Brand page · Personal Care · Germany
Eucerin traffic, ads & competitors 241k visits a month, 125 active Meta ads, Gravity score 631.
Eucerin — Eucerin is a dermatological skincare brand that develops pharmaceutical cosmetics and skin care products for various skin conditions and concerns. In September 2026 eucerin.de drew an estimated 241k visits. It ranks #24 of 3,138 Personal Care brands in Germany and holds a 1.9 Trustpilot rating over 64 reviews.
Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 21 Oct 2026Trustpilot Oct 2026Gravity score 2 Nov 2026
Gravity score
Percentiles within 65 peers: Personal Care brands in Germany with 100K–1M monthly visits. Recomputed nightly, last on 2 Nov 2026.
About the store
Eucerin is a dermatological skincare brand that develops pharmaceutical cosmetics and skin care products for various skin conditions and concerns.
01 · Traffic
Eucerin website traffic
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
Eucerin drew an estimated 241k visits in September 2026 and down 38% over three months.
- Worldwide#44,937of 4.5m sites · Top 5%
- In Germany#2,052of 184k sites · Top 5%
- Personal Care, worldwide#1,994of 215,119 brands · Top 1%
- Personal Care, Germany#24of 3,138 brands · Top 1%
241k
estimated visits in September
1 mo ▲ +0.2%4 mo ▼ −38.3%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
Eucerin reviews
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
Eucerin holds 1.9 out of 5 on Trustpilot over 64 reviews, 14 of them in the last twelve months: 30% of customers give five stars and 53% one star. That volume places Eucerin in the top 40% of the 270,321 Trustpilot pages in the Gravity index.
Cosmetics Store Beauty Product Supplier Health and Beauty Shop Skin Care Clinic Cosmetic Products Manufacturer
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
Eucerin best-selling products
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
Gravity by Benchr has not read Eucerin's catalogue yet.
Data not available
Data not available
Share of the catalogue by product family.
The dominant category places Eucerin in its comparison group.
- Average rating
- Data not available
- Rated products
- Data not available
- In stock
- Data not available
- Upper price quartile
- Data not available
- Currency
- Data not available
04 · Ads
Eucerin ads
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
Eucerin runs Meta ads on Facebook, Instagram, and has advertised on Google since June 2023 (text, video).
Anzeige | Meine Haut hat sich deutlich verbessert mit der neuen Probiom8 Routine von @eucerin_de ✨🫶🏼Eucerin7 Oct 2026video
Anzeige | Das 1. topische Hautprobiotikum - aber wofür ist die Routine eigentlich gedacht und welche Symptome werden damit behandelt? Wir klEucerin7 Oct 2026video
Feuchtigkeit & LinderungEucerin6 Oct 2026video- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Text ad21 Oct 2026Syzygy Performance Marketing GmbHverified
Text ad21 Oct 2026Syzygy Performance Marketing GmbHverified
Text ad21 Oct 2026Syzygy Performance Marketing GmbHverified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Eucerin influencers
The creators who tag @eucerin_de on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @eucerin_de on Instagram, led by Iris (114k followers, 3.3% engagement).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| IIris@irisgavric · 🇩🇪 DE | Health medicine Creator | 114k | 3.3% | 2 | Tagged @eucerin_de |
06 · Competitors according to Gravity
Eucerin competitors and alternatives
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for Eucerin among Personal Care brands in Germany. The closest is eau-thermale-avene.es, then BIODERMA France, larocheposay.co.kr, La Roche-Posay, Laboratoire SVR, uriage.com.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| eau-thermale-avene.eseau-thermale-avene.es | |||||||
| BIODERMA Francebioderma.fr | |||||||
| larocheposay.co.krlarocheposay.co.kr | |||||||
| La Roche-Posaylaroche-posay.pe | |||||||
| Laboratoire SVRsvr.com | |||||||
| uriage.comuriage.com |
07 · Company
Who is behind Eucerin?
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
Eucerin is a company based in Germany.
- Entity country
- 🇩🇪 Germany
- Own store
- eucerin.de
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about Eucerin
What people ask Google about Eucerin.
6 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
What do customers say about Eucerin?
Customers rate Eucerin 1.9 out of 5 on Trustpilot over 64 reviews, 14 of them in the last twelve months: 30% give five stars, 53% one star. Gravity by Benchr places that review volume in the top 40% of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.
What is Eucerin known for?
Eucerin is a dermatological skincare brand that develops pharmaceutical cosmetics and skin care products for various skin conditions and concerns. Gravity by Benchr classifies it under Personal Care. Source: Gravity by Benchr product classification.
Eucerin promo code
Gravity by Benchr does not collect discount codes. What Gravity observes: Eucerin advertises on Facebook and Instagram and on Google, where its offers often run. Check eucerin.de for current promotions. Source: Gravity by Benchr ad records, October 2026.
Is Eucerin doing well?
Not at the moment. Gravity by Benchr estimates about 240,700 visits to eucerin.de in September 2026, up 0% in a month and down 38% over three months. Eucerin ranks #24 of 3,138 Personal Care brands in Germany in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
How much does Eucerin spend on Meta ads?
Gravity by Benchr does not publish a spend figure for Eucerin on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Personal Care brands in Germany?
Among Personal Care brands in Germany in the Gravity by Benchr index, Eucerin ranks #24 of 3,138 by estimated traffic. Its closest competitors on the same market are eau-thermale-avene.es, BIODERMA France, larocheposay.co.kr, La Roche-Posay and Laboratoire SVR. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.
Market
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Eucerin.