Meta ads?

Gravity by Benchr does not publish a spend figure for Emulait on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.

Who are the biggest Nursing & Feeding brands in the United States?

Among Nursing & Feeding brands in the United States in the Gravity by Benchr index, Emulait ranks #41 of 636 by estimated traffic. Its closest competitors on the same market are ByHeart, KUB Baby, a2 Platinum® Store, Haakaa and thebokee.com. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.

Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Emulait.