Brand page · Tools · United States
Fenix Lighting: 358K visits a month, 61 active Meta ads, Gravity score 654.
Fenix Lighting — Fenix Lighting is the official US distributor of Fenix flashlights, selling high-quality LED lighting products including flashlights, headlamps, and bike lights for various applications from everyday carry to tactical and professional use. In September 2026 fenixlighting.com drew an estimated 358K visits, up 10% on the month before. It ranks #20 of 3,410 Tools brands in United States.
Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 20 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026
Gravity score
Percentiles within 75 peers: Tools brands in United States with 100K–1M monthly visits. Recomputed nightly, last on 2 Nov 2026.
About the store
Fenix Lighting is the official US distributor of Fenix flashlights, selling high-quality LED lighting products including flashlights, headlamps, and bike lights for various applications from everyday carry to tactical and professional use.
01 · Traffic
How much traffic Fenix Lighting gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
Fenix Lighting drew an estimated 358K visits in September 2026, up 10% on the month before and up 43% over three months.
- Worldwide#32,507of 4.5M sites · Top 1%
- In United States#10,554of 1.2M sites · Top 1%
- Tools, worldwide#150of 49,532 brands · Top 1%
- Tools, United States#20of 3,410 brands · Top 1%
358K
estimated visits in September
1 mo ▲ +10.3%4 mo ▲ +43.2%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about Fenix Lighting.
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
Fenix Lighting holds 3.5 out of 5 on Trustpilot over 9 reviews, 4 of them in the last twelve months: 33% of customers give five stars and 67% one star.
Lighting Store
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What Fenix Lighting sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
Fenix Lighting sells on Shopify, 59% of its catalogue in stock. The best seller is Fenix ARB-L21-5000 V2.0 Rechargeable Battery, at US$24.95, followed by Fenix PD36R PRO Rechargeable Flashlight and Fenix PD36R V2.0 Rechargeable Flashlight.
#1Fenix ARB-L21-5000 V2.0 Rechargeable BatteryFenix LightingUS$24.95In stock
#2Fenix PD36R PRO Rechargeable FlashlightFenix LightingUS$119.95In stock
#3Fenix PD36R V2.0 Rechargeable FlashlightFenix LightingUS$99.95In stock- +View all productsRankings over time, ratings, stock and the ads that lead to each product. Free account.Sign in to Gravity
Share of the catalogue by product family.
The dominant category places Fenix Lighting in its comparison group.
- Average rating
- 4.64 / 5
- Rated products
- 94% of the catalogue
- In stock
- 59%
- Upper price quartile
- US$91.24
- Currency
- USD
04 · Ads
What Fenix Lighting is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
Fenix Lighting runs Meta ads on Facebook, Instagram, Messenger, Audience Network, Threads, and has advertised on Google since October 2021 (image, text, video).
Fenix PD36R ACE: 3000 lumensFenix Lighting USA5 Oct 2026image
Best Selling FlashlightsFenix Lighting USA30 Sept 2026image
Fenix HM61R V3.0Fenix Lighting USA25 Sept 2026video- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Text ad20 Oct 2026MR JOAAD ZIBETEverified
Text ad20 Oct 2026Open Air Brands LLCverified
Text ad20 Oct 2026Open Air Brands LLCverified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Who talks about Fenix Lighting.
The creators who tag @fenixlightingus on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @fenixlightingus on Instagram, led by Nicholas Bowen (112K followers, 0.3% engagement).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| NNicholas Bowen@northpeakadventures · 🇵🇪 PE | Travel tourism exploration Creator | 112K | 0.3% | 8 | Tagged @fenixlightingus |
06 · Competitors according to Gravity
Who Fenix Lighting competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for Fenix Lighting among Tools brands in United States. The closest is Olight, then Nitecore Store, Acebeam, olightstore.fr, Sofirn, Convoy flashlight.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| Olightolight.com | |||||||
| Nitecore Storenitecorestore.com | |||||||
| Acebeamacebeam.com | |||||||
| olightstore.frolightstore.fr | |||||||
| Sofirnsofirnlight.com | |||||||
| Convoy flashlightconvoylight.com |
07 · Company
The company behind Fenix Lighting.
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
Fenix Lighting is a company based in Littleton, United States, founded in 2008 according to LinkedIn, on a domain registered in July 2009. It employs about 11 people.
- Legal name
- Data not available
- Registration no.
- Data not available
- VAT
- Data not available
- Legal form
- Data not available
- Entity country
- 🇺🇸 United States · Littleton
- Founded
- 2008, per LinkedIn
- Domain registered
- 3 Jul 2009
- Share capital
- Data not available
- Status
- Operating
- President
- Data not available
- Activity code
- Data not available
- Employees
- 11 on LinkedIn · 11-50
- Funding stage
- Data not available
- Total raised
- Data not available
- Investors
- Data not available
- VC-backed
- Data not available
- Own store
- fenixlighting.com · Shopify · USD
- Catalogue
- 140 collections
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about Fenix Lighting
What people ask Google about Fenix Lighting.
10 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is Fenix Lighting a legit company?
According to Gravity by Benchr, Fenix Lighting is a brand based in Littleton, United States: its website has existed since July 2009, it sells on a Shopify store, it employs 11 people on LinkedIn, it has 39,649 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.
What is Fenix Lighting?
Fenix Lighting is the official US distributor of Fenix flashlights, selling high-quality LED lighting products including flashlights, headlamps, and bike lights for various applications from everyday carry to tactical and professional use. Gravity by Benchr classifies it under Tools, with Flashlights & Headlamps making up 34% of the catalogue. Source: Gravity by Benchr product classification, October 2026.
How much does Fenix Lighting cost?
Fenix Lighting's best seller, Fenix ARB-L21-5000 V2.0 Rechargeable Battery, sells US$24.95 on fenixlighting.com. 59% of the catalogue is in stock. Gravity does not track prices daily: check fenixlighting.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.
Is there a Fenix Lighting discount code?
Gravity by Benchr does not collect discount codes. What Gravity observes: Fenix Lighting advertises on Facebook and Instagram and on Google, where its offers often run. Check fenixlighting.com for current promotions. Source: Gravity by Benchr ad records, October 2026.
Where can I buy Fenix Lighting?
Fenix Lighting sells on its own website, fenixlighting.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.
Who is behind Fenix Lighting?
Gravity by Benchr records a company based in Littleton, United States, founded in 2008 according to LinkedIn, on a domain registered in 2009, with 11 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.
Is Fenix Lighting growing?
Yes. Gravity by Benchr estimates about 358,400 visits to fenixlighting.com in September 2026, up 10% in a month and up 43% over three months. Fenix Lighting ranks #20 of 3,410 Tools brands in United States in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
Which platform and tools does Fenix Lighting use?
Gravity by Benchr identifies fenixlighting.com as a Shopify store (standard plan, not Shopify Plus), selling in USD. It advertises through Meta and on Google since October 2021. Source: Gravity by Benchr platform and advertising records, November 2026.
How much does Fenix Lighting spend on Meta ads?
Gravity by Benchr does not publish a spend figure for Fenix Lighting on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Tools brands in United States?
Among Tools brands in United States in the Gravity by Benchr index, Fenix Lighting ranks #20 of 3,410 by estimated traffic. Its closest competitors on the same market are Olight, Nitecore Store, Acebeam, olightstore.fr, Sofirn. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.
Category
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Fenix Lighting.