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- Folk Interiors
Brand page · Toys · United Kingdom
Folk Interiors traffic, ads & competitors 67.3k visits a month, 1 active Meta ads, Gravity score 459.
Folk Interiors — Folk Interiors is a small family business that sells Scandinavian inspired furniture and homeware, including brands like Maileg, HK Living, and Broste Copenhagen. In September 2026 folkinteriors.co.uk drew an estimated 67.3k visits, up 11% on the month before. It ranks #85 of 2,441 Toys brands in the United Kingdom.
Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 20 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026
Gravity score
Percentiles within 126 peers: Toys brands in the United Kingdom with 30K–100K monthly visits. Recomputed nightly, last on 2 Nov 2026.
About the store
Folk Interiors is a small family business that sells Scandinavian inspired furniture and homeware, including brands like Maileg, HK Living, and Broste Copenhagen.
01 · Traffic
Folk Interiors website traffic
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
Folk Interiors drew an estimated 67.3k visits in September 2026, up 11% on the month before and down 8% over three months.
- Worldwide#131,914of 4.5m sites · Top 5%
- In United Kingdom#6,884of 192k sites · Top 5%
- Toys, worldwide#1,358of 50,509 brands · Top 5%
- Toys, United Kingdom#85of 2,441 brands · Top 5%
67.3k
estimated visits in September
1 mo ▲ +11.4%4 mo ▼ −7.6%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
Folk Interiors reviews
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
Folk Interiors holds 3.7 out of 5 on Trustpilot over 5 reviews, 3 of them in the last twelve months: 60% of customers give five stars and 40% one star.
Furniture Store
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
Folk Interiors best-selling products
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
Folk Interiors sells on Shopify, 85% of its catalogue in stock. The best seller is 70s Ceramics Coffee Mug Burst, at £10.00, followed by Pre-order 70s Ceramics Cappuccino Mug Burst and Pre-order 70s Ceramics Americano Mugs Pegasus (set of 4).
#170s Ceramics Coffee Mug BurstFolk Interiors£10.00In stock
#2Pre-order 70s Ceramics Cappuccino Mug BurstFolk Interiors£12.00In stock
#3Pre-order 70s Ceramics Americano Mugs Pegasus (set of 4)Folk Interiors£39.90In stock- +View all productsRankings over time, ratings, stock and the ads that lead to each product. Free account.Sign in to Gravity
Share of the catalogue by product family.
The dominant category places Folk Interiors in its comparison group.
- Average rating
- 4.84 / 5
- Rated products
- 23% of the catalogue
- In stock
- 85%
- Upper price quartile
- US$92.63
- Currency
- GBP
04 · Ads
Folk Interiors ads
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
Folk Interiors runs Meta ads on Facebook, Instagram, Messenger, Audience Network, and has advertised on Google since April 2023 (image, text, video).
HKliving Webbing Sliding Door Cabinet Grey EX DISPLAYFolk Interiors27 Feb 2026image- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Text ad19 Oct 2026Folk Interiors Ltdverified
Text ad19 Oct 2026Folk Interiors Ltdverified
Text ad8 Jul 2026Folk Interiors Ltdverified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Folk Interiors influencers
The creators who tag @folkinteriors on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @folkinteriors on Instagram, led by Jade Brooks (58.8k followers, 0.6% engagement).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| JJade Brooks@motherofalladventures · 🇬🇧 GB | Parenting family Creator | 58.8k | 0.6% | 2 | Tagged @folkinteriors |
06 · Competitors according to Gravity
Folk Interiors competitors and alternatives
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for Folk Interiors among Toys brands in the United Kingdom. The closest is joshuatreegifts, then Props & Replicas, Midnight Kawaii, Danjoo, PNA Store, Comic Warehouse.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| joshuatreegiftsjoshuatreegifts.co.uk | |||||||
| Props & Replicaspropsandreplicas.co.uk | |||||||
| Midnight Kawaiimidnightkawaii.com | |||||||
| Danjoodanjoo.com | |||||||
| PNA Storepna247.co.uk | |||||||
| Comic Warehousecomicwarehouse.co.uk |
07 · Company
Who is behind Folk Interiors?
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
Folk Interiors is a company based in Buckfastleigh, United Kingdom, on a domain registered in November 2017.
- Entity country
- 🇬🇧 United Kingdom · Buckfastleigh
- Domain registered
- 10 Nov 2017
- Own store
- folkinteriors.co.uk · Shopify · GBP
- Catalogue
- 380 collections
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about Folk Interiors
What people ask Google about Folk Interiors.
10 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is Folk Interiors a legit company?
According to Gravity by Benchr, Folk Interiors is a brand based in Buckfastleigh, United Kingdom: its website has existed since November 2017, it sells on a Shopify store, it has 18,035 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.
What is Folk Interiors known for?
Folk Interiors is a small family business that sells Scandinavian inspired furniture and homeware, including brands like Maileg, HK Living, and Broste Copenhagen. Gravity by Benchr classifies it under Toys, with Dolls, Playsets & Toy Figures making up 34% of the catalogue. Source: Gravity by Benchr product classification, October 2026.
Folk Interiors prices: how much is it?
Folk Interiors' best seller, 70s Ceramics Coffee Mug Burst, sells £10.00 on folkinteriors.co.uk. 85% of the catalogue is in stock. Gravity does not track prices daily: check folkinteriors.co.uk before buying. Source: Gravity by Benchr catalogue reading, October 2026.
Folk Interiors promo code
Gravity by Benchr does not collect discount codes. What Gravity observes: Folk Interiors advertises on Facebook and Instagram and on Google, where its offers often run. Check folkinteriors.co.uk for current promotions. Source: Gravity by Benchr ad records, October 2026.
Where can I buy Folk Interiors?
Folk Interiors sells on its own website, folkinteriors.co.uk, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.
Who owns Folk Interiors?
Gravity by Benchr records a company based in Buckfastleigh, United Kingdom, whose domain was registered in 2017. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.
Is Folk Interiors growing?
Not at the moment. Gravity by Benchr estimates about 67,300 visits to folkinteriors.co.uk in September 2026, up 11% in a month and down 8% over three months. Folk Interiors ranks #85 of 2,441 Toys brands in the United Kingdom in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
Which platform and tools does Folk Interiors use?
Gravity by Benchr identifies folkinteriors.co.uk as a Shopify store (standard plan, not Shopify Plus), selling in GBP. It advertises through Meta and on Google since April 2023. Source: Gravity by Benchr platform and advertising records, November 2026.
What is Folk Interiors' ad budget?
Gravity by Benchr does not publish a spend figure for Folk Interiors on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Toys brands in the United Kingdom?
Among Toys brands in the United Kingdom in the Gravity by Benchr index, Folk Interiors ranks #85 of 2,441 by estimated traffic. Its closest competitors on the same market are joshuatreegifts, Props & Replicas, Midnight Kawaii, Danjoo and PNA Store. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.
Category
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Folk Interiors.