Brand page · Baby Transport · United States
Ergobaby: 417K visits a month, 167 active Meta ads, Gravity score 684.
Ergobaby — Ergobaby is a premium baby carrier brand that designs ergonomic and comfortable baby carriers, bouncers, and strollers to support bonding between parents and children. In September 2026 ergobaby.com drew an estimated 417K visits, down 18% on the month before. It ranks #3 of 165 Baby Transport brands in United States and holds a 3.9 Trustpilot rating over 1,148 reviews.
Updated Traffic Sept 2026Meta ads 9 Oct 2026Google ads 21 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026
Gravity score
Percentiles within 12 peers: Baby Transport brands in United States with 100K–1M monthly visits. Recomputed nightly, last on 2 Nov 2026.
About the store
Ergobaby is a premium baby carrier brand that designs ergonomic and comfortable baby carriers, bouncers, and strollers to support bonding between parents and children.
01 · Traffic
How much traffic Ergobaby gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
Ergobaby drew an estimated 417K visits in September 2026, down 18% on the month before and down 22% over three months.
- Worldwide#28,738of 4.5M sites · Top 1%
- In United States#9,360of 1.2M sites · Top 1%
- Baby Transport, worldwide#20of 2,408 brands · Top 1%
- Baby Transport, United States#3of 165 brands · Top 5%
417K
estimated visits in September
1 mo ▼ −18.3%4 mo ▼ −21.8%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about Ergobaby.
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
Ergobaby holds 3.9 out of 5 on Trustpilot over 1,148 reviews, 192 of them in the last twelve months: 62% of customers give five stars and 20% one star. That volume places Ergobaby in the top 10 % of the 270,321 Trustpilot pages in the Gravity index, and its rating quality in the top 40 %. On Google, Ergobaby scores 4.5 over 121 reviews.
Baby Store Baby Clothing Store Maternity Store
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What Ergobaby sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
Ergobaby sells on Shopify, 98% of its catalogue in stock. The best seller is Omni Deluxe Baby Carrier, at US$164.00–US$219.00, followed by Baby Carrier Teething Pad and All Weather Baby Carrier Cover.
#1Omni Deluxe Baby CarrierErgobabyUS$164.00–US$219.00In stock
#2Baby Carrier Teething PadErgobabyUS$17.50In stock
#3All Weather Baby Carrier CoverErgobabyUS$75.00In stock- +View all productsRankings over time, ratings, stock and the ads that lead to each product. Free account.Sign in to Gravity
Share of the catalogue by product family.
The dominant category places Ergobaby in its comparison group.
- Average rating
- 4.51 / 5
- Rated products
- 91% of the catalogue
- In stock
- 98%
- Upper price quartile
- US$99.50
- Currency
- USD
04 · Ads
What Ergobaby is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
Ergobaby runs Meta ads on Facebook, Instagram, Messenger, Audience Network, Threads, and has advertised on Google since December 2025 (image, text, video).
Meet the newest OmniErgobaby8 Oct 2026video
Meet the newest OmniErgobaby8 Oct 2026image
25% Off Omni Classic CarriersErgobaby8 Oct 2026image- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Text ad21 Oct 2026The Ergo Baby Carrier, Inc.verified
Text ad21 Oct 2026The Ergo Baby Carrier, Inc.verified
Image ad21 Oct 2026The Ergo Baby Carrier, Inc.verified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Who talks about Ergobaby.
The creators who tag @ergobaby on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @ergobaby on Instagram, led by gelsea mcniece (385K followers, 0.0% engagement).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| ggelsea mcniece@gelseamae · 🇺🇸 US | Parenting family Creator | 385K | 0.0% | 10 | Tagged @ergobaby |
06 · Competitors according to Gravity
Who Ergobaby competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for Ergobaby among Baby Transport brands in United States. The closest is artipoppe.com, then Solly Baby, primainfanziailnido.com, babybjorn.fr, daisybabyshop.co.uk, Nuna.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| artipoppe.comartipoppe.com | |||||||
| Solly Babysollybaby.com | |||||||
| primainfanziailnido.comprimainfanziailnido.com | |||||||
| babybjorn.frbabybjorn.fr | |||||||
| daisybabyshop.co.ukdaisybabyshop.co.uk | |||||||
| Nunanunababy.com |
07 · Company
The company behind Ergobaby.
