Brand page · Outdoor Recreation · Hong Kong SAR China
FLEXTAIL: 397k visits a month, 257 active Meta ads, Gravity score 487.
FLEXTAIL — FLEXTAIL creates ultralight electric gear for outdoor activities including portable air pumps, mosquito repellents, and camping accessories. In September 2026 flextail.com drew an estimated 397k visits, down 24% on the month before. It ranks #51 of 14,873 Outdoor Recreation brands in Hong Kong SAR China and holds a 3.4 Trustpilot rating over 851 reviews.
Updated Traffic Sept 2026Meta ads 8 Oct 2026Google ads 20 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026
Gravity score
Percentiles within 12 peers: Outdoor Recreation brands in China with 100K–1M monthly visits. Recomputed nightly, last on 2 Nov 2026.
About the store
FLEXTAIL creates ultralight electric gear for outdoor activities including portable air pumps, mosquito repellents, and camping accessories.
01 · Traffic
How much traffic FLEXTAIL gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
FLEXTAIL drew an estimated 397k visits in September 2026, down 24% on the month before and down 39% over three months.
- Worldwide#29,985of 4.5m sites · Top 1%
- In United States#9,730of 1.2m sites · Top 1%
- Outdoor Recreation, worldwide#305of 101,136 brands · Top 1%
- Outdoor Recreation, United States#51of 14,873 brands · Top 1%
397k
estimated visits in September
1 mo ▼ −23.7%4 mo ▼ −38.5%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about FLEXTAIL.
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
FLEXTAIL holds 3.4 out of 5 on Trustpilot over 851 reviews, 286 of them in the last twelve months: 57% of customers give five stars and 27% one star. That volume places FLEXTAIL in the top 10% of the 270,321 Trustpilot pages in the Gravity index.
Outdoor Sports Store Outdoor Furniture Store
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What FLEXTAIL sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
FLEXTAIL sells on Shopify, 88% of its catalogue in stock. The best seller is TINY REPELLER S - 2-in-1 Portable Mosquito Repellent with Lighting, at HK$314.00–HK$675.00, followed by TINY PUMP 2X - Ultimate 3-in-1 Outdoor Pump with Camping Lamp and MAX PUMP 3 - High Speed 2-in-1 Rechargeable Air Pump.
#1TINY REPELLER S - 2-in-1 Portable Mosquito Repellent with LightingFLEXTAILHK$314.00–HK$675.00In stock
#2TINY PUMP 2X - Ultimate 3-in-1 Outdoor Pump with Camping LampFLEXTAILHK$330.00–HK$487.00In stock
#3MAX PUMP 3 - High Speed 2-in-1 Rechargeable Air PumpFLEXTAILHK$448.00–HK$573.00In stock- +View all productsRankings over time, ratings, stock and the ads that lead to each product. Free account.Sign in to Gravity
Share of the catalogue by product family.
The dominant category places FLEXTAIL in its comparison group.
- Average rating
- 4.78 / 5
- Rated products
- 93% of the catalogue
- In stock
- 88%
- Upper price quartile
- US$67.03
- Currency
- HKD
04 · Ads
What FLEXTAIL is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
FLEXTAIL runs Meta ads on Facebook, Instagram, Messenger, Audience Network, Threads, whatsapp, and has advertised on Google since July 2023 (image, text, video).
Gear That Does More, Weighs Less.Flextail8 Oct 2026video
Charge Up with 145g of PowerFlextail8 Oct 2026image
One of my favourite parts of wildcamping is getting everything set up, making some scran and settling in for the evening. Flextail sent me tFlextail8 Oct 2026video- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Text ad20 Oct 2026WHALETAIL TECHNOLOGY CO., LIMITEDverified
Text ad20 Oct 2026WHALETAIL TECHNOLOGY CO., LIMITEDverified
Text ad20 Oct 2026WHALETAIL TECHNOLOGY CO., LIMITEDverified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Who talks about FLEXTAIL.
The creators who tag @flextail_official on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Gravity has not found creators tagging this brand on Instagram yet.
Gravity has not found creators tagging this brand on Instagram yet.
