Brand page · Sofas

Flexsteel Top 5% worldwide Top 5% in Sofas
flexsteel.com· Shopify·Since 1996

Flexsteel: 93.4k visits a month, 15 active Meta ads.

Flexsteel — Flexsteel Industries Inc. is a manufacturer of high-quality furniture including living room, bedroom, and dining room furniture, as well as sleep chairs and innovative wellness products. In September 2026 flexsteel.com drew an estimated 93.4k visits, up 28% on the month before. It ranks #35 of 1,012 Sofas brands and holds a 1.5 Trustpilot rating over 54 reviews.

flexsteel.com@flexsteelfurniture 11.4kFacebookLinkedIn 12.9kTrustpilot 1.5Meta Ad Library 15

Updated Traffic Sept 2026Meta ads 8 Oct 2026Google ads 20 Oct 2026Trustpilot Oct 2026Catalogue Oct 2026

Estimated traffic
93.4k
+28% vs. August 2026
Instagram followers
11.4k
912 posts · @flexsteelfurniture
Trustpilot
1.5
54 reviews · 18 in 12 months
Meta ads
15
active · on Google since 2025
Products
75%
in stock
Rank in United States
#35
of 1,012 in Sofas
LinkedIn
12.9k
followers · 636 employees
Earned media value
€1.7k
per month, Instagram

Gravity score

—Data not available

How the score is calculated

About the store

Flexsteel Industries Inc. is a manufacturer of high-quality furniture including living room, bedroom, and dining room furniture, as well as sleep chairs and innovative wellness products.

01 · Traffic

How much traffic Flexsteel gets.

The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.

Flexsteel drew an estimated 93.4k visits in September 2026, up 28% on the month before and up 46% over three months.

  • Worldwide#99,274of 4.5m sites · Top 5%
  • In United States#32,443of 1.2m sites · Top 5%
  • Sofas, worldwide#238of 7,681 brands · Top 5%
  • Sofas, United States#35of 1,012 brands · Top 5%
Monthly visitssource Sept 2026

93.4k

estimated visits in September

1 mo ▲ +28.2%4 mo ▲ +45.6%

The monthly curve, 24 months of history and the category comparison.

Create your free account
Audience by country, free account
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02 · Reviews

What customers say about Flexsteel.

The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.

Flexsteel holds 1.5 out of 5 on Trustpilot over 54 reviews, 18 of them in the last twelve months: 2% of customers give five stars and 81% one star. That volume places Flexsteel in the top 40% of the 270,321 Trustpilot pages in the Gravity index.

Trustpilotread 21 Oct 2026
1.5TrustScore · 54 reviews · 18 in 12 months
Top 40% review volume
5 ★2%
4 ★0%
3 ★4%
2 ★13%
1 ★81%

Sofa Store Furniture Store Furniture Manufacturer

Google reviewsData not available

Data not available

Review velocity, TrustScore history and the category comparison are on the Gravity brand page.

03 · Products

What Flexsteel sells, ranked by sales.

The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.

Gravity by Benchr has not read Flexsteel's catalogue yet.

ProductsCatalogue read Oct 2026

Data not available

Catalogue mixOct 2026
Armchairs, Recliners & Sleeper Chairs0%

Share of the catalogue by product family.

Activity mixdominant: Sofas
Sofas45%
Chairs37%
Ottomans9%
Tables3%
Cabinets & Storage3%

The dominant category places Flexsteel in its comparison group.

Prices and ratingsstore data
Average rating
Data not available
Rated products
0% of the catalogue
In stock
75%
Upper price quartile
Data not available
Currency
USD

05 · Influencers

Who talks about Flexsteel.

The creators who tag @flexsteelfurniture on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.

Creators tag @flexsteelfurniture on Instagram, led by Dan Patrick Show (173k followers, 0.6% engagement).

Influencersaccounts tagging @flexsteelfurniture · Instagram
AccountProfileFollowersEngagementTagsRelationship
DDan Patrick Show@danpatrickshow · 🇺🇸 USPro sports athletes Creator173k0.6%1Tagged @flexsteelfurniture
Engagement is the median of recent posts.See all

06 · Competitors according to Gravity

Who Flexsteel competes with, by the numbers.

Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.

Gravity by Benchr finds competitors for Flexsteel among Sofas brands. The closest is Dimos Furniture, then fullflat.com, Ashley, de Sede, Inflow, eliteliving.com.co.

CompetitorsSofas · similarity out of 100
BrandSimilarityGravity scoreEst. trafficInstagramTrustpilotMeta adsProducts
Dimos Furnituredimos.com.sa
fullflat.comfullflat.com
Ashleyshop.ashley.sa
de Sededesede.ch
Inflowinflowsofa.com.br
eliteliving.com.coeliteliving.com.co
Competitors Gravity finds for Flexsteel. Similarity, Gravity score, traffic, social, reviews, ads and catalogue are for subscribers.Compare Flexsteel with Dimos Furniture

07 · Company

The company behind Flexsteel.

Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.

Flexsteel is an e-commerce brand, founded in 1893 according to LinkedIn, on a domain registered in May 1996. It employs about 636 people.

Legal entityGravity index, Sept 2026
Legal name
Data not available
Registration no.
Data not available
VAT
Data not available
Legal form
Data not available
Entity country
Data not available
Founded
1893, per LinkedIn
Domain registered
9 May 1996
Share capital
Data not available
Status
Data not available
President
Data not available
Activity code
Data not available
Employees
636 on LinkedIn
FundingGravity index, Sept 2026
Funding stage
Data not available
Total raised
Data not available
Investors
Data not available
VC-backed
Data not available
DistributionGravity index, Sept 2026
Own store
flexsteel.com · Shopify · USD
Catalogue
Data not available
Retailers
None recorded
Open jobs
None recorded

08 · What people ask about Flexsteel

What people ask Google about Flexsteel.

10 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.

Is Flexsteel a legit company?

According to Gravity by Benchr, Flexsteel is a brand: its website has existed since May 1996, it sells on a Shopify store, it employs 636 people on LinkedIn, it has 11,374 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, September 2026.

Flexsteel reviews

Customers rate Flexsteel 1.5 out of 5 on Trustpilot over 54 reviews, 18 of them in the last twelve months: 2% give five stars, 81% one star. Gravity by Benchr places that review volume in the top 40% of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.

What does Flexsteel sell?

Flexsteel Industries Inc. is a manufacturer of high-quality furniture including living room, bedroom, and dining room furniture, as well as sleep chairs and innovative wellness products. Gravity by Benchr classifies it under Sofas, with Armchairs, Recliners & Sleeper Chairs making up 0% of the catalogue. Source: Gravity by Benchr product classification, October 2026.

Flexsteel promo code

Gravity by Benchr does not collect discount codes. What Gravity observes: Flexsteel advertises on Facebook and Instagram and on Google, where its offers often run. Check flexsteel.com for current promotions. Source: Gravity by Benchr ad records, October 2026.

Where to buy Flexsteel?

Flexsteel sells on its own website, flexsteel.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data.

Who is behind Flexsteel?

Gravity by Benchr records a company, founded in 1893 according to LinkedIn, on a domain registered in 1996, with 636 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records.

Is Flexsteel doing well?

Yes. Gravity by Benchr estimates about 93,400 visits to flexsteel.com in September 2026, up 28% in a month and up 46% over three months. Flexsteel ranks #35 of 1,012 Sofas brands in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.

Which platform and tools does Flexsteel use?

Gravity by Benchr identifies flexsteel.com as a Shopify store (standard plan, not Shopify Plus), selling in USD. It advertises through Meta and on Google since May 2025. Source: Gravity by Benchr platform and advertising records.

How much does Flexsteel spend on Meta ads?

Gravity by Benchr does not publish a spend figure for Flexsteel on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Audience Network, Threads, WhatsApp. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.

Who are the biggest Sofas brands?

Among Sofas brands in the Gravity by Benchr index, Flexsteel ranks #35 of 1,012 by estimated traffic. Its closest competitors on the same market are Dimos Furniture, fullflat.com, Ashley, de Sede and Inflow. Source: Gravity by Benchr competitor analysis, same category, same market, similar size.

Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Flexsteel.