Brand page · Jewelry · Netherlands

Franky Amsterdam Top 5% worldwide Top 5% in Netherlands Top 5% in Jewelry Top 5% in Jewelry in Netherlands
frankyamsterdam.com·🇳🇱 Amsterdam, Netherlands· Shopify·Since 2018

Franky Amsterdam: 84.1k visits a month, 420 active Meta ads, Gravity score 744.

Franky Amsterdam — Franky Amsterdam is a jewelry brand that offers classy, elegant and high-quality jewelry pieces designed for women. In September 2026 frankyamsterdam.com drew an estimated 84.1k visits, up 27% on the month before. It ranks #32 of 1,541 Jewelry brands in Netherlands and holds a 4.5 Trustpilot rating over 726 reviews.

frankyamsterdam.com@frankyamsterdam 100kLinkedIn 464Trustpilot 4.5Meta Ad Library 420

Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 20 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026

Estimated traffic
84.1k
+27% vs. August 2026
Instagram followers
100k
523 posts · @frankyamsterdam
Trustpilot
4.5
726 reviews · 606 in 12 months
Meta ads
420
active · on Google since 2025
Products
99%
in stock · 262 collections
Rank in Netherlands
#32
of 1,541 in Jewelry
LinkedIn
464
followers · 11 employees
Earned media value
€18.6k
per month, Instagram

Gravity score

744/ 1000 · 10 of 10 indicators rated
Brand Power679
Momentum813
Performance742

Percentiles within 68 peers: Jewelry brands in Netherlands with 30K–100K monthly visits. Recomputed nightly, last on 2 Nov 2026.

How the score is calculated

About the store

Franky Amsterdam is a jewelry brand that offers classy, elegant and high-quality jewelry pieces designed for women.

01 · Traffic

How much traffic Franky Amsterdam gets.

The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.

Franky Amsterdam drew an estimated 84.1k visits in September 2026, up 27% on the month before and up 142% over three months.

  • Worldwide#108,818of 4.5m sites · Top 5%
  • In Netherlands#1,465of 78.6k sites · Top 5%
  • Jewelry, worldwide#2,371of 132,285 brands · Top 5%
  • Jewelry, Netherlands#32of 1,541 brands · Top 5%
Monthly visitssource Sept 2026

84.1k

estimated visits in September

1 mo ▲ +26.6%4 mo ▲ +142.0%

The monthly curve, 24 months of history and the category comparison.

Create your free account
Audience by country, free account
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02 · Reviews

What customers say about Franky Amsterdam.

The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.

Franky Amsterdam holds 4.5 out of 5 on Trustpilot over 726 reviews, 606 of them in the last twelve months: 80% of customers give five stars and 13% one star. That volume places Franky Amsterdam in the top 10% of the 270,321 Trustpilot pages in the Gravity index, and its rating quality in the top 20%.

Trustpilotclaimed page · read 21 Oct 2026
4.5TrustScore · 726 reviews · 606 in 12 months
Top 10% review volumeTop 20% rating quality
5 ★80%
4 ★5%
3 ★1%
2 ★2%
1 ★13%
Google reviewsData not available

Data not available

Review velocity, TrustScore history and the category comparison are on the Gravity brand page.

03 · Products

What Franky Amsterdam sells, ranked by sales.

The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.

Franky Amsterdam sells on Shopify, 99% of its catalogue in stock. The best seller is The Aurelia hand chain - gold plated, at €79.00, followed by The Aurelia necklace - gold plated and The Adriana earrings - gold plated.

ProductsCatalogue read Oct 2026
Catalogue mixOct 2026
Earrings42%
Necklaces13%
Bracelets13%
Charms & Pendants8%

Share of the catalogue by product family.

Activity mixdominant: Jewelry
Jewelry91%
Personal Care4%
Clothing Accessories2%
Gift Cards1%
Jewelry Cleaning & Care1%

The dominant category places Franky Amsterdam in its comparison group.

Prices and ratingsstore data
Average rating
4.84 / 5
Rated products
47% of the catalogue
In stock
99%
Upper price quartile
US$105.28
Currency
EUR

05 · Influencers

Who talks about Franky Amsterdam.

The creators who tag @frankyamsterdam on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.

Creators tag @frankyamsterdam on Instagram, led by Franka Vedder (69.4k followers, 1.0% engagement).

Influencersaccounts tagging @frankyamsterdam · Instagram
AccountProfileFollowersEngagementTagsRelationship
FFranka Vedder@frankavedder · 🇳🇱 NLFashion style luxury Creator69.4k1.0%9Tagged @frankyamsterdam
Engagement is the median of recent posts.See all

06 · Competitors according to Gravity

Who Franky Amsterdam competes with, by the numbers.

Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.

Gravity by Benchr finds competitors for Franky Amsterdam among Jewelry brands in Netherlands. The closest is The Chubby Paw, then Gisser Jewels, Rimora, Matou Byoux, Jewels with Flair, rocadepina.

CompetitorsJewelry · Netherlands · similarity out of 100
BrandSimilarityGravity scoreEst. trafficInstagramTrustpilotMeta adsProducts
The Chubby Pawthechubbypaw.com
Gisser Jewelsgisserjewels.com
Rimorarimora.net
Matou Byouxmatou-byoux.nl
Jewels with Flairjewelswithflair.nl
rocadepinarocadepina.com
Competitors Gravity finds for Franky Amsterdam. Similarity, Gravity score, traffic, social, reviews, ads and catalogue are for subscribers.Compare Franky Amsterdam with The Chubby Paw

07 · Company

The company behind Franky Amsterdam.

Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.

Franky Amsterdam is a company based in Amsterdam, Netherlands, on a domain registered in January 2018. It employs about 11 people.

Legal entityGravity index, Nov 2026
Legal name
Data not available
Registration no.
Data not available
VAT
Data not available
Legal form
Data not available
Entity country
🇳🇱 Netherlands · Amsterdam
Founded
Data not available
Domain registered
15 Jan 2018
Share capital
Data not available
Status
Operating
President
Data not available
Activity code
Data not available
Employees
11 on LinkedIn
FundingGravity index, Nov 2026
Funding stage
Data not available
Total raised
Data not available
Investors
Data not available
VC-backed
Data not available
DistributionGravity index, Nov 2026
Own store
frankyamsterdam.com · Shopify · EUR
Catalogue
262 collections
Retailers
None recorded
Open jobs
None recorded

08 · What people ask about Franky Amsterdam

What people ask Google about Franky Amsterdam.

11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.

Is Franky Amsterdam legit?

According to Gravity by Benchr, Franky Amsterdam is a brand based in Amsterdam, Netherlands: its website has existed since January 2018, its Trustpilot profile is claimed by the brand, it sells on a Shopify store, it employs 11 people on LinkedIn, it has 100,432 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.

What do customers say about Franky Amsterdam?

Customers rate Franky Amsterdam 4.5 out of 5 on Trustpilot over 726 reviews, 606 of them in the last twelve months: 80% give five stars, 13% one star. Gravity by Benchr places that review volume in the top 10% of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.

What is Franky Amsterdam?

Franky Amsterdam is a jewelry brand that offers classy, elegant and high-quality jewelry pieces designed for women. Gravity by Benchr classifies it under Jewelry, with Earrings making up 42% of the catalogue. Source: Gravity by Benchr product classification, October 2026.

Franky Amsterdam prices: how much is it?

Franky Amsterdam's best seller, The Aurelia hand chain - gold plated, sells €79.00 on frankyamsterdam.com. 99% of the catalogue is in stock. Gravity does not track prices daily: check frankyamsterdam.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.

Is there a Franky Amsterdam discount code?

Gravity by Benchr does not collect discount codes. What Gravity observes: Franky Amsterdam advertises on Facebook and Instagram and on Google, where its offers often run. Check frankyamsterdam.com for current promotions. Source: Gravity by Benchr ad records, October 2026.

Where can I buy Franky Amsterdam?

Franky Amsterdam sells on its own website, frankyamsterdam.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.

Who owns Franky Amsterdam?

Gravity by Benchr records a company based in Amsterdam, Netherlands, whose domain was registered in 2018, with 11 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.

Is Franky Amsterdam growing?

Yes. Gravity by Benchr estimates about 84,100 visits to frankyamsterdam.com in September 2026, up 27% in a month and up 142% over three months. Franky Amsterdam ranks #32 of 1,541 Jewelry brands in Netherlands in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.

Which platform and tools does Franky Amsterdam use?

Gravity by Benchr identifies frankyamsterdam.com as a Shopify store (standard plan, not Shopify Plus), selling in EUR. The brand has claimed its Trustpilot profile. It advertises through Meta and on Google since February 2025. Source: Gravity by Benchr platform and advertising records, November 2026.

How much does Franky Amsterdam spend on Meta ads?

Gravity by Benchr does not publish a spend figure for Franky Amsterdam on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Threads, WhatsApp. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.

Who are the biggest Jewelry brands in Netherlands?

Among Jewelry brands in Netherlands in the Gravity by Benchr index, Franky Amsterdam ranks #32 of 1,541 by estimated traffic. Its closest competitors on the same market are The Chubby Paw, Gisser Jewels, Rimora, Matou Byoux and Jewels with Flair. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.

Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Franky Amsterdam.