- Gravity
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- Personal Care
- Extra Optical
Brand page · Personal Care · Norway
Extra Optical traffic, ads & competitors 43.1k visits a month, 4 active Meta ads, Gravity score 611.
Extra Optical — Extra Optical AS is a Norwegian online store for glasses and lenses. They produce glasses in Trondheim and China and help with various vision problems including farsightedness, nearsightedness, astigmatism, and progressive lenses. In September 2026 extraoptical.no drew an estimated 43.1k visits, up 23% on the month before. It ranks #14 of 305 Personal Care brands in Norway and holds a 3.0 Trustpilot rating over 1,517 reviews.
Updated Traffic Sept 2026Meta ads 14 Oct 2026Google ads 20 Oct 2026Trustpilot Oct 2026Gravity score 2 Nov 2026
Gravity score
Percentiles within 20 peers: Personal Care brands in Norway with 30K–100K monthly visits. Recomputed nightly, last on 2 Nov 2026.
About the store
Extra Optical AS is a Norwegian online store for glasses and lenses. They produce glasses in Trondheim and China and help with various vision problems including farsightedness, nearsightedness, astigmatism, and progressive lenses.
01 · Traffic
Extra Optical website traffic
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
Extra Optical drew an estimated 43.1k visits in September 2026, up 23% on the month before and up 11% over three months.
- Worldwide#193,169of 4.5m sites · Top 5%
- In Norway#925of 15.2k sites · Top 10%
- Personal Care, worldwide#9,864of 215,119 brands · Top 5%
- Personal Care, Norway#14of 305 brands · Top 5%
43.1k
estimated visits in September
1 mo ▲ +22.6%4 mo ▲ +10.7%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
Extra Optical reviews
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
Extra Optical holds 3.0 out of 5 on Trustpilot over 1,517 reviews, 7 of them in the last twelve months: 74% of customers give five stars and 5% one star. That volume places Extra Optical in the top 10% of the 270,321 Trustpilot pages in the Gravity index.
Optician
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
Extra Optical best-selling products
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
Gravity by Benchr has not read Extra Optical's catalogue yet.
Data not available
Data not available
Share of the catalogue by product family.
The dominant category places Extra Optical in its comparison group.
- Average rating
- Data not available
- Rated products
- Data not available
- In stock
- Data not available
- Upper price quartile
- Data not available
- Currency
- Data not available
04 · Ads
Extra Optical ads
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
Extra Optical runs Meta ads on Facebook, Instagram, Messenger, Audience Network, Threads, and has advertised on Google since October 2021 (image, text, video).
NOK495 - eo SelectionExtraOptical9 Oct 2026image
ExtraOpticalExtraOptical8 Oct 2026video
ExtraOpticalExtraOptical5 Oct 2026image- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Image ad20 Oct 2026Extra Optical ASverified
Text ad20 Oct 2026Extra Optical ASverified
Text ad20 Oct 2026Extra Optical ASverified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Extra Optical influencers
The creators who tag @extraoptical on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Gravity has not found creators tagging this brand on Instagram yet.
Gravity has not found creators tagging this brand on Instagram yet.
06 · Competitors according to Gravity
Extra Optical competitors and alternatives
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for Extra Optical among Personal Care brands in Norway. The closest is Lentiamo, then occhiali-profumi.com, vgrstore.tn, Alensa, Eyelenses, DoubleFOnline.nl.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| Lentiamolentiamo.co.uk | |||||||
| occhiali-profumi.comocchiali-profumi.com | |||||||
| vgrstore.tnvgrstore.tn | |||||||
| Alensaalensa.com | |||||||
| Eyelenseseyelenses.pk | |||||||
| DoubleFOnline.nldoublefonline.nl |
07 · Company
Who is behind Extra Optical?
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
Extra Optical is a company based in Norway, founded in 2012 according to LinkedIn, on a domain registered in February 2012. It employs about 7 people.
- Entity country
- 🇳🇴 Norway
- Founded
- 2012, per LinkedIn
- Domain registered
- 17 Feb 2012
- Employees
- 7 on LinkedIn
- Own store
- extraoptical.no
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about Extra Optical
What people ask Google about Extra Optical.
8 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is Extra Optical a legit company?
According to Gravity by Benchr, Extra Optical is a brand based in Norway: its website has existed since February 2012, its Trustpilot profile is claimed by the brand, it employs 7 people on LinkedIn, it has 2,676 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.
Extra Optical reviews
Customers rate Extra Optical 3.0 out of 5 on Trustpilot over 1,517 reviews, 7 of them in the last twelve months: 74% give five stars, 5% one star. Gravity by Benchr places that review volume in the top 10% of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.
What is Extra Optical?
Extra Optical AS is a Norwegian online store for glasses and lenses. They produce glasses in Trondheim and China and help with various vision problems including farsightedness, nearsightedness, astigmatism, and progressive lenses. Gravity by Benchr classifies it under Personal Care. Source: Gravity by Benchr product classification.
Is there a Extra Optical discount code?
Gravity by Benchr does not collect discount codes. What Gravity observes: Extra Optical advertises on Facebook and Instagram and on Google, where its offers often run. Check extraoptical.no for current promotions. Source: Gravity by Benchr ad records, October 2026.
Who is behind Extra Optical?
Gravity by Benchr records a company based in Norway, founded in 2012 according to LinkedIn, on a domain registered in 2012, with 7 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.
Is Extra Optical growing?
Yes. Gravity by Benchr estimates about 43,100 visits to extraoptical.no in September 2026, up 23% in a month and up 11% over three months. Extra Optical ranks #14 of 305 Personal Care brands in Norway in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
What is Extra Optical's ad budget?
Gravity by Benchr does not publish a spend figure for Extra Optical on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Personal Care brands in Norway?
Among Personal Care brands in Norway in the Gravity by Benchr index, Extra Optical ranks #14 of 305 by estimated traffic. Its closest competitors on the same market are Lentiamo, occhiali-profumi.com, vgrstore.tn, Alensa and Eyelenses. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Extra Optical.