Brand page · Beverages · Canada
Genuine Tea traffic, ads & competitors 46.6k visits a month, 245 active Meta ads, Gravity score 543.
Genuine Tea — Genuine Tea is a Canadian loose leaf tea company that specializes in ethically sourced teas. It is a family-owned business operating in Toronto, offering various types of tea including matcha, green tea, oolong tea, black tea, white tea, and herbal tea. In September 2026 genuinetea.ca drew an estimated 46.6k visits, down 8% on the month before. It ranks #47 of 2,417 Beverages brands in Canada.
Updated Traffic Sept 2026Meta ads 13 Oct 2026Google ads 21 Oct 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026
Gravity score
Percentiles within 67 peers: Beverages brands in Canada with 30K–100K monthly visits. Recomputed nightly, last on 2 Nov 2026.
About the store
Genuine Tea is a Canadian loose leaf tea company that specializes in ethically sourced teas. It is a family-owned business operating in Toronto, offering various types of tea including matcha, green tea, oolong tea, black tea, white tea, and herbal tea.
01 · Traffic
Genuine Tea website traffic
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
Genuine Tea drew an estimated 46.6k visits in September 2026, down 8% on the month before and down 10% over three months.
- Worldwide#180,794of 4.5m sites · Top 5%
- In Canada#3,398of 104k sites · Top 5%
- Beverages, worldwide#1,797of 97,069 brands · Top 5%
- Beverages, Canada#47of 2,417 brands · Top 5%
46.6k
estimated visits in September
1 mo ▼ −8.2%4 mo ▼ −9.5%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
Genuine Tea reviews
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
Genuine Tea holds 3.8 out of 5 on Trustpilot over 2 reviews, 1 of them in the last twelve months: 100% of customers give five stars and 0% one star.
Coffee Store Tea Market Place Tea Wholesaler Coffee Shop Tea Manufacturer Tea Store
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
Genuine Tea best-selling products
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
Genuine Tea sells on Shopify, 91% of its catalogue in stock. The best seller is Kato Matcha Summer Harvest, at CA$24.95–CA$349.95, followed by matcha club - Subscription Matcha and Cream of Earl Grey - Black Tea.
#1Kato Matcha Summer HarvestGenuine TeaCA$24.95–CA$349.95In stock
#2matcha club - Subscription MatchaGenuine TeaCA$24.95In stock
#3Cream of Earl Grey - Black TeaGenuine TeaCA$8.95–CA$69.95In stock- +View all productsRankings over time, ratings, stock and the ads that lead to each product. Free account.Sign in to Gravity
Share of the catalogue by product family.
The dominant category places Genuine Tea in its comparison group.
- Average rating
- 4.89 / 5
- Rated products
- 73% of the catalogue
- In stock
- 91%
- Upper price quartile
- US$21.57
- Currency
- CAD
04 · Ads
Genuine Tea ads
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
Genuine Tea runs Meta ads on Facebook, Instagram, Messenger, Audience Network, Threads, whatsapp, and has advertised on Google since May 2026 (image, text, video).
instagram.comGenuine Tea12 Oct 2026image
Wake Up With Genuine TeaGenuine Tea12 Oct 2026video
Blended & Packed in CanadaGenuine Tea11 Oct 2026video- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Text ad21 Oct 2026Genuine Tea Inc.verified
Text ad21 Oct 2026Genuine Tea Inc.verified
Text ad21 Oct 2026Genuine Tea Inc.verified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Genuine Tea influencers
The creators who tag @genuinetea on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @genuinetea on Instagram, led by DARK HORSE ESPRESSO BAR (11.1k followers, 0.4% engagement).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| DDARK HORSE ESPRESSO BAR@darkhorsecafe · 🇨🇦 CA | Food cooking nutrition Creator | 11.1k | 0.4% | 2 | Tagged @genuinetea |
06 · Competitors according to Gravity
Genuine Tea competitors and alternatives
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for Genuine Tea among Beverages brands in Canada. The closest is Canmore Tea Company, then Pluck Tea, DAVIDsTEA, teastore, Bush Berry, Grand River Tea.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| Canmore Tea Companycanmoreteacompany.com | |||||||
| Pluck Teapluckteas.com | |||||||
| DAVIDsTEAdavidstea.com | |||||||
| teastoreteastore.ca | |||||||
| Bush Berrybushberry.ca | |||||||
| Grand River Teagrandrivertea.ca |
07 · Company
Who is behind Genuine Tea?
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
Genuine Tea is a company based in Scarborough, Canada, founded in 2015 according to LinkedIn, on a domain registered in July 2014. It employs about 4 people and is listed at m_and_a stage.
- Entity country
- 🇨🇦 Canada · Scarborough
- Founded
- 2015, per LinkedIn
- Domain registered
- 5 Jul 2014
- Status
- was_acquired
- Employees
- 4 on LinkedIn
- Funding stage
- M and a · last deal: series unknown
- Own store
- genuinetea.ca · Shopify · CAD
- Catalogue
- 96 collections
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about Genuine Tea
What people ask Google about Genuine Tea.
10 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is Genuine Tea legit?
According to Gravity by Benchr, Genuine Tea is a brand based in Scarborough, Canada: its website has existed since July 2014, it sells on a Shopify store, it employs 4 people on LinkedIn, it has 25,168 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.
What does Genuine Tea sell?
Genuine Tea is a Canadian loose leaf tea company that specializes in ethically sourced teas. It is a family-owned business operating in Toronto, offering various types of tea including matcha, green tea, oolong tea, black tea, white tea, and herbal tea. Gravity by Benchr classifies it under Beverages, with Tea & Infusions making up 40% of the catalogue. Source: Gravity by Benchr product classification, October 2026.
Is Genuine Tea expensive?
Genuine Tea's best seller, Kato Matcha Summer Harvest, sells from CA$24.95 to CA$349.95 on genuinetea.ca. 91% of the catalogue is in stock. Gravity does not track prices daily: check genuinetea.ca before buying. Source: Gravity by Benchr catalogue reading, October 2026.
Is there a Genuine Tea discount code?
Gravity by Benchr does not collect discount codes. What Gravity observes: Genuine Tea advertises on Facebook and Instagram and on Google, where its offers often run. Check genuinetea.ca for current promotions. Source: Gravity by Benchr ad records, October 2026.
Where can I buy Genuine Tea?
Genuine Tea sells on its own website, genuinetea.ca, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.
Who owns Genuine Tea?
Gravity by Benchr records a company based in Scarborough, Canada, founded in 2015 according to LinkedIn, on a domain registered in 2014, with 4 employees on LinkedIn, listed at m_and_a stage. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.
Is Genuine Tea doing well?
Not at the moment. Gravity by Benchr estimates about 46,600 visits to genuinetea.ca in September 2026, down 8% in a month and down 10% over three months. Genuine Tea ranks #47 of 2,417 Beverages brands in Canada in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
Which platform and tools does Genuine Tea use?
Gravity by Benchr identifies genuinetea.ca as a Shopify store (standard plan, not Shopify Plus), selling in CAD. It advertises through Meta and on Google since May 2026. Source: Gravity by Benchr platform and advertising records, November 2026.
What is Genuine Tea's ad budget?
Gravity by Benchr does not publish a spend figure for Genuine Tea on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads, WhatsApp. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Beverages brands in Canada?
Among Beverages brands in Canada in the Gravity by Benchr index, Genuine Tea ranks #47 of 2,417 by estimated traffic. Its closest competitors on the same market are Canmore Tea Company, Pluck Tea, DAVIDsTEA, teastore and Bush Berry. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.
Category
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Genuine Tea.