06 · Competitors according to Gravity
Who FLEXTAIL competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for FLEXTAIL among Outdoor Recreation brands in Hong Kong SAR China. The closest is Ultralight Gear, then Cascade Designs, NEMO Equipment, KingCamp, Big Agnes, Sea to Summit.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| Ultralight Gearultralightgear.com.au | |||||||
| Cascade Designscascadedesigns.com | |||||||
| NEMO Equipmentnemoequipment.com | |||||||
| KingCampkingcampoutdoors.com | |||||||
| Big Agnesbigagnes.com | |||||||
| Sea to Summitseatosummit.eu |
07 · Company
The company behind FLEXTAIL.
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
FLEXTAIL is a company based in HONG KONG, Hong Kong SAR China, founded in 2015 according to LinkedIn, on a domain registered in November 2007. It employs about 21 people.
- Legal name
- Data not available
- Registration no.
- Data not available
- VAT
- Data not available
- Legal form
- Data not available
- Entity country
- 🇭🇰 Hong Kong SAR China · HONG KONG
- Founded
- 2015, per LinkedIn
- Domain registered
- 29 Nov 2007
- Share capital
- Data not available
- Status
- Operating
- President
- Data not available
- Activity code
- Data not available
- Employees
- 21 on LinkedIn
- Funding stage
- Data not available
- Total raised
- Data not available
- Investors
- Data not available
- VC-backed
- Data not available
- Own store
- flextail.com · Shopify · USD
- Catalogue
- 76 collections
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about FLEXTAIL
What people ask Google about FLEXTAIL.
11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is FLEXTAIL legit or a scam?
According to Gravity by Benchr, FLEXTAIL is a brand based in HONG KONG, Hong Kong SAR China: its website has existed since November 2007, its Trustpilot profile is claimed by the brand, it sells on a Shopify store, it employs 21 people on LinkedIn, it has 112,244 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.
FLEXTAIL reviews
Customers rate FLEXTAIL 3.4 out of 5 on Trustpilot over 851 reviews, 286 of them in the last twelve months: 57% give five stars, 27% one star. Gravity by Benchr places that review volume in the top 10% of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.
What is FLEXTAIL known for?
FLEXTAIL creates ultralight electric gear for outdoor activities including portable air pumps, mosquito repellents, and camping accessories. Gravity by Benchr classifies it under Outdoor Recreation, with Camping & Hiking making up 36% of the catalogue. Source: Gravity by Benchr product classification, October 2026.
Is FLEXTAIL expensive?
FLEXTAIL's best seller, TINY REPELLER S - 2-in-1 Portable Mosquito Repellent with Lighting, sells from HK$314.00 to HK$675.00 on flextail.com. 88% of the catalogue is in stock. Gravity does not track prices daily: check flextail.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.
FLEXTAIL promo code
Gravity by Benchr does not collect discount codes. What Gravity observes: FLEXTAIL advertises on Facebook and Instagram and on Google, where its offers often run. Check flextail.com for current promotions. Source: Gravity by Benchr ad records, October 2026.
Where can I buy FLEXTAIL?
FLEXTAIL sells on its own website, flextail.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.
Who owns FLEXTAIL?
Gravity by Benchr records a company based in HONG KONG, Hong Kong SAR China, founded in 2015 according to LinkedIn, on a domain registered in 2007, with 21 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.
Is FLEXTAIL growing?
Not at the moment. Gravity by Benchr estimates about 396,700 visits to flextail.com in September 2026, down 24% in a month and down 39% over three months. FLEXTAIL ranks #51 of 14,873 Outdoor Recreation brands in Hong Kong SAR China in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
Which platform and tools does FLEXTAIL use?
Gravity by Benchr identifies flextail.com as a Shopify store (standard plan, not Shopify Plus), selling in USD. The brand has claimed its Trustpilot profile. It advertises through Meta and on Google since July 2023. Source: Gravity by Benchr platform and advertising records, November 2026.
How much does FLEXTAIL spend on Meta ads?
Gravity by Benchr does not publish a spend figure for FLEXTAIL on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads, WhatsApp. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Outdoor Recreation brands in Hong Kong SAR China?
Among Outdoor Recreation brands in Hong Kong SAR China in the Gravity by Benchr index, FLEXTAIL ranks #51 of 14,873 by estimated traffic. Its closest competitors on the same market are Ultralight Gear, Cascade Designs, NEMO Equipment, KingCamp and Big Agnes. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with FLEXTAIL.