1. Gravity
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  3. Health & Beauty
  4. Personal Care
  5. evo

Brand page · Personal Care · Australia

evo Top 5% worldwide Top 5% in Australia Top 5% in Personal Care Top 5% in Personal Care in Australia
evohair.com·🇦🇺 Marleston, Australia· Shopify·Since 2011

evo traffic, ads & competitors 53.8k visits a month, 34 active Meta ads, Gravity score 554.

evo — evo is an innovative, professional hair and beauty product manufacturer with individuality and integrity that speaks the truth. In September 2026 evohair.com drew an estimated 53.8k visits, down 18% on the month before. It ranks #1,315 of 33,626 Personal Care brands in Australia.

evohair.com@evohair 122kLinkedIn 5.8kTrustpilot 2.4Meta Ad Library 34

Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 20 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026

Estimated traffic
53.8k
−18% vs. August 2026
Instagram followers
122k
3,182 posts · @evohair
Trustpilot
2.4
7 reviews · 1 in 12 months
Meta ads
34
active · on Google since 2024
Products
99%
in stock · 115 collections
Rank in the United States
#1,315
of 33,626 in Personal Care
LinkedIn
5.8k
followers · 65 employees
Earned media value
€115.7k
per month, Instagram

Gravity score

554/ 1000 · 10 of 10 indicators rated
Brand Power593
Momentum457
Performance612

Percentiles within 263 peers: Personal Care brands in Australia with 30K–100K monthly visits. Recomputed nightly, last on 2 Nov 2026.

How the score is calculated

About the store

evo is an innovative, professional hair and beauty product manufacturer with individuality and integrity that speaks the truth.

01 · Traffic

evo website traffic

The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.

evo drew an estimated 53.8k visits in September 2026, down 18% on the month before and down 3% over three months.

  • Worldwide#159,704of 4.5m sites · Top 5%
  • In United States#51,337of 1.2m sites · Top 5%
  • Personal Care, worldwide#8,075of 215,119 brands · Top 5%
  • Personal Care, United States#1,315of 33,626 brands · Top 5%
Monthly visitssource Sept 2026

53.8k

estimated visits in September

1 mo ▼ −17.5%4 mo ▼ −3.0%

The monthly curve, 24 months of history and the category comparison.

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Audience by country, free account
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02 · Reviews

evo reviews

The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.

evo holds 2.4 out of 5 on Trustpilot over 7 reviews, 1 of them in the last twelve months: 0% of customers give five stars and 86% one star.

Trustpilotread 21 Oct 2026
2.4TrustScore · 7 reviews · 1 in 12 months
5 ★0%
4 ★0%
3 ★0%
2 ★14%
1 ★86%

Hair Extensions Supplier Hair Product Store Beauty Product Supplier

Google reviewsData not available

Data not available

Review velocity, TrustScore history and the category comparison are on the Gravity brand page.

03 · Products

evo best-selling products

The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.

evo sells on Shopify, 99% of its catalogue in stock. The best seller is Hue Dini Colour Protect Leave-In 50ml, at A$12.00, followed by Liquid Rollers Curl Balm 200ml and The Great Hydrator Moisture Mask 150ml.

ProductsCatalogue read Oct 2026
Catalogue mixOct 2026
Hair Care92%
Shaving & Grooming4%
Personal Care Gift Sets & Kits2%
Clothing Tops1%

Share of the catalogue by product family.

Activity mixdominant: Personal Care
Personal Care98%
Clothing1%
Clothing Accessories0%
Tote Bags0%

The dominant category places evo in its comparison group.

Prices and ratingsstore data
Average rating
4.85 / 5
Rated products
33% of the catalogue
In stock
99%
Upper price quartile
US$61.37
Currency
AUD

05 · Influencers

evo influencers

The creators who tag @evohair on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.

Gravity has not found creators tagging this brand on Instagram yet.

Influencersaccounts tagging @evohair · Instagram

Gravity has not found creators tagging this brand on Instagram yet.

Engagement is the median of recent posts.See all

06 · Competitors according to Gravity

evo competitors and alternatives

Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.

Gravity by Benchr finds competitors for evo among Personal Care brands in Australia. The closest is georgiemane, then NAK Hair, georgiemane, Microtexx, REGROW UK, EdwardsAndCo.

CompetitorsPersonal Care · Australia · similarity out of 100
BrandSimilarityGravity scoreEst. trafficInstagramTrustpilotMeta adsProducts
georgiemanegeorgiemane.com
NAK Hairnakhair.com.au
georgiemaneuk.georgiemane.com
Microtexxmicrotexx.com.au
REGROW UKregrow.co.uk
EdwardsAndCoedwardsandco.com.au
Competitors Gravity finds for evo. Similarity, Gravity score, traffic, social, reviews, ads and catalogue are for subscribers.Compare evo with georgiemane

07 · Company

Who is behind evo?

Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.

evo is a company based in Marleston, Australia, on a domain registered in May 2011. It employs about 65 people.

Legal entityGravity index, Nov 2026
Entity country
🇦🇺 Australia · Marleston
Domain registered
17 May 2011
Status
Operating
Employees
65 on LinkedIn
DistributionGravity index, Nov 2026
Own store
evohair.com · Shopify · AUD
Catalogue
115 collections
Retailers
None recorded
Open jobs
None recorded

08 · What people ask about evo

What people ask Google about evo.

10 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.

Is evo a legit company?

According to Gravity by Benchr, evo is a brand based in Marleston, Australia: its website has existed since May 2011, it sells on a Shopify store, it employs 65 people on LinkedIn, it has 121,836 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.

What is evo?

evo is an innovative, professional hair and beauty product manufacturer with individuality and integrity that speaks the truth. Gravity by Benchr classifies it under Personal Care, with Hair Care making up 92% of the catalogue. Source: Gravity by Benchr product classification, October 2026.

How much does evo cost?

evo's best seller, Hue Dini Colour Protect Leave-In 50ml, sells A$12.00 on evohair.com. 99% of the catalogue is in stock. Gravity does not track prices daily: check evohair.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.

evo promo code

Gravity by Benchr does not collect discount codes. What Gravity observes: evo advertises on Facebook and Instagram and on Google, where its offers often run. Check evohair.com for current promotions. Source: Gravity by Benchr ad records, October 2026.

Where can I buy evo?

evo sells on its own website, evohair.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.

Who owns evo?

Gravity by Benchr records a company based in Marleston, Australia, whose domain was registered in 2011, with 65 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.

Is evo doing well?

Not at the moment. Gravity by Benchr estimates about 53,800 visits to evohair.com in September 2026, down 18% in a month and down 3% over three months. evo ranks #1,315 of 33,626 Personal Care brands in Australia in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.

Which platform and tools does evo use?

Gravity by Benchr identifies evohair.com as a Shopify store (Shopify Plus), selling in AUD. It advertises through Meta and on Google since April 2024. Source: Gravity by Benchr platform and advertising records, November 2026.

How much does evo spend on Meta ads?

Gravity by Benchr does not publish a spend figure for evo on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads, WhatsApp. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.

Who are the biggest Personal Care brands in Australia?

Among Personal Care brands in Australia in the Gravity by Benchr index, evo ranks #1,315 of 33,626 by estimated traffic. Its closest competitors on the same market are georgiemane, NAK Hair, georgiemane, Microtexx and REGROW UK. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.

Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with evo.