Brand page · Party & Celebration · Germany

FloraPrima Top 5% worldwide Top 5% in Germany Top 1% in Party & Celebration Top 1% in Party & Celebration in Germany
floraprima.de·🇩🇪 Germany

FloraPrima: 172k visits a month, 11 active Meta ads, Gravity score 617.

FloraPrima — FloraPrima GmbH is an online flower delivery service that sells hand-tied bouquets and flower gifts for various occasions. They offer flowers and plants with free vases and greeting cards, shipping within Germany and to over 120 countries worldwide. In September 2026 floraprima.de drew an estimated 172k visits, up 4% on the month before. It ranks #4 of 803 Party & Celebration brands in Germany and holds a 2.3 Trustpilot rating over 94,084 reviews.

floraprima.de@floraprima 5.5kYouTube 1.1kFacebookLinkedIn 100Trustpilot 2.3Meta Ad Library 11

Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 21 Oct 2026Trustpilot Oct 2026Gravity score 2 Nov 2026

Estimated traffic
172k
+4% vs. August 2026
Instagram followers
5.5k
747 posts · @floraprima
Trustpilot
2.3
94,084 reviews · 722 in 12 months
Meta ads
11
active · on Google since 2021
Products
—
Data not available
Rank in Germany
#4
of 803 in Party & Celebration
LinkedIn
100
followers · 12 employees
Earned media value
€546.6
per month, Instagram

Gravity score

617/ 1000 · 9 of 10 indicators rated
Brand Power555
Momentum814
Performance481

Percentiles within 8 peers: Party & Celebration brands in Germany with 100K–1M monthly visits. Recomputed nightly, last on 2 Nov 2026.

How the score is calculated

About the store

FloraPrima GmbH is an online flower delivery service that sells hand-tied bouquets and flower gifts for various occasions. They offer flowers and plants with free vases and greeting cards, shipping within Germany and to over 120 countries worldwide.

01 · Traffic

How much traffic FloraPrima gets.

The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.

FloraPrima drew an estimated 172k visits in September 2026, up 4% on the month before and up 20% over three months.

  • Worldwide#59,466of 4.5m sites · Top 5%
  • In Germany#2,673of 184k sites · Top 5%
  • Party & Celebration, worldwide#172of 46,327 brands · Top 1%
  • Party & Celebration, Germany#4of 803 brands · Top 1%
Monthly visitssource Sept 2026

172k

estimated visits in September

1 mo ▲ +3.7%4 mo ▲ +19.8%

The monthly curve, 24 months of history and the category comparison.

Create your free account
Audience by country, free account
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02 · Reviews

What customers say about FloraPrima.

The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.

FloraPrima holds 2.3 out of 5 on Trustpilot over 94,084 reviews, 722 of them in the last twelve months: 77% of customers give five stars and 7% one star. That volume places FloraPrima in the top 1% of the 270,321 Trustpilot pages in the Gravity index.

Trustpilotclaimed page · read 21 Oct 2026
2.3TrustScore · 94,084 reviews · 722 in 12 months
Top 1% review volume
5 ★77%
4 ★9%
3 ★4%
2 ★3%
1 ★7%

Flower Market

Google reviewsData not available

Data not available

Review velocity, TrustScore history and the category comparison are on the Gravity brand page.

03 · Products

What FloraPrima sells, ranked by sales.

The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.

Gravity by Benchr has not read FloraPrima's catalogue yet.

ProductsData not available

Data not available

Catalogue mixData not available

Data not available

Share of the catalogue by product family.

Activity mixdominant: Party & Celebration
Party & Celebration78%
Decor9%
Plants8%

The dominant category places FloraPrima in its comparison group.

Prices and ratingsstore data
Average rating
Data not available
Rated products
Data not available
In stock
Data not available
Upper price quartile
Data not available
Currency
Data not available

05 · Influencers

Who talks about FloraPrima.

The creators who tag @floraprima on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.

