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  5. FIRMAN Power Equipment

Brand page · Power & Electrical Supplies · United States

FIRMAN Power Equipment Top 5% worldwide Top 5% in the United States Top 5% in Power & Electrical Supplies Top 5% in Power & Electrical Supplies in the United States
firmanpowerequipment.com·🇺🇸 Peoria, United States· Shopify·Since 2015

FIRMAN Power Equipment traffic, ads & competitors 86.6k visits a month, 25 active Meta ads, Gravity score 648.

FIRMAN Power Equipment — FIRMAN Power Equipment is a brand that sells portable generators and power equipment for various applications including camping, tailgating, and home power outages. In September 2026 firmanpowerequipment.com drew an estimated 86.6k visits, up 3% on the month before. It ranks #51 of 1,273 Power & Electrical Supplies brands in the United States.

firmanpowerequipment.com@firmanpowerequipment 40.7kYouTube 4.1kFacebookLinkedIn 1.7kTrustpilot 3.9Meta Ad Library 25

Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 20 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026

Estimated traffic
86.6k
+3% vs. August 2026
Instagram followers
40.7k
2,032 posts · @firmanpowerequipment
Trustpilot
3.9
5 reviews · 1 in 12 months
Meta ads
25
active
Products
63%
in stock · 29 collections
Rank in the United States
#51
of 1,273 in Power & Electrical Supplies
LinkedIn
1.7k
followers · 63 employees
Earned media value
€4.9k
per month, Instagram

Gravity score

648/ 1000 · 10 of 10 indicators rated
Brand Power612
Momentum549
Performance783

Percentiles within 98 peers: Power & Electrical Supplies brands in the United States with 30K–100K monthly visits. Recomputed nightly, last on 2 Nov 2026.

How the score is calculated

About the store

FIRMAN Power Equipment is a brand that sells portable generators and power equipment for various applications including camping, tailgating, and home power outages.

01 · Traffic

FIRMAN Power Equipment website traffic

The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.

FIRMAN Power Equipment drew an estimated 86.6k visits in September 2026, up 3% on the month before and up 66% over three months.

  • Worldwide#106,109of 4.5m sites · Top 5%
  • In United States#34,616of 1.2m sites · Top 5%
  • Power & Electrical Supplies, worldwide#404of 26,468 brands · Top 5%
  • Power & Electrical Supplies, United States#51of 1,273 brands · Top 5%
Monthly visitssource Sept 2026

86.6k

estimated visits in September

1 mo ▲ +2.7%4 mo ▲ +66.3%

The monthly curve, 24 months of history and the category comparison.

Create your free account
Audience by country, free account
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02 · Reviews

FIRMAN Power Equipment reviews

The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.

FIRMAN Power Equipment holds 3.9 out of 5 on Trustpilot over 5 reviews, 1 of them in the last twelve months: 40% of customers give five stars and 60% one star.

Trustpilotread 21 Oct 2026
3.9TrustScore · 5 reviews · 1 in 12 months
5 ★40%
4 ★0%
3 ★0%
2 ★0%
1 ★60%

Construction Machine Dealer Tool Store Electronics Store Battery Store

Google reviewsData not available

Data not available

Review velocity, TrustScore history and the category comparison are on the Gravity brand page.

03 · Products

FIRMAN Power Equipment best-selling products

The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.

FIRMAN Power Equipment sells on Shopify, 63% of its catalogue in stock. The best seller is 25FT Natural Gas Hose with Storage Strap, at US$159.99, followed by Refurbished Dual Fuel Inverter 4000/3200W Electric Start With CO Alert and 10FT Natural Gas Hose with Storage Strap.

ProductsCatalogue read Oct 2026
  • #125FT Natural Gas Hose with Storage StrapFIRMAN Power EquipmentUS$159.99In stock
  • #2Refurbished Dual Fuel Inverter 4000/3200W Electric Start With CO AlertFIRMAN Power EquipmentUS$999.99In stock
  • #310FT Natural Gas Hose with Storage StrapFIRMAN Power EquipmentUS$109.99In stock
  • +View all productsRankings over time, ratings, stock and the ads that lead to each product. Free account.Sign in to Gravity
Catalogue mixOct 2026
Generators73%
Generator Accessories8%
Extension Cords7%
Log Splitters3%

Share of the catalogue by product family.

Activity mixdominant: Power & Electrical Supplies
Power & Electrical Supplies91%
Tools3%
Electronics Accessories3%
Hardware Accessories2%
Fuel Containers & Tanks1%

The dominant category places FIRMAN Power Equipment in its comparison group.

Prices and ratingsstore data
Average rating
4.92 / 5
Rated products
18% of the catalogue
In stock
63%
Upper price quartile
US$1,352.49
Currency
USD

05 · Influencers

FIRMAN Power Equipment influencers

The creators who tag @firmanpowerequipment on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.

