Brand page · Fitness & General Exercise Equipment · United States
Fringe Sport: 303K visits a month, 103 active Meta ads, Gravity score 692.
Fringe Sport — Fringe Sport is a supplier of fitness equipment for garage gyms and community gyms, offering products like bumper plates, barbells, and CrossFit equipment. In September 2026 fringesport.com drew an estimated 303K visits, down 15% on the month before. It ranks #20 of 1,967 Fitness & General Exercise Equipment brands in United States.
Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 20 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026
Gravity score
Percentiles within 65 peers: Fitness & General Exercise Equipment brands in United States with 100K–1M monthly visits. Recomputed nightly, last on 2 Nov 2026.
About the store
Fringe Sport is a supplier of fitness equipment for garage gyms and community gyms, offering products like bumper plates, barbells, and CrossFit equipment.
01 · Traffic
How much traffic Fringe Sport gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
Fringe Sport drew an estimated 303K visits in September 2026, down 15% on the month before and up 12% over three months.
- Worldwide#37,218of 4.5M sites · Top 1%
- In United States#12,117of 1.2M sites · Top 5%
- Fitness & General Exercise Equipment, worldwide#48of 11,219 brands · Top 1%
- Fitness & General Exercise Equipment, United States#20of 1,967 brands · Top 5%
303K
estimated visits in September
1 mo ▼ −15.1%4 mo ▲ +12.4%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about Fringe Sport.
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
Fringe Sport holds 3.5 out of 5 on Trustpilot over 6 reviews: 50% of customers give five stars and 33% one star.
Fitness Equipment Wholesaler Sporting Goods Store Fitness Equipment Store
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What Fringe Sport sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
Fringe Sport sells on Shopify, 90% of its catalogue in stock. The best seller is Black Bumper Plates (Pairs), at US$77.00–US$279.00, followed by Black Bumper Plate Sets and 20kg Men's Wonder Bar Olympic Barbell.
#1Black Bumper Plates (Pairs)Fringe SportUS$77.00–US$279.00In stock
#2Black Bumper Plate SetsFringe SportUS$399.00–US$1,049.00In stock
#320kg Men's Wonder Bar Olympic BarbellFringe SportUS$299.00–US$319.00In stock- +View all productsRankings over time, ratings, stock and the ads that lead to each product. Free account.Sign in to Gravity
Share of the catalogue by product family.
The dominant category places Fringe Sport in its comparison group.
- Average rating
- 4.60 / 5
- Rated products
- 91% of the catalogue
- In stock
- 90%
- Upper price quartile
- US$249.00
- Currency
- USD
04 · Ads
What Fringe Sport is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
Fringe Sport runs Meta ads on Facebook, Instagram, Messenger, Audience Network, Threads, and has advertised on Google since August 2024 (image, text, video).
Commercial Belt Squat. Garage Gym Price.Fringe Sport6 Oct 2026image
Heavy Squats, Without The Back PainFringe Sport6 Oct 2026image
Heavy Squats, Without The Back PainFringe Sport5 Oct 2026image- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Text ad20 Oct 2026FringeSport, Inc.verified
Video ad20 Oct 2026FringeSport, Inc.verified
Video ad19 Oct 2026FringeSport, Inc.verified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Who talks about Fringe Sport.
The creators who tag @fringesport on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @fringesport on Instagram, led by TFX (45.3K followers, 0.5% engagement).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| TTFX@thefittestexperience · 🇺🇸 US | Fitness sport bodybuilding Creator | 45.3K | 0.5% | 4 | Tagged @fringesport |
06 · Competitors according to Gravity
Who Fringe Sport competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for Fringe Sport among Fitness & General Exercise Equipment brands in United States. The closest is Major Fitness, then Bells of Steel, Titan Fitness, MikoloFitness, Strength Warehouse USA, Force USA.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| Major Fitnessmajorfitness.com | |||||||
| Bells of Steelbellsofsteel.com | |||||||
| Titan Fitnesstitan.fitness | |||||||
| MikoloFitnessgym-mikolo.com | |||||||
| Strength Warehouse USAstrengthwarehouseusa.com | |||||||
| Force USAforceusa.com |
07 · Company
The company behind Fringe Sport.
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
Fringe Sport is a company based in Austin, United States, founded in 2010 according to LinkedIn, on a domain registered in May 2010. It employs about 22 people.
- Legal name
- Data not available
- Registration no.
- Data not available
- VAT
- Data not available
- Legal form
- Data not available
- Entity country
- 🇺🇸 United States · Austin
- Founded
- 2010, per LinkedIn
- Domain registered
- 18 May 2010
- Share capital
- Data not available
- Status
- Operating
- President
- Data not available
- Activity code
- Data not available
- Employees
- 22 on LinkedIn
- Funding stage
- Data not available
- Total raised
- Data not available
- Investors
- Data not available
- VC-backed
- Data not available
- Own store
- fringesport.com · Shopify · USD
- Catalogue
- 158 collections
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about Fringe Sport
What people ask Google about Fringe Sport.
10 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is Fringe Sport legit or a scam?
According to Gravity by Benchr, Fringe Sport is a brand based in Austin, United States: its website has existed since May 2010, it sells on a Shopify store, it employs 22 people on LinkedIn, it has 56,978 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.
What is Fringe Sport known for?
Fringe Sport is a supplier of fitness equipment for garage gyms and community gyms, offering products like bumper plates, barbells, and CrossFit equipment. Gravity by Benchr classifies it under Fitness & General Exercise Equipment, with Fitness & General Exercise Equipment making up 32% of the catalogue. Source: Gravity by Benchr product classification, October 2026.
Fringe Sport prices: how much is it?
Fringe Sport's best seller, Black Bumper Plates (Pairs), sells from US$77.00 to US$279.00 on fringesport.com. 90% of the catalogue is in stock. Gravity does not track prices daily: check fringesport.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.
Is there a Fringe Sport discount code?
Gravity by Benchr does not collect discount codes. What Gravity observes: Fringe Sport advertises on Facebook and Instagram and on Google, where its offers often run. Check fringesport.com for current promotions. Source: Gravity by Benchr ad records, October 2026.
Where to buy Fringe Sport?
Fringe Sport sells on its own website, fringesport.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.
Who is behind Fringe Sport?
Gravity by Benchr records a company based in Austin, United States, founded in 2010 according to LinkedIn, on a domain registered in 2010, with 22 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.
Is Fringe Sport growing?
Yes. Gravity by Benchr estimates about 303,300 visits to fringesport.com in September 2026, down 15% in a month and up 12% over three months. Fringe Sport ranks #20 of 1,967 Fitness & General Exercise Equipment brands in United States in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
Which platform and tools does Fringe Sport use?
Gravity by Benchr identifies fringesport.com as a Shopify store (standard plan, not Shopify Plus), selling in USD. It advertises through Meta and on Google since August 2024. Source: Gravity by Benchr platform and advertising records, November 2026.
What is Fringe Sport's ad budget?
Gravity by Benchr does not publish a spend figure for Fringe Sport on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Fitness & General Exercise Equipment brands in United States?
Among Fitness & General Exercise Equipment brands in United States in the Gravity by Benchr index, Fringe Sport ranks #20 of 1,967 by estimated traffic. Its closest competitors on the same market are Major Fitness, Bells of Steel, Titan Fitness, MikoloFitness, Strength Warehouse USA. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Fringe Sport.