Brand page · Handbags, Wallets & Cases · United Kingdom
Fiorelli: 72.1k visits a month, 2 active Meta ads, Gravity score 494.
Fiorelli — Fiorelli is a brand that designs and sells non-leather women's handbags, backpacks, and purses. The products are described as stylish and functional, perfect for any occasion. In September 2026 fiorelli.com drew an estimated 72.1k visits, up 5% on the month before. It ranks #43 of 1,414 Handbags, Wallets & Cases brands in United Kingdom and holds a 2.0 Trustpilot rating over 210 reviews.
Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 21 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026
Gravity score
Percentiles within 66 peers: Handbags, Wallets & Cases brands in United Kingdom with 30K–100K monthly visits. Recomputed nightly, last on 2 Nov 2026.
About the store
Fiorelli is a brand that designs and sells non-leather women's handbags, backpacks, and purses. The products are described as stylish and functional, perfect for any occasion.
01 · Traffic
How much traffic Fiorelli gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
Fiorelli drew an estimated 72.1k visits in September 2026, up 5% on the month before and up 8% over three months.
- Worldwide#124,152of 4.5m sites · Top 5%
- In United Kingdom#6,486of 192k sites · Top 5%
- Handbags, Wallets & Cases, worldwide#788of 28,870 brands · Top 5%
- Handbags, Wallets & Cases, United Kingdom#43of 1,414 brands · Top 5%
72.1k
estimated visits in September
1 mo ▲ +5.5%4 mo ▲ +7.7%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about Fiorelli.
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
Fiorelli holds 2.0 out of 5 on Trustpilot over 210 reviews, 12 of them in the last twelve months: 38% of customers give five stars and 55% one star. That volume places Fiorelli in the top 20% of the 270,321 Trustpilot pages in the Gravity index.
Fashion Accessories Store Handbags Shop
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What Fiorelli sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
Fiorelli sells on Shopify, 100% of its catalogue in stock. The best seller is Anouk, at £69.00, followed by Anouk and TRENTON.
#1AnoukFiorelli£69.00In stock
#3AnoukFiorelli£69.00In stock
TRENTONFiorelli£55.00In stock- +View all productsRankings over time, ratings, stock and the ads that lead to each product. Free account.Sign in to Gravity
Share of the catalogue by product family.
The dominant category places Fiorelli in its comparison group.
- Average rating
- 4.48 / 5
- Rated products
- 38% of the catalogue
- In stock
- 100%
- Upper price quartile
- US$91.33
- Currency
- GBP
04 · Ads
What Fiorelli is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
Fiorelli runs Meta ads on Facebook, Instagram, Audience Network, Threads, and has advertised on Google since October 2023 (image, text, video).
FiorelliFiorelli18 Sept 2026image
FiorelliFiorelli18 Sept 2026image- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Text ad20 Oct 2026Centric Brands International Europe Ltdverified
Text ad20 Oct 2026Centric Brands International Europe Ltdverified
Text ad20 Oct 2026Centric Brands International Europe Ltdverified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Who talks about Fiorelli.
The creators who tag @fiorelli_bags on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Gravity has not found creators tagging this brand on Instagram yet.
Gravity has not found creators tagging this brand on Instagram yet.
06 · Competitors according to Gravity
Who Fiorelli competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for Fiorelli among Handbags, Wallets & Cases brands in United Kingdom. The closest is FABLOU, then Pure Luxuries, Pom Pom London, Olive Avenue, Akuaipa Artisans - Wayuu Bags, chiccharm.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| FABLOUfablou.com | |||||||
| Pure Luxuriespureluxuries.com | |||||||
| Pom Pom Londonsamples.pompomlondon.com | |||||||
| Olive Avenueoliveavenue.uk | |||||||
| Akuaipa Artisans - Wayuu Bagsakuaipaartisans.com | |||||||
| chiccharmchiccharm.group |
07 · Company
The company behind Fiorelli.
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
Fiorelli is a company based in Cardiff, United Kingdom, on a domain registered in February 1998. It employs about 60 people.
- Legal name
- Data not available
- Registration no.
- Data not available
- VAT
- Data not available
- Legal form
- Data not available
- Entity country
- 🇬🇧 United Kingdom · Cardiff
- Founded
- Data not available
- Domain registered
- 6 Feb 1998
- Share capital
- Data not available
- Status
- Data not available
- President
- Data not available
- Activity code
- Data not available
- Employees
- 60 on LinkedIn
- Funding stage
- Data not available
- Total raised
- Data not available
- Investors
- Data not available
- VC-backed
- Data not available
- Own store
- fiorelli.com · Shopify · GBP
- Catalogue
- 95 collections
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about Fiorelli
What people ask Google about Fiorelli.
11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is Fiorelli legit?
According to Gravity by Benchr, Fiorelli is a brand based in Cardiff, United Kingdom: its website has existed since February 1998, its Trustpilot profile is claimed by the brand, it sells on a Shopify store, it employs 60 people on LinkedIn, it has 36,329 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.
What do customers say about Fiorelli?
Customers rate Fiorelli 2.0 out of 5 on Trustpilot over 210 reviews, 12 of them in the last twelve months: 38% give five stars, 55% one star. Gravity by Benchr places that review volume in the top 20% of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.
What is Fiorelli known for?
Fiorelli is a brand that designs and sells non-leather women's handbags, backpacks, and purses. The products are described as stylish and functional, perfect for any occasion. Gravity by Benchr classifies it under Handbags, Wallets & Cases, with Handbags making up 69% of the catalogue. Source: Gravity by Benchr product classification, October 2026.
Fiorelli prices: how much is it?
Fiorelli's best seller, Anouk, sells £69.00 on fiorelli.com. 100% of the catalogue is in stock. Gravity does not track prices daily: check fiorelli.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.
Is there a Fiorelli discount code?
Gravity by Benchr does not collect discount codes. What Gravity observes: Fiorelli advertises on Facebook and Instagram and on Google, where its offers often run. Check fiorelli.com for current promotions. Source: Gravity by Benchr ad records, October 2026.
Where to buy Fiorelli?
Fiorelli sells on its own website, fiorelli.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.
Who is behind Fiorelli?
Gravity by Benchr records a company based in Cardiff, United Kingdom, whose domain was registered in 1998, with 60 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.
Is Fiorelli doing well?
Yes. Gravity by Benchr estimates about 72,100 visits to fiorelli.com in September 2026, up 5% in a month and up 8% over three months. Fiorelli ranks #43 of 1,414 Handbags, Wallets & Cases brands in United Kingdom in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
Which platform and tools does Fiorelli use?
Gravity by Benchr identifies fiorelli.com as a Shopify store (standard plan, not Shopify Plus), selling in GBP. The brand has claimed its Trustpilot profile. It advertises through Meta and on Google since October 2023. Source: Gravity by Benchr platform and advertising records, November 2026.
What is Fiorelli's ad budget?
Gravity by Benchr does not publish a spend figure for Fiorelli on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Audience Network, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Handbags, Wallets & Cases brands in United Kingdom?
Among Handbags, Wallets & Cases brands in United Kingdom in the Gravity by Benchr index, Fiorelli ranks #43 of 1,414 by estimated traffic. Its closest competitors on the same market are FABLOU, Pure Luxuries, Pom Pom London, Olive Avenue and Akuaipa Artisans - Wayuu Bags. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Fiorelli.