Creators tag @firmanpowerequipment on Instagram, led by Clayton Q (40.1k followers, 1.0% engagement).

Influencersaccounts tagging @firmanpowerequipment · Instagram
AccountProfileFollowersEngagementTagsRelationship
CClayton Q@claytonq · 🇺🇸 USMusic concerts dance Creator40.1k1.0%8Tagged @firmanpowerequipment
Engagement is the median of recent posts.See all

06 · Competitors according to Gravity

FIRMAN Power Equipment competitors and alternatives

Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.

Gravity by Benchr finds competitors for FIRMAN Power Equipment among Power & Electrical Supplies brands in the United States. The closest is AiPower, then Durvy Industrial, Natures Generator, Buckeye Power Systems, USA Power Equipment, GenerLink.

CompetitorsPower & Electrical Supplies · United States · similarity out of 100
BrandSimilarityGravity scoreEst. trafficInstagramTrustpilotMeta adsProducts
AiPoweraipower.com
Durvy Industrialdurvyindustrial.com
Natures Generatornaturesgenerator.com
Buckeye Power Systemsbuckeyepowersystems.com
USA Power Equipmentusapowerequipment.com
GenerLinkshopgenerlink.com
Competitors Gravity finds for FIRMAN Power Equipment. Similarity, Gravity score, traffic, social, reviews, ads and catalogue are for subscribers.Compare FIRMAN Power Equipment with AiPower

07 · Company

Who is behind FIRMAN Power Equipment?

Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.

FIRMAN Power Equipment is a company based in Peoria, United States, founded in 1999 according to LinkedIn, on a domain registered in April 2015. It employs about 63 people.

Legal entityGravity index, Nov 2026
Entity country
🇺🇸 United States · Peoria
Founded
1999, per LinkedIn
Domain registered
30 Apr 2015
Status
Operating
Employees
63 on LinkedIn
DistributionGravity index, Nov 2026
Own store
firmanpowerequipment.com · Shopify · USD
Catalogue
29 collections
Retailers
None recorded
Open jobs
None recorded

08 · What people ask about FIRMAN Power Equipment

What people ask Google about FIRMAN Power Equipment.

10 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.

Is FIRMAN Power Equipment a legit company?

According to Gravity by Benchr, FIRMAN Power Equipment is a brand based in Peoria, United States: its website has existed since April 2015, it sells on a Shopify store, it employs 63 people on LinkedIn, it has 40,700 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.

What is FIRMAN Power Equipment known for?

FIRMAN Power Equipment is a brand that sells portable generators and power equipment for various applications including camping, tailgating, and home power outages. Gravity by Benchr classifies it under Power & Electrical Supplies, with Generators making up 73% of the catalogue. Source: Gravity by Benchr product classification, October 2026.

Is FIRMAN Power Equipment expensive?

FIRMAN Power Equipment's best seller, 25FT Natural Gas Hose with Storage Strap, sells US$159.99 on firmanpowerequipment.com. 63% of the catalogue is in stock. Gravity does not track prices daily: check firmanpowerequipment.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.

FIRMAN Power Equipment promo code

Gravity by Benchr does not collect discount codes. What Gravity observes: FIRMAN Power Equipment advertises on Facebook and Instagram, where its offers often run. Check firmanpowerequipment.com for current promotions. Source: Gravity by Benchr ad records, October 2026.

Where can I buy FIRMAN Power Equipment?

FIRMAN Power Equipment sells on its own website, firmanpowerequipment.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.

Who owns FIRMAN Power Equipment?

Gravity by Benchr records a company based in Peoria, United States, founded in 1999 according to LinkedIn, on a domain registered in 2015, with 63 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.

Is FIRMAN Power Equipment doing well?

Yes. Gravity by Benchr estimates about 86,600 visits to firmanpowerequipment.com in September 2026, up 3% in a month and up 66% over three months. FIRMAN Power Equipment ranks #51 of 1,273 Power & Electrical Supplies brands in the United States in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.

Which platform and tools does FIRMAN Power Equipment use?

Gravity by Benchr identifies firmanpowerequipment.com as a Shopify store (standard plan, not Shopify Plus), selling in USD. It advertises through Meta. Source: Gravity by Benchr platform and advertising records, November 2026.

What is FIRMAN Power Equipment's ad budget?

Gravity by Benchr does not publish a spend figure for FIRMAN Power Equipment on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads, WhatsApp. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.

Who are the biggest Power & Electrical Supplies brands in the United States?

Among Power & Electrical Supplies brands in the United States in the Gravity by Benchr index, FIRMAN Power Equipment ranks #51 of 1,273 by estimated traffic. Its closest competitors on the same market are AiPower, Durvy Industrial, Natures Generator, Buckeye Power Systems and USA Power Equipment. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.

Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with FIRMAN Power Equipment.