Brand page · Hairdressing & Cosmetology · United States
Framar: 57.1k visits a month, 133 active Meta ads.
Framar — Framar is a Canadian brand of hair tools and accessories that creates products for hairstylists. The company is female-founded and family-owned, specializing in professional hair styling tools and accessories. In September 2026 framar.com drew an estimated 57.1k visits, down 15% on the month before. It ranks #1 of 133 Hairdressing & Cosmetology brands in United States and holds a 2.5 Trustpilot rating over 17 reviews.
Updated Traffic Sept 2026Meta ads 9 Oct 2026Google ads 20 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026
About the store
Framar is a Canadian brand of hair tools and accessories that creates products for hairstylists. The company is female-founded and family-owned, specializing in professional hair styling tools and accessories.
01 · Traffic
How much traffic Framar gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
Framar drew an estimated 57.1k visits in September 2026, down 15% on the month before and up 5% over three months.
- Worldwide#151,801of 4.5m sites · Top 5%
- In United States#48,955of 1.2m sites · Top 5%
- Hairdressing & Cosmetology, worldwide#3of 539 brands · Top 1%
- Hairdressing & Cosmetology, United States#1of 133 brands · Top 1%
57.1k
estimated visits in September
1 mo ▼ −14.6%4 mo ▲ +5.0%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about Framar.
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
Framar holds 2.5 out of 5 on Trustpilot over 17 reviews: 76% of customers give five stars and 12% one star.
Beauty Product Supplier
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What Framar sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
Framar sells on Shopify, 91% of its catalogue in stock. The best seller is Pink Paws Nitrile Gloves - 100 count, at US$14.99, followed by Star Struck Silver - Pop Up* and Midnight Mitts Nitrile Gloves - 100 Count.
#2Pink Paws Nitrile Gloves - 100 countFramarUS$14.99In stock
#3Star Struck Silver - Pop Up*FramarUS$16.99In stock
Midnight Mitts Nitrile Gloves - 100 CountFramarUS$16.99In stock- +View all productsRankings over time, ratings, stock and the ads that lead to each product. Free account.Sign in to Gravity
Share of the catalogue by product family.
The dominant category places Framar in its comparison group.
- Average rating
- 4.84 / 5
- Rated products
- 93% of the catalogue
- In stock
- 91%
- Upper price quartile
- US$23.99
- Currency
- USD
04 · Ads
What Framar is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
Framar runs Meta ads on Facebook, Instagram, Messenger, Audience Network, Threads, whatsapp, and has advertised on Google since August 2022 (image, text, video).
Holiday Duo Brush ✨Framar7 Oct 2026image
★★★★★ 5/5 Star | +2000 ReviewsFramar6 Oct 2026image
★★★★★ 5/5 Star | +2000 ReviewsFramar4 Oct 2026image- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Text ad20 Oct 2026Framar International Inc.verified
Text ad20 Oct 2026Framar International Inc.verified
Text ad20 Oct 2026Framar International Inc.verified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Who talks about Framar.
The creators who tag @framar on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @framar on Instagram, led by SEATTLE/LAS VEGAS HAIR DRESSER (11.4k followers, 0.1% engagement).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| SSEATTLE/LAS VEGAS HAIR DRESSER@glambyhalez · 🇺🇸 US | Beauty cosmetics skincare Creator | 11.4k | 0.1% | 21 | Tagged @framar |
06 · Competitors according to Gravity
Who Framar competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for Framar among Hairdressing & Cosmetology brands in United States. The closest is OmySalon, then Jclarkdesigned, LIC Salon Apparel, Dynamic Color, Intenze Tattoo Ink, World Famous Tattoo Ink.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| OmySalonomysalon.com | |||||||
| Jclarkdesignedjclarkdesigned.com | |||||||
| LIC Salon Apparellicsalonapparel.com | |||||||
| Dynamic Colordynamiccolor.com | |||||||
| Intenze Tattoo Inkintenzetattooink.com | |||||||
| World Famous Tattoo Inkworldfamoustattooink.com |
07 · Company
The company behind Framar.
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
Framar is a company based in Tallahassee, United States, on a domain registered in February 1996. It employs about 25 people.
- Legal name
- Data not available
- Registration no.
- Data not available
- VAT
- Data not available
- Legal form
- Data not available
- Entity country
- 🇺🇸 United States · Tallahassee
- Founded
- Data not available
- Domain registered
- 13 Feb 1996
- Share capital
- Data not available
- Status
- Operating
- President
- Data not available
- Activity code
- Data not available
- Employees
- 25 on LinkedIn
- Funding stage
- Data not available
- Total raised
- Data not available
- Investors
- Data not available
- VC-backed
- Data not available
- Own store
- framar.com · Shopify · USD
- Catalogue
- 81 collections
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about Framar
What people ask Google about Framar.
11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is Framar a legit company?
According to Gravity by Benchr, Framar is a brand based in Tallahassee, United States: its website has existed since February 1996, its Trustpilot profile is claimed by the brand, it sells on a Shopify store, it employs 25 people on LinkedIn, it has 1,112,570 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, September 2026.
Framar reviews
Customers rate Framar 2.5 out of 5 on Trustpilot over 17 reviews: 76% give five stars, 12% one star. Source: Gravity by Benchr Trustpilot reading, October 2026.
What does Framar sell?
Framar is a Canadian brand of hair tools and accessories that creates products for hairstylists. The company is female-founded and family-owned, specializing in professional hair styling tools and accessories. Gravity by Benchr classifies it under Hairdressing & Cosmetology, with Hairdressing & Cosmetology making up 100% of the catalogue. Source: Gravity by Benchr product classification, October 2026.
Is Framar expensive?
Framar's best seller, Pink Paws Nitrile Gloves - 100 count, sells US$14.99 on framar.com. 91% of the catalogue is in stock. Gravity does not track prices daily: check framar.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.
Framar promo code
Gravity by Benchr does not collect discount codes. What Gravity observes: Framar advertises on Facebook and Instagram and on Google, where its offers often run. Check framar.com for current promotions. Source: Gravity by Benchr ad records, October 2026.
Where can I buy Framar?
Framar sells on its own website, framar.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data.
Who is behind Framar?
Gravity by Benchr records a company based in Tallahassee, United States, whose domain was registered in 1996, with 25 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records.
Is Framar doing well?
Yes. Gravity by Benchr estimates about 57,100 visits to framar.com in September 2026, down 15% in a month and up 5% over three months. Framar ranks #1 of 133 Hairdressing & Cosmetology brands in United States in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
Which platform and tools does Framar use?
Gravity by Benchr identifies framar.com as a Shopify store (standard plan, not Shopify Plus), selling in USD. The brand has claimed its Trustpilot profile. It advertises through Meta and on Google since August 2022. Source: Gravity by Benchr platform and advertising records.
What is Framar's ad budget?
Gravity by Benchr does not publish a spend figure for Framar on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads, WhatsApp. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Hairdressing & Cosmetology brands in United States?
Among Hairdressing & Cosmetology brands in United States in the Gravity by Benchr index, Framar ranks #1 of 133 by estimated traffic. Its closest competitors on the same market are OmySalon, Jclarkdesigned, LIC Salon Apparel, Dynamic Color and Intenze Tattoo Ink. Source: Gravity by Benchr competitor analysis, same category, same market, similar size.
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Framar.