Brand page · Fireplace & Wood Stove Accessories · United States
Fireplaces Direct: 48.6k visits a month, 18 active Meta ads, Gravity score 561.
Fireplaces Direct — Discover expertly curated gas, electric & wood fireplaces, fire pits, and accessories at Fireplaces Direct. Free shipping on orders over $99. In September 2026 fireplacesdirect.com drew an estimated 48.6k visits, down 9% on the month before. It ranks #7 of 230 Fireplace & Wood Stove Accessories brands in United States and holds a 3.8 Trustpilot rating over 989 reviews.
Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 20 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026
Gravity score
Percentiles within 8 peers: Fireplace & Wood Stove Accessories brands in United States with 30K–100K monthly visits. Recomputed nightly, last on 2 Nov 2026.
About the store
Discover expertly curated gas, electric & wood fireplaces, fire pits, and accessories at Fireplaces Direct. Free shipping on orders over $99.
01 · Traffic
How much traffic Fireplaces Direct gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
Fireplaces Direct drew an estimated 48.6k visits in September 2026, down 9% on the month before and up 90% over three months.
- Worldwide#174,321of 4.5m sites · Top 5%
- In United States#55,781of 1.2m sites · Top 5%
- Fireplace & Wood Stove Accessories, worldwide#51of 4,878 brands · Top 5%
- Fireplace & Wood Stove Accessories, United States#7of 230 brands · Top 5%
48.6k
estimated visits in September
1 mo ▼ −9.4%4 mo ▲ +89.6%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about Fireplaces Direct.
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
Fireplaces Direct holds 3.8 out of 5 on Trustpilot over 989 reviews, 4 of them in the last twelve months: 76% of customers give five stars and 9% one star. That volume places Fireplaces Direct in the top 10% of the 270,321 Trustpilot pages in the Gravity index, and its rating quality in the top 50%.
Fireplace Store
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What Fireplaces Direct sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
Fireplaces Direct sells on Shopify, 94% of its catalogue in stock. The best seller is PelPro Replacement Convection Blower, at US$128.00, followed by Real Fyre ON/OFF Fireplace Remote Control and Skytech CON On/Off Fireplace Remote Control For Latching Solenoid Gas Valves.
#1PelPro Replacement Convection BlowerFireplaces DirectUS$128.00In stock
#2Real Fyre ON/OFF Fireplace Remote ControlFireplaces DirectUS$127.80In stock
#3Skytech CON On/Off Fireplace Remote Control For Latching Solenoid Gas ValvesFireplaces DirectUS$118.00In stock- +View all productsRankings over time, ratings, stock and the ads that lead to each product. Free account.Sign in to Gravity
Share of the catalogue by product family.
The dominant category places Fireplaces Direct in its comparison group.
- Average rating
- 4.57 / 5
- Rated products
- 4% of the catalogue
- In stock
- 94%
- Upper price quartile
- US$1,119.00
- Currency
- USD
04 · Ads
What Fireplaces Direct is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
Fireplaces Direct runs Meta ads on Facebook, Instagram, Messenger, Audience Network, Threads, and has advertised on Google since February 2024 (image, text, video).
Don’t Miss OutFireplaces Direct28 Sept 2026image
5-Star Fireplaces, 5-Star ComfortFireplaces Direct10 Sept 2026image
Don’t Miss OutFireplaces Direct21 Aug 2026image- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Text ad20 Oct 2026Spotix, Inc.verified
Text ad20 Oct 2026Spotix, Inc.verified
Text ad20 Oct 2026Spotix, Inc.verified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Who talks about Fireplaces Direct.
The creators who tag @fireplaces.direct on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @fireplaces.direct on Instagram, led by Lacey Karasik 🌿Home Decor (165k followers, 0.2% engagement).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| LLacey Karasik 🌿Home Decor@wrapped_in_lace · 🇺🇸 US | Decoration garden diy Creator | 165k | 0.2% | 1 | Tagged @fireplaces.direct |
06 · Competitors according to Gravity
Who Fireplaces Direct competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for Fireplaces Direct among Fireplace & Wood Stove Accessories brands in United States. The closest is North Country Fire, then The Torch Guys, Spotix, Dreamwood Living, Smoky Mountain General Store, Woodstoves - Fireplaces.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| North Country Firenorthcountryfire.com | |||||||
| The Torch Guysthetorchguys.com | |||||||
| Spotixspotix.com | |||||||
| Dreamwood Livingdreamwoodliving.com | |||||||
| Smoky Mountain General Storesmgeneralstore.com | |||||||
| Woodstoves - Fireplaceswoodstoves-fireplaces.com |
07 · Company
The company behind Fireplaces Direct.