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
Ergobaby is a company based in Concord, United States, founded in 2003 according to LinkedIn, on a domain registered in July 2003. It employs about 108 people, is listed at m_and_a stage.
- Legal name
- Data not available
- Registration no.
- Data not available
- VAT
- Data not available
- Legal form
- Data not available
- Entity country
- 🇺🇸 United States · Concord
- Founded
- 2003, per LinkedIn
- Domain registered
- 30 Jul 2003
- Share capital
- Data not available
- Status
- was_acquired
- President
- Data not available
- Activity code
- Data not available
- Employees
- 108 on LinkedIn
- Funding stage
- M and a
- Total raised
- Data not available
- Investors
- Data not available
- VC-backed
- Data not available
- Own store
- ergobaby.com · Shopify · USD
- Catalogue
- 14 collections
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about Ergobaby
What people ask Google about Ergobaby.
11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is Ergobaby legit?
According to Gravity by Benchr, Ergobaby is a brand based in Concord, United States: its website has existed since July 2003, its Trustpilot profile is claimed by the brand, it sells on a Shopify store, it employs 108 people on LinkedIn, it has 474,156 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.
Ergobaby reviews: is it worth it?
Customers rate Ergobaby 3.9 out of 5 on Trustpilot over 1,148 reviews, 192 of them in the last twelve months: 62% give five stars, 20% one star. Gravity by Benchr places that review volume in the top 10 % of the 270,321 Trustpilot pages in its index. On Google, Ergobaby scores 4.5 over 121 reviews. Source: Gravity by Benchr Trustpilot reading, October 2026.
What is Ergobaby?
Ergobaby is a premium baby carrier brand that designs ergonomic and comfortable baby carriers, bouncers, and strollers to support bonding between parents and children. Gravity by Benchr classifies it under Baby Transport, with Baby Carriers making up 30% of the catalogue. Source: Gravity by Benchr product classification, October 2026.
How much does Ergobaby cost?
Ergobaby's best seller, Omni Deluxe Baby Carrier, sells from US$164.00 to US$219.00 on ergobaby.com. 98% of the catalogue is in stock. Gravity does not track prices daily: check ergobaby.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.
Ergobaby promo code
Gravity by Benchr does not collect discount codes. What Gravity observes: Ergobaby advertises on Facebook and Instagram and on Google, where its offers often run. Check ergobaby.com for current promotions. Source: Gravity by Benchr ad records, October 2026.
Where to buy Ergobaby?
Ergobaby sells on its own website, ergobaby.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.
Who owns Ergobaby?
Gravity by Benchr records a company based in Concord, United States, founded in 2003 according to LinkedIn, on a domain registered in 2003, with 108 employees on LinkedIn, listed at m_and_a stage. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.
Is Ergobaby growing?
Not at the moment. Gravity by Benchr estimates about 416,900 visits to ergobaby.com in September 2026, down 18% in a month and down 22% over three months. Ergobaby ranks #3 of 165 Baby Transport brands in United States in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
Which platform and tools does Ergobaby use?
Gravity by Benchr identifies ergobaby.com as a Shopify store (standard plan, not Shopify Plus), selling in USD. The brand has claimed its Trustpilot profile. It advertises through Meta and on Google since December 2025. Source: Gravity by Benchr platform and advertising records, November 2026.
What is Ergobaby's ad budget?
Gravity by Benchr does not publish a spend figure for Ergobaby on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Baby Transport brands in United States?
Among Baby Transport brands in United States in the Gravity by Benchr index, Ergobaby ranks #3 of 165 by estimated traffic. Its closest competitors on the same market are artipoppe.com, Solly Baby, primainfanziailnido.com, babybjorn.fr, daisybabyshop.co.uk. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Ergobaby.