Brand page · Party & Celebration

FLOWR Top 5% worldwide Top 5% in Party & Celebration
flowr.dk·Since 2016

FLOWR: 45.4k visits a month, 76 active Meta ads.

FLOWR — FLOWR is an online flower and plant shop that sells bouquets, flower arrangements, and plants with delivery included in the prices. In September 2026 flowr.dk drew an estimated 45.4k visits, up 1% on the month before. It ranks #3 of 74 Party & Celebration brands and holds a 4.5 Trustpilot rating over 12,796 reviews.

flowr.dk@flowr.dk 14.4kFacebookTrustpilot 4.5Meta Ad Library 76

Updated Traffic Sept 2026Meta ads 15 Oct 2026Google ads 21 Oct 2026Trustpilot Oct 2026

Estimated traffic
45.4k
+1% vs. August 2026
Instagram followers
14.4k
1,501 posts · @flowr.dk
Trustpilot
4.5
12,796 reviews · 2,865 in 12 months
Meta ads
76
active · on Google since 2022
Products
—
Data not available
Rank in Denmark
#3
of 74 in Party & Celebration
LinkedIn
—
Data not available
Earned media value
€1.2k
per month, Instagram

Gravity score

—Data not available

How the score is calculated

About the store

FLOWR is an online flower and plant shop that sells bouquets, flower arrangements, and plants with delivery included in the prices.

01 · Traffic

How much traffic FLOWR gets.

The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.

FLOWR drew an estimated 45.4k visits in September 2026, up 1% on the month before and down 8% over three months.

  • Worldwide#187,103of 4.5m sites · Top 5%
  • In Denmark#1,031of 21.4k sites · Top 5%
  • Party & Celebration, worldwide#697of 46,327 brands · Top 5%
  • Party & Celebration, Denmark#3of 74 brands · Top 5%
Monthly visitssource Sept 2026

45.4k

estimated visits in September

1 mo ▲ +1.5%4 mo ▼ −8.1%

The monthly curve, 24 months of history and the category comparison.

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Audience by country, free account
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02 · Reviews

What customers say about FLOWR.

The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.

FLOWR holds 4.5 out of 5 on Trustpilot over 12,796 reviews, 2,865 of them in the last twelve months: 77% of customers give five stars and 9% one star. That volume places FLOWR in the top 5% of the 270,321 Trustpilot pages in the Gravity index, and its rating quality in the top 20%.

Trustpilotclaimed page · read 21 Oct 2026
4.5TrustScore · 12,796 reviews · 2,865 in 12 months
Top 5% review volumeTop 20% rating quality
5 ★77%
4 ★7%
3 ★4%
2 ★3%
1 ★9%

Flower Delivery Gift Basket Store Florist

Google reviewsData not available

Data not available

Review velocity, TrustScore history and the category comparison are on the Gravity brand page.

03 · Products

What FLOWR sells, ranked by sales.

The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.

Gravity by Benchr has not read FLOWR's catalogue yet.

ProductsData not available

Data not available

Catalogue mixData not available

Data not available

Share of the catalogue by product family.

Activity mixdominant: Party & Celebration
Party & Celebration72%
Plants22%
Decor2%

The dominant category places FLOWR in its comparison group.

Prices and ratingsstore data
Average rating
Data not available
Rated products
Data not available
In stock
Data not available
Upper price quartile
Data not available
Currency
Data not available

05 · Influencers

Who talks about FLOWR.

The creators who tag @flowr.dk on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.

Creators tag @flowr.dk on Instagram, led by Matilde Neuvonen (20.2k followers).

Influencersaccounts tagging @flowr.dk · Instagram
AccountProfileFollowersEngagementTagsRelationship
MMatilde Neuvonen@matildeneuvonen · 🇩🇰 DKPhotography visual arts Creator20.2k—2Tagged @flowr.dk
Engagement is the median of recent posts.See all

06 · Competitors according to Gravity

Who FLOWR competes with, by the numbers.

Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.

