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- Fair Deal Music
Brand page · Hobbies & Creative Arts · United Kingdom
Fair Deal Music traffic, ads & competitors 49.7k visits a month, 2 active Meta ads, Gravity score 512.
Fair Deal Music — Fair Deal Music is Birmingham's largest independent music store that helps musicians buy, sell and trade guitars, keyboards, drums and recording gear. In September 2026 fairdealmusic.co.uk drew an estimated 49.7k visits, down 2% on the month before. It ranks #218 of 6,836 Hobbies & Creative Arts brands in the United Kingdom and holds a 4.9 Trustpilot rating over 6,571 reviews.
Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 20 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026
Gravity score
Percentiles within 285 peers: Hobbies & Creative Arts brands in the United Kingdom with 30K–100K monthly visits. Recomputed nightly, last on 2 Nov 2026.
About the store
Fair Deal Music is Birmingham's largest independent music store that helps musicians buy, sell and trade guitars, keyboards, drums and recording gear.
01 · Traffic
Fair Deal Music website traffic
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
Fair Deal Music drew an estimated 49.7k visits in September 2026, down 2% on the month before and down 10% over three months.
- Worldwide#171,124of 4.5m sites · Top 5%
- In United Kingdom#8,992of 192k sites · Top 5%
- Hobbies & Creative Arts, worldwide#3,885of 136,278 brands · Top 5%
- Hobbies & Creative Arts, United Kingdom#218of 6,836 brands · Top 5%
49.7k
estimated visits in September
1 mo ▼ −1.6%4 mo ▼ −10.0%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
Fair Deal Music reviews
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
Fair Deal Music holds 4.9 out of 5 on Trustpilot over 6,571 reviews, 689 of them in the last twelve months: 93% of customers give five stars and 1% one star. That volume places Fair Deal Music in the top 5% of the 270,321 Trustpilot pages in the Gravity index, and its rating quality in the top 1%.
Musical Instrument Store Piano Store Music Store Guitar Store
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
Fair Deal Music best-selling products
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
Fair Deal Music sells on Shopify, 73% of its catalogue in stock. The best seller is Ernie Ball 2221 Regular Slinky 10-46 Electric Guitar Strings, at £9.29, followed by Ernie Ball 2223 Super Slinky 9-42 Electric Guitar Strings and Korg MG-1 Magnetune Compact Guitar Tuner.
#1Ernie Ball 2221 Regular Slinky 10-46 Electric Guitar StringsFair Deal Music£9.29In stock
#2Ernie Ball 2223 Super Slinky 9-42 Electric Guitar StringsFair Deal Music£9.29In stock
#3Korg MG-1 Magnetune Compact Guitar TunerFair Deal Music£3.00In stock- +View all productsRankings over time, ratings, stock and the ads that lead to each product. Free account.Sign in to Gravity
Share of the catalogue by product family.
The dominant category places Fair Deal Music in its comparison group.
- Average rating
- 4.92 / 5
- Rated products
- 2% of the catalogue
- In stock
- 73%
- Upper price quartile
- US$795.47
- Currency
- GBP
04 · Ads
Fair Deal Music ads
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
Fair Deal Music runs Meta ads on Facebook, Instagram, Messenger, Audience Network, Threads, and has advertised on Google since November 2021 (image, text, video).
Your Next Musical Chapter Starts HereFair Deal Music7 Oct 2026video
🎸✨ Discover Your Perfect Sound at Fair Deal Music! ✨🎶 Step inside Fair Deal Music—Birmingham’s ultimate destination for guitars, basses, amFair Deal Music7 Oct 2026video- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Text ad20 Oct 2026Fair Deal Musicverified
Text ad20 Oct 2026Fair Deal Musicverified
Image ad20 Oct 2026Fair Deal Musicverified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Fair Deal Music influencers
The creators who tag @fairdealmusic on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Gravity has not found creators tagging this brand on Instagram yet.
Gravity has not found creators tagging this brand on Instagram yet.
