Brand page · Decor · Denmark

Ferm Living Top 1% worldwide Top 5% in Denmark Top 1% in Decor Top 1% in Decor in Denmark
fermliving.com·🇩🇰 København K, Denmark· Shopify·Since 2007

Ferm Living: 243K visits a month, 429 active Meta ads, Gravity score 623.

Ferm Living — Ferm Living is a Danish design brand that creates furniture, accessories, lighting, and kids' products with a passion for authentic and functional design. In September 2026 fermliving.com drew an estimated 243K visits, up 12% on the month before. It ranks #20 of 3,315 Decor brands in Denmark and holds a 3.8 Trustpilot rating over 207 reviews.

fermliving.com@fermliving 1.3MLinkedIn 47.7KTrustpilot 3.8Meta Ad Library 429

Updated Traffic Sept 2026Meta ads 14 Oct 2026Google ads 20 Oct 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026

Estimated traffic
243K
+12% vs. August 2026
Instagram followers
1.3M
4,240 posts · @fermliving
Trustpilot
3.8
207 reviews · 51 in 12 months
Meta ads
429
active · on Google since 2023
Products
93%
in stock · 186 collections
Rank in France
#20
of 3,315 in Decor
LinkedIn
47.7K
followers · 131 employees
Earned media value
—
Data not available

Gravity score

623/ 1000 · 8 of 10 indicators rated
Brand Power540
Momentum600
Performance728

Percentiles within 16 peers: Decor brands in Denmark with 100K–1M monthly visits. Recomputed nightly, last on 2 Nov 2026.

How the score is calculated

About the store

Ferm Living is a Danish design brand that creates furniture, accessories, lighting, and kids' products with a passion for authentic and functional design.

01 · Traffic

How much traffic Ferm Living gets.

The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.

Ferm Living drew an estimated 243K visits in September 2026, up 12% on the month before and up 8% over three months.

  • Worldwide#44,546of 4.5M sites · Top 1%
  • In France#1,712of 166K sites · Top 5%
  • Decor, worldwide#694of 185,686 brands · Top 1%
  • Decor, France#20of 3,315 brands · Top 1%
Monthly visitssource Sept 2026

243K

estimated visits in September

1 mo ▲ +12.4%4 mo ▲ +8.0%

The monthly curve, 24 months of history and the category comparison.

Create your free account
Audience by country, free account
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02 · Reviews

What customers say about Ferm Living.

The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.

Ferm Living holds 3.8 out of 5 on Trustpilot over 207 reviews, 51 of them in the last twelve months: 58% of customers give five stars and 33% one star. That volume places Ferm Living in the top 20 % of the 270,321 Trustpilot pages in the Gravity index, and its rating quality in the top 50 %.

Trustpilotclaimed page · read 21 Oct 2026
3.8TrustScore · 207 reviews · 51 in 12 months
Top 20% review volumeTop 50% rating quality
5 ★58%
4 ★4%
3 ★1%
2 ★3%
1 ★33%

Interior Designer

Google reviewsData not available

Data not available

Review velocity, TrustScore history and the category comparison are on the Gravity brand page.

03 · Products

What Ferm Living sells, ranked by sales.

The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.

Ferm Living sells on Shopify, 93% of its catalogue in stock. The best seller is Gift Card, at €10.00–€1,500.00, followed by Ripple Carafe - Smoked Grey and Meander Spoon - Dark Brown.

ProductsCatalogue read Oct 2026
Catalogue mixOct 2026
Specialized Home Services0%
Seasonal & Holiday Decorations0%
Event Tickets0%
Storage & Organization0%

Share of the catalogue by product family.

Activity mixdominant: Decor
Decor26%
Sofas14%
Kitchen & Dining11%
Chairs8%
Tables5%

The dominant category places Ferm Living in its comparison group.

Prices and ratingsstore data
Average rating
4.72 / 5
Rated products
6% of the catalogue
In stock
93%
Upper price quartile
US$1,118.92
Currency
EUR

05 · Influencers

Who talks about Ferm Living.

The creators who tag @fermliving on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.

Creators tag @fermliving on Instagram, led by MIA (52.4K followers, 1.2% engagement).

Influencersaccounts tagging @fermliving · Instagram
AccountProfileFollowersEngagementTagsRelationship
MMIA@miascoziness · 🇩🇪 DETravel tourism exploration Creator52.4K1.2%10Tagged @fermliving
Engagement is the median of recent posts.See all

06 · Competitors according to Gravity

Who Ferm Living competes with, by the numbers.

Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.

Gravity by Benchr finds competitors for Ferm Living among Decor brands in Denmark. The closest is Muuto, then Fabrique de Styles, made.com, Westwing, habitat.fr, noo.ma.

CompetitorsDecor · Denmark · similarity out of 100
BrandSimilarityGravity scoreEst. trafficInstagramTrustpilotMeta adsProducts
Muutomuuto.com
Fabrique de Stylesfabriquedestyles.com
made.commade.com
Westwingwestwing.pt
habitat.frhabitat.fr
noo.manoo.ma
Competitors Gravity finds for Ferm Living. Similarity, Gravity score, traffic, social, reviews, ads and catalogue are for subscribers.Compare Ferm Living with Muuto

07 · Company

The company behind Ferm Living.

Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.

Ferm Living is a company based in København K, Denmark, founded in 2006 according to LinkedIn, on a domain registered in February 2007. It employs about 131 people, is listed at m_and_a stage.

Legal entityGravity index, Nov 2026
Legal name
Data not available
Registration no.
Data not available
VAT
Data not available
Legal form
Data not available
Entity country
🇩🇰 Denmark · København K
Founded
2006, per LinkedIn
Domain registered
26 Feb 2007
Share capital
Data not available
Status
was_acquired
President
Data not available
Activity code
Data not available
Employees
131 on LinkedIn
FundingGravity index, Nov 2026
Funding stage
M and a
Total raised
Data not available
Investors
Data not available
VC-backed
Data not available
DistributionGravity index, Nov 2026
Own store
fermliving.com · Shopify · EUR
Catalogue
186 collections
Retailers
None recorded
Open jobs
None recorded

08 · What people ask about Ferm Living

What people ask Google about Ferm Living.

11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.

Is Ferm Living legit?

According to Gravity by Benchr, Ferm Living is a brand based in København K, Denmark: its website has existed since February 2007, its Trustpilot profile is claimed by the brand, it sells on a Shopify store, it employs 131 people on LinkedIn, it has 1,286,164 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.

Ferm Living reviews: is it worth it?

Customers rate Ferm Living 3.8 out of 5 on Trustpilot over 207 reviews, 51 of them in the last twelve months: 58% give five stars, 33% one star. Gravity by Benchr places that review volume in the top 20 % of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.

What is Ferm Living?

Ferm Living is a Danish design brand that creates furniture, accessories, lighting, and kids' products with a passion for authentic and functional design. Gravity by Benchr classifies it under Decor, with Specialized Home Services making up 0% of the catalogue. Source: Gravity by Benchr product classification, October 2026.

How much does Ferm Living cost?

Ferm Living's best seller, Gift Card, sells from €10.00 to €1,500.00 on fermliving.com. 93% of the catalogue is in stock. Gravity does not track prices daily: check fermliving.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.

Ferm Living promo code

Gravity by Benchr does not collect discount codes. What Gravity observes: Ferm Living advertises on Facebook and Instagram and on Google, where its offers often run. Check fermliving.com for current promotions. Source: Gravity by Benchr ad records, October 2026.

Where to buy Ferm Living?

Ferm Living sells on its own website, fermliving.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.

Who is behind Ferm Living?

Gravity by Benchr records a company based in København K, Denmark, founded in 2006 according to LinkedIn, on a domain registered in 2007, with 131 employees on LinkedIn, listed at m_and_a stage. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.

Is Ferm Living doing well?

Yes. Gravity by Benchr estimates about 243,000 visits to fermliving.com in September 2026, up 12% in a month and up 8% over three months. Ferm Living ranks #20 of 3,315 Decor brands in Denmark in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.

Which platform and tools does Ferm Living use?

Gravity by Benchr identifies fermliving.com as a Shopify store (standard plan, not Shopify Plus), selling in EUR. The brand has claimed its Trustpilot profile. It advertises through Meta and on Google since March 2023. Source: Gravity by Benchr platform and advertising records, November 2026.

How much does Ferm Living spend on Meta ads?

Gravity by Benchr does not publish a spend figure for Ferm Living on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.

Who are the biggest Decor brands in Denmark?

Among Decor brands in Denmark in the Gravity by Benchr index, Ferm Living ranks #20 of 3,315 by estimated traffic. Its closest competitors on the same market are Muuto, Fabrique de Styles, made.com, Westwing, habitat.fr. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.

Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Ferm Living.