Gravity by Benchr finds competitors for FLOWR among Party & Celebration brands. The closest is novaflor.com.br, then plantshed.com, Camélia Flores, Floristerí­a Sensaciones, TJ.HANAYA|緹緁花屋|永生花束・永生盆花・開幕花籃・蘭花盆栽| 台北花店・新竹花店・台中花店・台南花店・高雄花店, Calyx Flowers.

CompetitorsParty & Celebration · similarity out of 100
BrandSimilarityGravity scoreEst. trafficInstagramTrustpilotMeta adsProducts
novaflor.com.brnovaflor.com.br
plantshed.complantshed.com
Camélia Florescameliaflores.com.br
Floristerí­a Sensacionesfloreriasensaciones.com
TJ.HANAYA|緹緁花屋|永生花束・永生盆花・開幕花籃・蘭花盆栽| 台北花店・新竹花店・台中花店・台南花店・高雄花店tjhanaya.shop
Calyx Flowerscalyxflowers.com
Competitors Gravity finds for FLOWR. Similarity, Gravity score, traffic, social, reviews, ads and catalogue are for subscribers.Compare FLOWR with novaflor.com.br

07 · Company

The company behind FLOWR.

Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.

FLOWR is an e-commerce brand, on a domain registered in March 2016.

Legal entityGravity index, Sept 2026
Legal name
Data not available
Registration no.
Data not available
VAT
Data not available
Legal form
Data not available
Entity country
Data not available
Founded
Data not available
Domain registered
4 Mar 2016
Share capital
Data not available
Status
Data not available
President
Data not available
Activity code
Data not available
Employees
Data not available
FundingGravity index, Sept 2026
Funding stage
Data not available
Total raised
Data not available
Investors
Data not available
VC-backed
Data not available
DistributionGravity index, Sept 2026
Own store
flowr.dk
Catalogue
Data not available
Retailers
None recorded
Open jobs
None recorded

08 · What people ask about FLOWR

What people ask Google about FLOWR.

8 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.

Is FLOWR legit?

According to Gravity by Benchr, FLOWR is a brand: its website has existed since March 2016, its Trustpilot profile is claimed by the brand, it has 14,398 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, September 2026.

What do customers say about FLOWR?

Customers rate FLOWR 4.5 out of 5 on Trustpilot over 12,796 reviews, 2,865 of them in the last twelve months: 77% give five stars, 9% one star. Gravity by Benchr places that review volume in the top 5% of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.

What is FLOWR?

FLOWR is an online flower and plant shop that sells bouquets, flower arrangements, and plants with delivery included in the prices. Gravity by Benchr classifies it under Party & Celebration. Source: Gravity by Benchr product classification.

Is there a FLOWR discount code?

Gravity by Benchr does not collect discount codes. What Gravity observes: FLOWR advertises on Facebook and Instagram and on Google, where its offers often run. Check flowr.dk for current promotions. Source: Gravity by Benchr ad records, October 2026.

Who is behind FLOWR?

Gravity by Benchr records a company, whose domain was registered in 2016. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records.

Is FLOWR doing well?

Not at the moment. Gravity by Benchr estimates about 45,400 visits to flowr.dk in September 2026, up 1% in a month and down 8% over three months. FLOWR ranks #3 of 74 Party & Celebration brands in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.

How much does FLOWR spend on Meta ads?

Gravity by Benchr does not publish a spend figure for FLOWR on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads, WhatsApp. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.

Who are the biggest Party & Celebration brands?

Among Party & Celebration brands in the Gravity by Benchr index, FLOWR ranks #3 of 74 by estimated traffic. Its closest competitors on the same market are novaflor.com.br, plantshed.com, Camélia Flores, Floristerí­a Sensaciones and TJ.HANAYA|緹緁花屋|永生花束・永生盆花・開幕花籃・蘭花盆栽| 台北花店・新竹花店・台中花店・台南花店・高雄花店. Source: Gravity by Benchr competitor analysis, same category, same market, similar size.

Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with FLOWR.