06 · Competitors according to Gravity
Fair Deal Music competitors and alternatives
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for Fair Deal Music among Hobbies & Creative Arts brands in the United Kingdom. The closest is The Guitar Tech, then Wunjo Guitars, Reidys Home Of Music, No.Tom Guitars, Rose-Morris, SAX.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| The Guitar Techtheguitartech.co.uk | |||||||
| Wunjo Guitarswunjoguitars.com | |||||||
| Reidys Home Of Musicshop.reidys.com | |||||||
| No.Tom Guitarsnotomguitars.com | |||||||
| Rose-Morrisrosemorris.com | |||||||
| SAXsax.co.uk |
07 · Company
Who is behind Fair Deal Music?
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
Fair Deal Music is a company based in Birmingham, United Kingdom, founded in 1987 according to LinkedIn, on a domain registered in February 2006. It employs about 10 people.
- Entity country
- 🇬🇧 United Kingdom · Birmingham
- Founded
- 1987, per LinkedIn
- Domain registered
- 4 Feb 2006
- Employees
- 10 on LinkedIn
- Own store
- fairdealmusic.co.uk · Shopify · GBP
- Catalogue
- 380 collections
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about Fair Deal Music
What people ask Google about Fair Deal Music.
11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is Fair Deal Music a legit company?
According to Gravity by Benchr, Fair Deal Music is a brand based in Birmingham, United Kingdom: its website has existed since February 2006, its Trustpilot profile is claimed by the brand, it sells on a Shopify store, it employs 10 people on LinkedIn, it has 5,440 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.
What do customers say about Fair Deal Music?
Customers rate Fair Deal Music 4.9 out of 5 on Trustpilot over 6,571 reviews, 689 of them in the last twelve months: 93% give five stars, 1% one star. Gravity by Benchr places that review volume in the top 5% of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.
What is Fair Deal Music known for?
Fair Deal Music is Birmingham's largest independent music store that helps musicians buy, sell and trade guitars, keyboards, drums and recording gear. Gravity by Benchr classifies it under Hobbies & Creative Arts, with Musical Instrument & Orchestra Accessories making up 38% of the catalogue. Source: Gravity by Benchr product classification, October 2026.
How much does Fair Deal Music cost?
Fair Deal Music's best seller, Ernie Ball 2221 Regular Slinky 10-46 Electric Guitar Strings, sells £9.29 on fairdealmusic.co.uk. 73% of the catalogue is in stock. Gravity does not track prices daily: check fairdealmusic.co.uk before buying. Source: Gravity by Benchr catalogue reading, October 2026.
Does Fair Deal Music have a discount code?
Gravity by Benchr does not collect discount codes. What Gravity observes: Fair Deal Music advertises on Facebook and Instagram and on Google, where its offers often run. Check fairdealmusic.co.uk for current promotions. Source: Gravity by Benchr ad records, October 2026.
Where can I buy Fair Deal Music?
Fair Deal Music sells on its own website, fairdealmusic.co.uk, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.
Who is behind Fair Deal Music?
Gravity by Benchr records a company based in Birmingham, United Kingdom, founded in 1987 according to LinkedIn, on a domain registered in 2006, with 10 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.
Is Fair Deal Music doing well?
Not at the moment. Gravity by Benchr estimates about 49,700 visits to fairdealmusic.co.uk in September 2026, down 2% in a month and down 10% over three months. Fair Deal Music ranks #218 of 6,836 Hobbies & Creative Arts brands in the United Kingdom in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
Which platform and tools does Fair Deal Music use?
Gravity by Benchr identifies fairdealmusic.co.uk as a Shopify store (standard plan, not Shopify Plus), selling in GBP. The brand has claimed its Trustpilot profile. It advertises through Meta and on Google since November 2021. Source: Gravity by Benchr platform and advertising records, November 2026.
How much does Fair Deal Music spend on Meta ads?
Gravity by Benchr does not publish a spend figure for Fair Deal Music on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Hobbies & Creative Arts brands in the United Kingdom?
Among Hobbies & Creative Arts brands in the United Kingdom in the Gravity by Benchr index, Fair Deal Music ranks #218 of 6,836 by estimated traffic. Its closest competitors on the same market are The Guitar Tech, Wunjo Guitars, Reidys Home Of Music, No.Tom Guitars and Rose-Morris. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Fair Deal Music.