Brand page · Beds & Accessories · Spain
Flex traffic, ads & competitors 159k visits a month, 37 active Meta ads, Gravity score 522.
Flex — Flex is a Spanish brand that manufactures and sells mattresses, bases, and complementary sleep products. With over 110 years of history, the company combines tradition and technological innovation to design beds and sleep solutions. In September 2026 flex.es drew an estimated 159k visits, up 2% on the month before. It ranks #3 of 92 Beds & Accessories brands in Spain and holds a 3.1 Trustpilot rating over 366 reviews.
Updated Traffic Sept 2026Meta ads 13 Oct 2026Google ads 21 Oct 2026Trustpilot Oct 2026Gravity score 2 Nov 2026
Gravity score
Percentiles within 5 peers: Beds & Accessories brands in Spain with 100K–1M monthly visits. Recomputed nightly, last on 2 Nov 2026.
About the store
Flex is a Spanish brand that manufactures and sells mattresses, bases, and complementary sleep products. With over 110 years of history, the company combines tradition and technological innovation to design beds and sleep solutions.
01 · Traffic
Flex website traffic
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
Flex drew an estimated 159k visits in September 2026, up 2% on the month before and up 25% over three months.
- Worldwide#63,495of 4.5m sites · Top 5%
- In Spain#1,280of 115k sites · Top 5%
- Beds & Accessories, worldwide#215of 14,534 brands · Top 5%
- Beds & Accessories, Spain#3of 92 brands · Top 5%
159k
estimated visits in September
1 mo ▲ +1.7%4 mo ▲ +24.9%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
Flex reviews
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
Flex holds 3.1 out of 5 on Trustpilot over 366 reviews, 274 of them in the last twelve months: 30% of customers give five stars and 52% one star. That volume places Flex in the top 20% of the 270,321 Trustpilot pages in the Gravity index.
Bed Shop Mattress Store
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
Flex best-selling products
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
Gravity by Benchr has not read Flex's catalogue yet.
Data not available
Data not available
Share of the catalogue by product family.
The dominant category places Flex in its comparison group.
- Average rating
- Data not available
- Rated products
- Data not available
- In stock
- Data not available
- Upper price quartile
- Data not available
- Currency
- Data not available
04 · Ads
Flex ads
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
Flex runs Meta ads on Facebook, Instagram, Messenger, Audience Network, Threads, and has advertised on Google since October 2021 (image, text, video).
Hasta 55% en zZ5 Firm PocketFlex10 Oct 2026image
5% extra en packsFlex6 Oct 2026image
Flex daysFlex3 Oct 2026image- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Text ad21 Oct 2026FLEX EQUIPOS DE DESCANSO SAverified
Text ad21 Oct 2026FLEX EQUIPOS DE DESCANSO SAverified
Text ad21 Oct 2026FLEX EQUIPOS DE DESCANSO SAverified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Flex influencers
The creators who tag @flex_spain on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @flex_spain on Instagram, led by David Vallverdú - Trail Runner (15.8k followers, 2.3% engagement).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| DDavid Vallverdú - Trail Runner@davidvallverdua · 🇪🇸 ES | Fitness sport bodybuilding Creator | 15.8k | 2.3% | 1 | Tagged @flex_spain |
06 · Competitors according to Gravity
Flex competitors and alternatives
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for Flex among Beds & Accessories brands in Spain. The closest is dormitorum, then time4sleep.co.uk, Beds, La Tienda, SAMPUR, Topdormitorios.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| dormitorumdormitorum.es | |||||||
| time4sleep.co.uktime4sleep.co.uk | |||||||
| Bedsbeds.es | |||||||
| La Tiendalatiendahome.com | |||||||
| SAMPURsampur.com | |||||||
| Topdormitoriostopdormitorios.com |
07 · Company
Who is behind Flex?
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
Flex is a company based in Spain, founded in 1912 according to LinkedIn. It employs about 245 people.
- Entity country
- 🇪🇸 Spain
- Founded
- 1912, per LinkedIn
- Employees
- 245 on LinkedIn
- Own store
- flex.es · Magento
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about Flex
What people ask Google about Flex.
10 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is Flex legit or a scam?
According to Gravity by Benchr, Flex is a brand based in Spain: its Trustpilot profile is claimed by the brand, it sells on a Magento store, it employs 245 people on LinkedIn, it has 27,355 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.
What do customers say about Flex?
Customers rate Flex 3.1 out of 5 on Trustpilot over 366 reviews, 274 of them in the last twelve months: 30% give five stars, 52% one star. Gravity by Benchr places that review volume in the top 20% of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.
What is Flex known for?
Flex is a Spanish brand that manufactures and sells mattresses, bases, and complementary sleep products. With over 110 years of history, the company combines tradition and technological innovation to design beds and sleep solutions. Gravity by Benchr classifies it under Beds & Accessories. Source: Gravity by Benchr product classification.
Does Flex have a discount code?
Gravity by Benchr does not collect discount codes. What Gravity observes: Flex advertises on Facebook and Instagram and on Google, where its offers often run. Check flex.es for current promotions. Source: Gravity by Benchr ad records, October 2026.
Where can I buy Flex?
Flex sells on its own website, flex.es, a Magento store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.
Who is behind Flex?
Gravity by Benchr records a company based in Spain, founded in 1912 according to LinkedIn, with 245 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.
Is Flex doing well?
Yes. Gravity by Benchr estimates about 159,000 visits to flex.es in September 2026, up 2% in a month and up 25% over three months. Flex ranks #3 of 92 Beds & Accessories brands in Spain in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
Which platform and tools does Flex use?
Gravity by Benchr identifies flex.es as a Magento store. The brand has claimed its Trustpilot profile. It advertises through Meta and on Google since October 2021. Source: Gravity by Benchr platform and advertising records, November 2026.
What is Flex's ad budget?
Gravity by Benchr does not publish a spend figure for Flex on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Beds & Accessories brands in Spain?
Among Beds & Accessories brands in Spain in the Gravity by Benchr index, Flex ranks #3 of 92 by estimated traffic. Its closest competitors on the same market are dormitorum, time4sleep.co.uk, Beds, La Tienda and SAMPUR. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.
Market
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Flex.