Creators tag @floraprima on Instagram, led by DECORAMI (40.2k followers, 0.1% engagement).

Influencersaccounts tagging @floraprima · Instagram
AccountProfileFollowersEngagementTagsRelationship
DDECORAMI@decorami.de · 🇩🇪 DEDecoration garden diy Creator40.2k0.1%1Tagged @floraprima
Engagement is the median of recent posts.See all

06 · Competitors according to Gravity

Who FloraPrima competes with, by the numbers.

Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.

Gravity by Benchr finds competitors for FloraPrima among Party & Celebration brands in Germany. The closest is Fleurop, then teleflora.com, Euroflorist, BLUME2000, 1-800-Flowers, ftd.com.

CompetitorsParty & Celebration · Germany · similarity out of 100
BrandSimilarityGravity scoreEst. trafficInstagramTrustpilotMeta adsProducts
Fleuropfleurop.de
teleflora.comteleflora.com
Eurofloristeuroflorist.de
BLUME2000blume2000.de
1-800-Flowers1800flowers.com
ftd.comftd.com
Competitors Gravity finds for FloraPrima. Similarity, Gravity score, traffic, social, reviews, ads and catalogue are for subscribers.Compare FloraPrima with Fleurop

07 · Company

The company behind FloraPrima.

Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.

FloraPrima is a company based in Germany. It employs about 12 people.

Legal entityGravity index, Nov 2026
Legal name
Data not available
Registration no.
Data not available
VAT
Data not available
Legal form
Data not available
Entity country
🇩🇪 Germany
Founded
Data not available
Domain registered
Data not available
Share capital
Data not available
Status
Data not available
President
Data not available
Activity code
Data not available
Employees
12 on LinkedIn
FundingGravity index, Nov 2026
Funding stage
Data not available
Total raised
Data not available
Investors
Data not available
VC-backed
Data not available
DistributionGravity index, Nov 2026
Own store
floraprima.de
Catalogue
Data not available
Retailers
None recorded
Open jobs
None recorded

08 · What people ask about FloraPrima

What people ask Google about FloraPrima.

8 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.

Is FloraPrima a legit company?

According to Gravity by Benchr, FloraPrima is a brand based in Germany: its Trustpilot profile is claimed by the brand, it employs 12 people on LinkedIn, it has 5,461 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.

FloraPrima reviews: is it worth it?

Customers rate FloraPrima 2.3 out of 5 on Trustpilot over 94,084 reviews, 722 of them in the last twelve months: 77% give five stars, 7% one star. Gravity by Benchr places that review volume in the top 1% of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.

What does FloraPrima sell?

FloraPrima GmbH is an online flower delivery service that sells hand-tied bouquets and flower gifts for various occasions. They offer flowers and plants with free vases and greeting cards, shipping within Germany and to over 120 countries worldwide. Gravity by Benchr classifies it under Party & Celebration. Source: Gravity by Benchr product classification.

FloraPrima promo code

Gravity by Benchr does not collect discount codes. What Gravity observes: FloraPrima advertises on Facebook and Instagram and on Google, where its offers often run. Check floraprima.de for current promotions. Source: Gravity by Benchr ad records, October 2026.

Who owns FloraPrima?

Gravity by Benchr records a company based in Germany, with 12 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.

Is FloraPrima growing?

Yes. Gravity by Benchr estimates about 171,800 visits to floraprima.de in September 2026, up 4% in a month and up 20% over three months. FloraPrima ranks #4 of 803 Party & Celebration brands in Germany in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.

What is FloraPrima's ad budget?

Gravity by Benchr does not publish a spend figure for FloraPrima on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.

Who are the biggest Party & Celebration brands in Germany?

Among Party & Celebration brands in Germany in the Gravity by Benchr index, FloraPrima ranks #4 of 803 by estimated traffic. Its closest competitors on the same market are Fleurop, teleflora.com, Euroflorist, BLUME2000 and 1-800-Flowers. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.

Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with FloraPrima.