Brand page · Camera & Optic Accessories
Filmtools: 132k visits a month, 3 active Meta ads.
Filmtools — Filmtools is a supplier of professional film, video, and photography equipment including cameras, lighting, grip, audio, and accessories for filmmakers, videographers, and content creators. In September 2026 filmtools.com drew an estimated 132k visits. It ranks #25 of 847 Camera & Optic Accessories brands.
Updated Traffic Sept 2026Meta ads 15 Oct 2026Google ads 19 Oct 2026Trustpilot Oct 2026
About the store
Filmtools is a supplier of professional film, video, and photography equipment including cameras, lighting, grip, audio, and accessories for filmmakers, videographers, and content creators.
01 · Traffic
How much traffic Filmtools gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
Filmtools drew an estimated 132k visits in September 2026 and up 3% over three months.
- Worldwide#74,117of 4.5m sites · Top 5%
- In United States#24,447of 1.2m sites · Top 5%
- Camera & Optic Accessories, worldwide#184of 6,901 brands · Top 5%
- Camera & Optic Accessories, United States#25of 847 brands · Top 5%
132k
estimated visits in September
1 mo ▼ −0.2%4 mo ▲ +2.7%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about Filmtools.
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
Filmtools holds 3.2 out of 5 on Trustpilot over 1 review: 0% of customers give five stars and 100% one star.
Electronics Store Camera Store Photo Shop
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What Filmtools sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
Gravity by Benchr has not read Filmtools's catalogue yet.
Data not available
Data not available
Share of the catalogue by product family.
The dominant category places Filmtools in its comparison group.
- Average rating
- Data not available
- Rated products
- Data not available
- In stock
- Data not available
- Upper price quartile
- Data not available
- Currency
- Data not available
04 · Ads
What Filmtools is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
Filmtools runs Meta ads on Facebook, Instagram, Audience Network, Threads, whatsapp, and has advertised on Google since October 2021 (image, text, video).
FilmtoolsFilmtools12 Oct 2026image
Join LA's PRO-Toberfest Celebration!Filmtools9 Oct 2026image
RSVP Today!Filmtools5 Oct 2026image- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Text ad19 Oct 2026Filmtools, Incverified
Text ad19 Oct 2026Filmtools, Incverified
Text ad19 Oct 2026Filmtools, Incverified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Who talks about Filmtools.
The creators who tag @filmtools on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @filmtools on Instagram, led by CineBags (52.7k followers, 0.4% engagement).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| CCineBags@cinebags · INTL | Photography visual arts Creator | 52.7k | 0.4% | 4 | Tagged @filmtools |
06 · Competitors according to Gravity
Who Filmtools competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for Filmtools among Camera & Optic Accessories brands. The closest is ARRI, then aputure.com, RED Digital Cinema, Blackmagic Design, godox.com, Teltec.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| ARRIarri.com | |||||||
| aputure.comaputure.com | |||||||
| RED Digital Cinemareddigitalcinema.com | |||||||
| Blackmagic Designblackmagicdesign.com | |||||||
| godox.comgodox.com | |||||||
| Teltecteltec.de |
07 · Company
The company behind Filmtools.
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
Filmtools is an e-commerce brand, founded in 1994 according to LinkedIn, on a domain registered in March 1997. It employs about 53 people.
- Legal name
- Data not available
- Registration no.
- Data not available
- VAT
- Data not available
- Legal form
- Data not available
- Entity country
- Data not available
- Founded
- 1994, per LinkedIn
- Domain registered
- 21 Mar 1997
- Share capital
- Data not available
- Status
- Data not available
- President
- Data not available
- Activity code
- Data not available
- Employees
- 53 on LinkedIn
- Funding stage
- Data not available
- Total raised
- Data not available
- Investors
- Data not available
- VC-backed
- Data not available
- Own store
- filmtools.com
- Catalogue
- Data not available
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about Filmtools
What people ask Google about Filmtools.
7 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is Filmtools legit?
According to Gravity by Benchr, Filmtools is a brand: its website has existed since March 1997, it employs 53 people on LinkedIn, it has 70,683 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, September 2026.
What is Filmtools known for?
Filmtools is a supplier of professional film, video, and photography equipment including cameras, lighting, grip, audio, and accessories for filmmakers, videographers, and content creators. Gravity by Benchr classifies it under Camera & Optic Accessories. Source: Gravity by Benchr product classification.
Is there a Filmtools discount code?
Gravity by Benchr does not collect discount codes. What Gravity observes: Filmtools advertises on Facebook and Instagram and on Google, where its offers often run. Check filmtools.com for current promotions. Source: Gravity by Benchr ad records, October 2026.
Who owns Filmtools?
Gravity by Benchr records a company, founded in 1994 according to LinkedIn, on a domain registered in 1997, with 53 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records.
Is Filmtools growing?
Yes. Gravity by Benchr estimates about 132,200 visits to filmtools.com in September 2026, down 0% in a month and up 3% over three months. Filmtools ranks #25 of 847 Camera & Optic Accessories brands in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
What is Filmtools' ad budget?
Gravity by Benchr does not publish a spend figure for Filmtools on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Audience Network, Threads, WhatsApp. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Camera & Optic Accessories brands?
Among Camera & Optic Accessories brands in the Gravity by Benchr index, Filmtools ranks #25 of 847 by estimated traffic. Its closest competitors on the same market are ARRI, aputure.com, RED Digital Cinema, Blackmagic Design and godox.com. Source: Gravity by Benchr competitor analysis, same category, same market, similar size.
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Filmtools.