Brand page · Handbags, Wallets & Cases · United States
Freja New York: 174K visits a month, 120 active Meta ads, Gravity score 623.
Freja New York — Freja New York is a brand that creates handcrafted vegan bags for women, offering essential pieces that are timeless, luxurious, functional, and responsibly made with a transparent supply chain. In September 2026 frejanyc.com drew an estimated 174K visits, up 8% on the month before. It ranks #66 of 6,027 Handbags, Wallets & Cases brands in United States.
Updated Traffic Sept 2026Meta ads 13 Oct 2026Google ads 20 Oct 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026
Gravity score
Percentiles within 95 peers: Handbags, Wallets & Cases brands in United States with 100K–1M monthly visits. Recomputed nightly, last on 2 Nov 2026.
About the store
Freja New York is a brand that creates handcrafted vegan bags for women, offering essential pieces that are timeless, luxurious, functional, and responsibly made with a transparent supply chain.
01 · Traffic
How much traffic Freja New York gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
Freja New York drew an estimated 174K visits in September 2026, up 8% on the month before and up 10% over three months.
- Worldwide#58,937of 4.5M sites · Top 5%
- In United States#19,375of 1.2M sites · Top 5%
- Handbags, Wallets & Cases, worldwide#313of 28,870 brands · Top 5%
- Handbags, Wallets & Cases, United States#66of 6,027 brands · Top 5%
174K
estimated visits in September
1 mo ▲ +7.6%4 mo ▲ +10.3%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about Freja New York.
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
Freja New York holds 2.6 out of 5 on Trustpilot over 9 reviews, 6 of them in the last twelve months: 11% of customers give five stars and 89% one star.
Fashion Accessories Store Handbags Shop Bag Shop Shoe Store Bags and Luggage Store Clothing Store
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What Freja New York sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
Freja New York sells on Shopify, 94% of its catalogue in stock. The best seller is Paloma Tote Black, at US$368.00, followed by Mini Chrystie Bag Espresso and Caroline Bag Black.
#1Paloma Tote BlackFreja New YorkUS$368.00In stock
#2Mini Chrystie Bag EspressoFreja New YorkUS$268.00In stock
#3Caroline Bag BlackFreja New YorkUS$268.00In stock- +View all productsRankings over time, ratings, stock and the ads that lead to each product. Free account.Sign in to Gravity
Share of the catalogue by product family.
The dominant category places Freja New York in its comparison group.
- Average rating
- 4.81 / 5
- Rated products
- 76% of the catalogue
- In stock
- 94%
- Upper price quartile
- US$318.00
- Currency
- USD
04 · Ads
What Freja New York is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
Freja New York runs Meta ads on Facebook, Instagram, Audience Network, Threads, whatsapp, and has advertised on Google since October 2022 (image, text, video).
Our bestseller for a reasonFreja New York13 Oct 2026image
Meet BurgundyFreja New York12 Oct 2026image
Everyone's favorite – The Mini ChrystieFreja New York12 Oct 2026image- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Text ad20 Oct 2026Freja LLCverified
Text ad20 Oct 2026Freja LLCverified
Text ad20 Oct 2026Freja LLCverified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Who talks about Freja New York.
The creators who tag @frejanyc on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @frejanyc on Instagram, led by Alva Sperle (143K followers, 0.5% engagement).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| AAlva Sperle@alvasperle · 🇫🇷 FR | Fashion style luxury Creator | 143K | 0.5% | 8 | Tagged @frejanyc |
06 · Competitors according to Gravity
Who Freja New York competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for Freja New York among Handbags, Wallets & Cases brands in United States. The closest is Poppy & Peonies, then MARHEN.J, VERAFIED, Matt & Nat, Noirvere, Strokes by Namrata Mehta.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| Poppy & Peoniespoppyandpeonies.com | |||||||
| MARHEN.Jmarhenj.co.kr | |||||||
| VERAFIEDverafiedny.com | |||||||
| Matt & Natmattandnat.com | |||||||
| Noirverenoirvere.com | |||||||
| Strokes by Namrata Mehtathestrokesgallery.com |
07 · Company
The company behind Freja New York.
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
Freja New York is a company based in Flushing, United States, founded in 2020 according to LinkedIn, on a domain registered in April 2019. It employs about 6 people.
- Legal name
- Data not available
- Registration no.
- Data not available
- VAT
- Data not available
- Legal form
- Data not available
- Entity country
- 🇺🇸 United States · Flushing
- Founded
- 2020, per LinkedIn
- Domain registered
- 25 Apr 2019
- Share capital
- Data not available
- Status
- Data not available
- President
- Data not available
- Activity code
- Data not available
- Employees
- 6 on LinkedIn
- Funding stage
- Data not available
- Total raised
- Data not available
- Investors
- Data not available
- VC-backed
- Data not available
- Own store
- frejanyc.com · Shopify · USD
- Catalogue
- 122 collections
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about Freja New York
What people ask Google about Freja New York.
10 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is Freja New York legit?
According to Gravity by Benchr, Freja New York is a brand based in Flushing, United States: its website has existed since April 2019, it sells on a Shopify store, it employs 6 people on LinkedIn, it has 202,721 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.
What is Freja New York known for?
Freja New York is a brand that creates handcrafted vegan bags for women, offering essential pieces that are timeless, luxurious, functional, and responsibly made with a transparent supply chain. Gravity by Benchr classifies it under Handbags, Wallets & Cases, with Handbags making up 76% of the catalogue. Source: Gravity by Benchr product classification, October 2026.
Freja New York prices: how much is it?
Freja New York's best seller, Paloma Tote Black, sells US$368.00 on frejanyc.com. 94% of the catalogue is in stock. Gravity does not track prices daily: check frejanyc.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.
Is there a Freja New York discount code?
Gravity by Benchr does not collect discount codes. What Gravity observes: Freja New York advertises on Facebook and Instagram and on Google, where its offers often run. Check frejanyc.com for current promotions. Source: Gravity by Benchr ad records, October 2026.
Where to buy Freja New York?
Freja New York sells on its own website, frejanyc.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.
Who owns Freja New York?
Gravity by Benchr records a company based in Flushing, United States, founded in 2020 according to LinkedIn, on a domain registered in 2019, with 6 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.
Is Freja New York growing?
Yes. Gravity by Benchr estimates about 173,600 visits to frejanyc.com in September 2026, up 8% in a month and up 10% over three months. Freja New York ranks #66 of 6,027 Handbags, Wallets & Cases brands in United States in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
Which platform and tools does Freja New York use?
Gravity by Benchr identifies frejanyc.com as a Shopify store (standard plan, not Shopify Plus), selling in USD. It advertises through Meta and on Google since October 2022. Source: Gravity by Benchr platform and advertising records, November 2026.
What is Freja New York's ad budget?
Gravity by Benchr does not publish a spend figure for Freja New York on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Audience Network, Threads, WhatsApp. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Handbags, Wallets & Cases brands in United States?
Among Handbags, Wallets & Cases brands in United States in the Gravity by Benchr index, Freja New York ranks #66 of 6,027 by estimated traffic. Its closest competitors on the same market are Poppy & Peonies, MARHEN.J, VERAFIED, Matt & Nat, Noirvere. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Freja New York.