Brand page · Suitcases · Germany

Floyd Top 5% worldwide Top 5% in Germany Top 20% in Suitcases Top 20% in Suitcases in Germany
floyd.one·🇩🇪 München, Germany· Shopify·Since 2018

Floyd: 47.8k visits a month, 67 active Meta ads, Gravity score 433.

Floyd — Floyd GmbH is a brand that creates modern hard-top travel cases inspired by California's 70s skateboard culture, offering distinctive luggage and travel accessories. In September 2026 floyd.one drew an estimated 47.8k visits, down 33% on the month before. It ranks #24 of 167 Suitcases brands in Germany and holds a 3.4 Trustpilot rating over 20 reviews.

floyd.one@floyd.one 103kYouTube 425LinkedIn 676Trustpilot 3.4Meta Ad Library 67

Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 20 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026

Estimated traffic
47.8k
−33% vs. August 2026
Instagram followers
103k
1,116 posts · @floyd.one
Trustpilot
3.4
20 reviews · 9 in 12 months
Meta ads
67
active · on Google since 2021
Products
92%
in stock · 42 collections
Rank in United States
#24
of 167 in Suitcases
LinkedIn
676
followers · 9 employees
Earned media value
€16.4k
per month, Instagram

Gravity score

433/ 1000 · 7 of 10 indicators rated
Brand Power433
Momentum433
Performance433

Percentiles within 5 peers: Suitcases brands in Germany with 30K–100K monthly visits. Recomputed nightly, last on 2 Nov 2026.

How the score is calculated

About the store

Floyd GmbH is a brand that creates modern hard-top travel cases inspired by California's 70s skateboard culture, offering distinctive luggage and travel accessories.

01 · Traffic

How much traffic Floyd gets.

The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.

Floyd drew an estimated 47.8k visits in September 2026, down 33% on the month before and down 10% over three months.

  • Worldwide#176,777of 4.5m sites · Top 5%
  • In United States#56,572of 1.2m sites · Top 5%
  • Suitcases, worldwide#186of 1,776 brands · Top 20%
  • Suitcases, United States#24of 167 brands · Top 20%
Monthly visitssource Sept 2026

47.8k

estimated visits in September

1 mo ▼ −32.9%4 mo ▼ −9.8%

The monthly curve, 24 months of history and the category comparison.

Create your free account
Audience by country, free account
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02 · Reviews

What customers say about Floyd.

The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.

Floyd holds 3.4 out of 5 on Trustpilot over 20 reviews, 9 of them in the last twelve months: 65% of customers give five stars and 20% one star. That volume places Floyd in the top 50% of the 270,321 Trustpilot pages in the Gravity index.

Trustpilotread 21 Oct 2026
3.4TrustScore · 20 reviews · 9 in 12 months
Top 50% review volume
5 ★65%
4 ★0%
3 ★0%
2 ★15%
1 ★20%

Luggage Store Bag Shop Fashion Accessories Store Bags and Luggage Store

Google reviewsData not available

Data not available

Review velocity, TrustScore history and the category comparison are on the Gravity brand page.

03 · Products

What Floyd sells, ranked by sales.

The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.

Floyd sells on Shopify, 92% of its catalogue in stock. The best seller is Floyd Cabin, at €595.00, followed by Floyd Check-In and Floyd Weekender.

ProductsCatalogue read Oct 2026
Catalogue mixOct 2026
Hats19%
Suitcases19%
Arts & Crafts12%
Skateboarding8%

Share of the catalogue by product family.

Activity mixdominant: Suitcases
Suitcases19%
Clothing Accessories19%
Cosmetic & Toiletry Bags12%
Hobbies & Creative Arts12%
Luggage Accessories12%

The dominant category places Floyd in its comparison group.

Prices and ratingsstore data
Average rating
4.89 / 5
Rated products
62% of the catalogue
In stock
92%
Upper price quartile
US$194.89
Currency
EUR

05 · Influencers

Who talks about Floyd.

The creators who tag @floyd.one on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.

Creators tag @floyd.one on Instagram, led by Wayders (19.9k followers, 47.5% engagement).

Influencersaccounts tagging @floyd.one · Instagram
AccountProfileFollowersEngagementTagsRelationship
WWayders@wayders.co · 🇦🇺 AUAutomotive mobility Creator19.9k47.5%3Tagged @floyd.one
Engagement is the median of recent posts.See all

06 · Competitors according to Gravity

Who Floyd competes with, by the numbers.

Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.

Gravity by Benchr finds competitors for Floyd among Suitcases brands in Germany. The closest is Terra Peak, then it Luggage, samsonite.de, onemate, captn-crop, Floh Luggage.

CompetitorsSuitcases · Germany · similarity out of 100
BrandSimilarityGravity scoreEst. trafficInstagramTrustpilotMeta adsProducts
Terra Peakterrapeak.de
it Luggageeu.itluggage.com
samsonite.desamsonite.de
onemateonemate.de
captn-cropcaptn-crop.com
Floh Luggagefloh.com
Competitors Gravity finds for Floyd. Similarity, Gravity score, traffic, social, reviews, ads and catalogue are for subscribers.Compare Floyd with Terra Peak

07 · Company

The company behind Floyd.

Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.

Floyd is a company based in München, Germany, founded in 2019 according to LinkedIn, on a domain registered in January 2018. It employs about 9 people.

Legal entityGravity index, Nov 2026
Legal name
Data not available
Registration no.
Data not available
VAT
Data not available
Legal form
Data not available
Entity country
🇩🇪 Germany · München
Founded
2019, per LinkedIn
Domain registered
19 Jan 2018
Share capital
Data not available
Status
Operating
President
Data not available
Activity code
Data not available
Employees
9 on LinkedIn
FundingGravity index, Nov 2026
Funding stage
Data not available
Total raised
Data not available
Investors
Data not available
VC-backed
Data not available
DistributionGravity index, Nov 2026
Own store
floyd.one · Shopify · EUR
Catalogue
42 collections
Retailers
None recorded
Open jobs
None recorded

08 · What people ask about Floyd

What people ask Google about Floyd.

11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.

Is Floyd a legit company?

According to Gravity by Benchr, Floyd is a brand based in München, Germany: its website has existed since January 2018, it sells on a Shopify store, it employs 9 people on LinkedIn, it has 103,269 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.

Floyd reviews

Customers rate Floyd 3.4 out of 5 on Trustpilot over 20 reviews, 9 of them in the last twelve months: 65% give five stars, 20% one star. Gravity by Benchr places that review volume in the top 50% of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.

What does Floyd sell?

Floyd GmbH is a brand that creates modern hard-top travel cases inspired by California's 70s skateboard culture, offering distinctive luggage and travel accessories. Gravity by Benchr classifies it under Suitcases, with Hats making up 19% of the catalogue. Source: Gravity by Benchr product classification, October 2026.

Floyd prices: how much is it?

Floyd's best seller, Floyd Cabin, sells €595.00 on floyd.one. 92% of the catalogue is in stock. Gravity does not track prices daily: check floyd.one before buying. Source: Gravity by Benchr catalogue reading, October 2026.

Is there a Floyd discount code?

Gravity by Benchr does not collect discount codes. What Gravity observes: Floyd advertises on Facebook and Instagram and on Google, where its offers often run. Check floyd.one for current promotions. Source: Gravity by Benchr ad records, October 2026.

Where can I buy Floyd?

Floyd sells on its own website, floyd.one, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.

Who is behind Floyd?

Gravity by Benchr records a company based in München, Germany, founded in 2019 according to LinkedIn, on a domain registered in 2018, with 9 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.

Is Floyd doing well?

Not at the moment. Gravity by Benchr estimates about 47,800 visits to floyd.one in September 2026, down 33% in a month and down 10% over three months. Floyd ranks #24 of 167 Suitcases brands in Germany in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.

Which platform and tools does Floyd use?

Gravity by Benchr identifies floyd.one as a Shopify store (standard plan, not Shopify Plus), selling in EUR. It advertises through Meta and on Google since October 2021. Source: Gravity by Benchr platform and advertising records, November 2026.

What is Floyd's ad budget?

Gravity by Benchr does not publish a spend figure for Floyd on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.

Who are the biggest Suitcases brands in Germany?

Among Suitcases brands in Germany in the Gravity by Benchr index, Floyd ranks #24 of 167 by estimated traffic. Its closest competitors on the same market are Terra Peak, it Luggage, samsonite.de, onemate and captn-crop. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.

Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Floyd.