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
Fireplaces Direct is a company based in North Liberty, United States, founded in 2011 according to LinkedIn, on a domain registered in October 2003. It employs about 30 people.
- Legal name
- Data not available
- Registration no.
- Data not available
- VAT
- Data not available
- Legal form
- Data not available
- Entity country
- 🇺🇸 United States · North Liberty
- Founded
- 2011, per LinkedIn
- Domain registered
- 27 Oct 2003
- Share capital
- Data not available
- Status
- Data not available
- President
- Data not available
- Activity code
- Data not available
- Employees
- 30 on LinkedIn · 51-200
- Funding stage
- Data not available
- Total raised
- Data not available
- Investors
- Data not available
- VC-backed
- Data not available
- Own store
- fireplacesdirect.com · Shopify · USD
- Catalogue
- 123 collections
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about Fireplaces Direct
What people ask Google about Fireplaces Direct.
11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is Fireplaces Direct a legit company?
According to Gravity by Benchr, Fireplaces Direct is a brand based in North Liberty, United States: its website has existed since October 2003, its Trustpilot profile is claimed by the brand, it sells on a Shopify store, it employs 30 people on LinkedIn, it has 1,468 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.
Fireplaces Direct reviews
Customers rate Fireplaces Direct 3.8 out of 5 on Trustpilot over 989 reviews, 4 of them in the last twelve months: 76% give five stars, 9% one star. Gravity by Benchr places that review volume in the top 10% of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.
What is Fireplaces Direct known for?
Discover expertly curated gas, electric & wood fireplaces, fire pits, and accessories at Fireplaces Direct. Free shipping on orders over $99. Gravity by Benchr classifies it under Fireplace & Wood Stove Accessories, with Fireplace & Wood Stove Accessories making up 53% of the catalogue. Source: Gravity by Benchr product classification, October 2026.
Is Fireplaces Direct expensive?
Fireplaces Direct's best seller, PelPro Replacement Convection Blower, sells US$128.00 on fireplacesdirect.com. 94% of the catalogue is in stock. Gravity does not track prices daily: check fireplacesdirect.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.
Does Fireplaces Direct have a discount code?
Gravity by Benchr does not collect discount codes. What Gravity observes: Fireplaces Direct advertises on Facebook and Instagram and on Google, where its offers often run. Check fireplacesdirect.com for current promotions. Source: Gravity by Benchr ad records, October 2026.
Where to buy Fireplaces Direct?
Fireplaces Direct sells on its own website, fireplacesdirect.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.
Who is behind Fireplaces Direct?
Gravity by Benchr records a company based in North Liberty, United States, founded in 2011 according to LinkedIn, on a domain registered in 2003, with 30 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.
Is Fireplaces Direct doing well?
Yes. Gravity by Benchr estimates about 48,600 visits to fireplacesdirect.com in September 2026, down 9% in a month and up 90% over three months. Fireplaces Direct ranks #7 of 230 Fireplace & Wood Stove Accessories brands in United States in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
Which platform and tools does Fireplaces Direct use?
Gravity by Benchr identifies fireplacesdirect.com as a Shopify store (standard plan, not Shopify Plus), selling in USD. The brand has claimed its Trustpilot profile. It advertises through Meta and on Google since February 2024. Source: Gravity by Benchr platform and advertising records, November 2026.
What is Fireplaces Direct's ad budget?
Gravity by Benchr does not publish a spend figure for Fireplaces Direct on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Fireplace & Wood Stove Accessories brands in United States?
Among Fireplace & Wood Stove Accessories brands in United States in the Gravity by Benchr index, Fireplaces Direct ranks #7 of 230 by estimated traffic. Its closest competitors on the same market are North Country Fire, The Torch Guys, Spotix, Dreamwood Living and Smoky Mountain General Store. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Fireplaces Direct.