Brand page · Clothing · Denmark

FUSION Top 5% worldwide Top 5% in Denmark Top 5% in Clothing Top 10% in Clothing in Denmark
fusion.dk·🇩🇰 Svenstrup J, Denmark· Shopify·Since 1997

FUSION: 53.9k visits a month, 243 active Meta ads, Gravity score 697.

FUSION — FUSION is a Danish brand that produces high-performance sportswear specializing in running, cycling, and triathlon clothing and accessories. In September 2026 fusion.dk drew an estimated 53.9k visits, down 20% on the month before. It ranks #146 of 1,522 Clothing brands in Denmark and holds a 4.5 Trustpilot rating over 1,056 reviews.

fusion.dk@fusion_sportswear 49.1kFacebookLinkedIn 1.8kTrustpilot 4.5Meta Ad Library 243

Updated Traffic Sept 2026Meta ads 8 Oct 2026Google ads 20 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026

Estimated traffic
53.9k
−20% vs. August 2026
Instagram followers
49.1k
1,700 posts · @fusion_sportswear
Trustpilot
4.5
1,056 reviews · 67 in 12 months
Meta ads
243
active · on Google since 2021
Products
99%
in stock · 370 collections
Rank in Denmark
#146
of 1,522 in Clothing
LinkedIn
1.8k
followers · 29 employees
Earned media value
€391.1k
per month, Instagram

Gravity score

697/ 1000 · 9 of 10 indicators rated
Brand Power727
Momentum571
Performance794

Percentiles within 152 peers: Clothing brands in Denmark with 30K–100K monthly visits. Recomputed nightly, last on 2 Nov 2026.

How the score is calculated

About the store

FUSION is a Danish brand that produces high-performance sportswear specializing in running, cycling, and triathlon clothing and accessories.

01 · Traffic

How much traffic FUSION gets.

The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.

FUSION drew an estimated 53.9k visits in September 2026, down 20% on the month before and up 8% over three months.

  • Worldwide#159,544of 4.5m sites · Top 5%
  • In Denmark#843of 21.4k sites · Top 5%
  • Clothing, worldwide#15,407of 459,295 brands · Top 5%
  • Clothing, Denmark#146of 1,522 brands · Top 10%
Monthly visitssource Sept 2026

53.9k

estimated visits in September

1 mo ▼ −20.4%4 mo ▲ +8.0%

The monthly curve, 24 months of history and the category comparison.

Create your free account
Audience by country, free account
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02 · Reviews

What customers say about FUSION.

The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.

FUSION holds 4.5 out of 5 on Trustpilot over 1,056 reviews, 67 of them in the last twelve months: 88% of customers give five stars and 4% one star. That volume places FUSION in the top 10% of the 270,321 Trustpilot pages in the Gravity index, and its rating quality in the top 20%.

Trustpilotclaimed page · read 21 Oct 2026
4.5TrustScore · 1,056 reviews · 67 in 12 months
Top 10% review volumeTop 20% rating quality
5 ★88%
4 ★6%
3 ★2%
2 ★1%
1 ★4%

Sportwear Manufacturer

Google reviewsData not available

Data not available

Review velocity, TrustScore history and the category comparison are on the Gravity brand page.

03 · Products

What FUSION sells, ranked by sales.

The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.

FUSION sells on Shopify, 99% of its catalogue in stock. The best seller is Womens Training Tights, at DKK 700.00, followed by Long Tights and Womens Short Training Tights.

ProductsCatalogue read Oct 2026
Catalogue mixOct 2026
Activewear56%
Cycling24%
Socks4%
Hats2%

Share of the catalogue by product family.

Activity mixdominant: Clothing
Clothing69%
Outdoor Recreation24%
Clothing Accessories6%
Gift Cards1%

The dominant category places FUSION in its comparison group.

Prices and ratingsstore data
Average rating
4.57 / 5
Rated products
84% of the catalogue
In stock
99%
Upper price quartile
US$149.84
Currency
DKK

05 · Influencers

Who talks about FUSION.

The creators who tag @fusion_sportswear on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.

Creators tag @fusion_sportswear on Instagram, led by DANIEL BÆKKEGÅRD (75.3k followers, 2.1% engagement).

Influencersaccounts tagging @fusion_sportswear · Instagram
AccountProfileFollowersEngagementTagsRelationship
DDANIEL BÆKKEGÅRD@danielbaekkegard · 🇩🇰 DKFitness sport bodybuilding Creator75.3k2.1%9Tagged @fusion_sportswear
Engagement is the median of recent posts.See all

06 · Competitors according to Gravity

Who FUSION competes with, by the numbers.

Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.

Gravity by Benchr finds competitors for FUSION among Clothing brands in Denmark. The closest is FUSION Sportswear COM, then FUSION Sportswear NL, FUSION Sportswear De, FUSION Sportswear NO, fe226.com, FAR FROM HOME.

CompetitorsClothing · Denmark · similarity out of 100
BrandSimilarityGravity scoreEst. trafficInstagramTrustpilotMeta adsProducts
FUSION Sportswear COMfusionworld.com
FUSION Sportswear NLnl.fusionworld.com
FUSION Sportswear Defusionworld.de
FUSION Sportswear NOfusionworld.no
fe226.comfe226.de
FAR FROM HOMEfarfromhome.dk
Competitors Gravity finds for FUSION. Similarity, Gravity score, traffic, social, reviews, ads and catalogue are for subscribers.Compare FUSION with FUSION Sportswear COM

07 · Company

The company behind FUSION.

Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.

FUSION is a company based in Svenstrup J, Denmark, founded in 1999 according to LinkedIn, on a domain registered in July 1997. It employs about 29 people.

Legal entityGravity index, Nov 2026
Legal name
Data not available
Registration no.
Data not available
VAT
Data not available
Legal form
Data not available
Entity country
🇩🇰 Denmark · Svenstrup J
Founded
1999, per LinkedIn
Domain registered
10 Jul 1997
Share capital
Data not available
Status
Data not available
President
Data not available
Activity code
Data not available
Employees
29 on LinkedIn
FundingGravity index, Nov 2026
Funding stage
Data not available
Total raised
Data not available
Investors
Data not available
VC-backed
Data not available
DistributionGravity index, Nov 2026
Own store
fusion.dk · Shopify · DKK
Catalogue
370 collections
Retailers
None recorded
Open jobs
None recorded

08 · What people ask about FUSION

What people ask Google about FUSION.

11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.

Is FUSION legit or a scam?

According to Gravity by Benchr, FUSION is a brand based in Svenstrup J, Denmark: its website has existed since July 1997, its Trustpilot profile is claimed by the brand, it sells on a Shopify store, it employs 29 people on LinkedIn, it has 49,123 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.

FUSION reviews

Customers rate FUSION 4.5 out of 5 on Trustpilot over 1,056 reviews, 67 of them in the last twelve months: 88% give five stars, 4% one star. Gravity by Benchr places that review volume in the top 10% of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.

What is FUSION?

FUSION is a Danish brand that produces high-performance sportswear specializing in running, cycling, and triathlon clothing and accessories. Gravity by Benchr classifies it under Clothing, with Activewear making up 56% of the catalogue. Source: Gravity by Benchr product classification, October 2026.

How much does FUSION cost?

FUSION's best seller, Womens Training Tights, sells DKK 700.00 on fusion.dk. 99% of the catalogue is in stock. Gravity does not track prices daily: check fusion.dk before buying. Source: Gravity by Benchr catalogue reading, October 2026.

Is there a FUSION discount code?

Gravity by Benchr does not collect discount codes. What Gravity observes: FUSION advertises on Facebook and Instagram and on Google, where its offers often run. Check fusion.dk for current promotions. Source: Gravity by Benchr ad records, October 2026.

Where can I buy FUSION?

FUSION sells on its own website, fusion.dk, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.

Who is behind FUSION?

Gravity by Benchr records a company based in Svenstrup J, Denmark, founded in 1999 according to LinkedIn, on a domain registered in 1997, with 29 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.

Is FUSION growing?

Yes. Gravity by Benchr estimates about 53,900 visits to fusion.dk in September 2026, down 20% in a month and up 8% over three months. FUSION ranks #146 of 1,522 Clothing brands in Denmark in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.

Which platform and tools does FUSION use?

Gravity by Benchr identifies fusion.dk as a Shopify store (standard plan, not Shopify Plus), selling in DKK. The brand has claimed its Trustpilot profile. It advertises through Meta and on Google since October 2021. Source: Gravity by Benchr platform and advertising records, November 2026.

How much does FUSION spend on Meta ads?

Gravity by Benchr does not publish a spend figure for FUSION on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.

Who are the biggest Clothing brands in Denmark?

Among Clothing brands in Denmark in the Gravity by Benchr index, FUSION ranks #146 of 1,522 by estimated traffic. Its closest competitors on the same market are FUSION Sportswear COM, FUSION Sportswear NL, FUSION Sportswear De, FUSION Sportswear NO and fe226.com. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.

Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with FUSION.