Brand page · Shoes · Sweden
Freefoot: 33.1k visits a month, 18 active Meta ads, Gravity score 629.
Freefoot — Freefoot is a Swedish shoe retailer specializing in barefoot shoes and shoes with wide toe boxes, offering foot analysis services in Stockholm, Gothenburg and Malmö. In September 2026 freefoot.se drew an estimated 33.1k visits, up 7% on the month before. It ranks #19 of 174 Shoes brands in Sweden and holds a 2.2 Trustpilot rating over 13 reviews.
Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 20 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026
Gravity score
Percentiles within 14 peers: Shoes brands in Sweden with 30K–100K monthly visits. Recomputed nightly, last on 2 Nov 2026.
About the store
Freefoot is a Swedish shoe retailer specializing in barefoot shoes and shoes with wide toe boxes, offering foot analysis services in Stockholm, Gothenburg and Malmö.
01 · Traffic
How much traffic Freefoot gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
Freefoot drew an estimated 33.1k visits in September 2026, up 7% on the month before and up 30% over three months.
- Worldwide#241,909of 4.5m sites · Top 10%
- In Sweden#1,813of 27.3k sites · Top 10%
- Shoes, worldwide#4,834of 46,962 brands · Top 20%
- Shoes, Sweden#19of 174 brands · Top 20%
33.1k
estimated visits in September
1 mo ▲ +7.2%4 mo ▲ +29.8%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about Freefoot.
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
Freefoot holds 2.2 out of 5 on Trustpilot over 13 reviews, 5 of them in the last twelve months: 8% of customers give five stars and 77% one star.
Shoe Store Clothing Store
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What Freefoot sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
Freefoot sells on Shopify, 67% of its catalogue in stock. The best seller is Correct Toe Correct Toes Orginal Transparent, at SEK 695.00, followed by Nanex Protector Unisex and Lems Shoes Primal Zen Unisex Asphalt.
#1Correct Toe Correct Toes Orginal TransparentFreefootSEK 695.00In stock
#2Nanex Protector UnisexFreefootSEK 245.00In stock
#3Lems Shoes Primal Zen Unisex AsphaltFreefootSEK 1,895.00In stock- +View all productsRankings over time, ratings, stock and the ads that lead to each product. Free account.Sign in to Gravity
Share of the catalogue by product family.
The dominant category places Freefoot in its comparison group.
- Average rating
- 4.59 / 5
- Rated products
- 21% of the catalogue
- In stock
- 67%
- Upper price quartile
- US$199.36
- Currency
- SEK
04 · Ads
What Freefoot is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
Freefoot runs Meta ads on Facebook, Instagram, Messenger, Audience Network, Threads, and has advertised on Google since January 2024 (image, text, video).
Höstens nyheter är på väg – förhandsboka din storlek Förhandsvisning: Skinners, Be Lenka och KOEL skickas under nästa vecka.FreeFoot Sverige6 Oct 2026image
Be Lenka Core Unisex Svart, EU 42FreeFoot Sverige1 Oct 2026image
Lagret är påfylltFreeFoot Sverige22 Sept 2026image- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Image ad20 Oct 2026Concepts by Nature ABverified
Image ad19 Oct 2026Concepts by Nature ABverified
Image ad19 Oct 2026Concepts by Nature ABverified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Who talks about Freefoot.
The creators who tag @freefoot.se on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Gravity has not found creators tagging this brand on Instagram yet.
Gravity has not found creators tagging this brand on Instagram yet.
06 · Competitors according to Gravity
Who Freefoot competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for Freefoot among Shoes brands in Sweden. The closest is Foten.se, then Grandshoes.com, Fot & Fin, The Grounded Sole, IEDEREEN LOOPT, Heppo.com.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| Foten.sefoten.se | |||||||
| Grandshoes.comgrandshoes.com | |||||||
| Fot & Finfotochfin.se | |||||||
| The Grounded Solethegroundedsole.co.za | |||||||
| IEDEREEN LOOPTiedereenloopt.be | |||||||
| Heppo.comheppo.com |
07 · Company
The company behind Freefoot.
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
Freefoot is a company based in Göteborg, Sweden, founded in 2015 according to LinkedIn. It employs about 15 people.
- Legal name
- Data not available
- Registration no.
- Data not available
- VAT
- Data not available
- Legal form
- Data not available
- Entity country
- 🇸🇪 Sweden · Göteborg
- Founded
- 2015, per LinkedIn
- Domain registered
- Data not available
- Share capital
- Data not available
- Status
- Data not available
- President
- Data not available
- Activity code
- Data not available
- Employees
- 15 on LinkedIn
- Funding stage
- Data not available
- Total raised
- Data not available
- Investors
- Data not available
- VC-backed
- Data not available
- Own store
- freefoot.se · Shopify · SEK
- Catalogue
- 160 collections
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about Freefoot
What people ask Google about Freefoot.
11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is Freefoot a legit company?
According to Gravity by Benchr, Freefoot is a brand based in Göteborg, Sweden: its Trustpilot profile is claimed by the brand, it sells on a Shopify store, it employs 15 people on LinkedIn, it has 4,737 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.
Freefoot reviews
Customers rate Freefoot 2.2 out of 5 on Trustpilot over 13 reviews, 5 of them in the last twelve months: 8% give five stars, 77% one star. Source: Gravity by Benchr Trustpilot reading, October 2026.
What is Freefoot known for?
Freefoot is a Swedish shoe retailer specializing in barefoot shoes and shoes with wide toe boxes, offering foot analysis services in Stockholm, Gothenburg and Malmö. Gravity by Benchr classifies it under Shoes, with Sneakers making up 22% of the catalogue. Source: Gravity by Benchr product classification, October 2026.
Freefoot prices: how much is it?
Freefoot's best seller, Correct Toe Correct Toes Orginal Transparent, sells SEK 695.00 on freefoot.se. 67% of the catalogue is in stock. Gravity does not track prices daily: check freefoot.se before buying. Source: Gravity by Benchr catalogue reading, October 2026.
Does Freefoot have a discount code?
Gravity by Benchr does not collect discount codes. What Gravity observes: Freefoot advertises on Facebook and Instagram and on Google, where its offers often run. Check freefoot.se for current promotions. Source: Gravity by Benchr ad records, October 2026.
Where can I buy Freefoot?
Freefoot sells on its own website, freefoot.se, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.
Who owns Freefoot?
Gravity by Benchr records a company based in Göteborg, Sweden, founded in 2015 according to LinkedIn, with 15 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.
Is Freefoot doing well?
Yes. Gravity by Benchr estimates about 33,100 visits to freefoot.se in September 2026, up 7% in a month and up 30% over three months. Freefoot ranks #19 of 174 Shoes brands in Sweden in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
Which platform and tools does Freefoot use?
Gravity by Benchr identifies freefoot.se as a Shopify store (standard plan, not Shopify Plus), selling in SEK. The brand has claimed its Trustpilot profile. It advertises through Meta and on Google since January 2024. Source: Gravity by Benchr platform and advertising records, November 2026.
How much does Freefoot spend on Meta ads?
Gravity by Benchr does not publish a spend figure for Freefoot on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Shoes brands in Sweden?
Among Shoes brands in Sweden in the Gravity by Benchr index, Freefoot ranks #19 of 174 by estimated traffic. Its closest competitors on the same market are Foten.se, Grandshoes.com, Fot & Fin, The Grounded Sole and IEDEREEN LOOPT. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.
Category
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Freefoot.