Brand page · Games · Australia
P'kup Original: 85.7k visits a month, 337 active Meta ads, Gravity score 548.
P'kup Original — P'kup Original is a brand that sells a revolutionary tool called P'KUP for card enthusiasts, designed to lift single or multiple cards with zero effort and keep card games accessible for those with hand dexterity impairments. In September 2026 getpkup.com drew an estimated 85.7k visits, up 35% on the month before. It ranks #64 of 3,092 Games brands in Australia.
Updated Traffic Sept 2026Meta ads 13 Oct 2026Google ads 20 Oct 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026
Gravity score
Percentiles within 18 peers: Games brands in Australia with 30K–100K monthly visits. Recomputed nightly, last on 2 Nov 2026.
About the store
P'kup Original is a brand that sells a revolutionary tool called P'KUP for card enthusiasts, designed to lift single or multiple cards with zero effort and keep card games accessible for those with hand dexterity impairments.
01 · Traffic
How much traffic P'kup Original gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
P'kup Original drew an estimated 85.7k visits in September 2026, up 35% on the month before and up 27% over three months.
- Worldwide#107,058of 4.5m sites · Top 5%
- In United States#34,939of 1.2m sites · Top 5%
- Games, worldwide#310of 13,383 brands · Top 5%
- Games, United States#64of 3,092 brands · Top 5%
85.7k
estimated visits in September
1 mo ▲ +35.2%4 mo ▲ +27.4%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about P'kup Original.
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
P'kup Original holds 3.4 out of 5 on Trustpilot over 2 reviews, 2 of them in the last twelve months: 50% of customers give five stars and 50% one star.
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What P'kup Original sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
P'kup Original sells on Shopify, 100% of its catalogue in stock. The best seller is THE ORIGINAL P'KUP™ Card Lifter, at A$28.00, followed by NEW P’kup™ Infinity Card Sleeves and PKUP Accessories Pack.
#1THE ORIGINAL P'KUP™ Card LifterP'kup OriginalA$28.00In stock
#2NEW P’kup™ Infinity Card SleevesP'kup OriginalA$18.00In stock
#3PKUP Accessories PackP'kup OriginalA$18.00In stock- +View all productsRankings over time, ratings, stock and the ads that lead to each product. Free account.Sign in to Gravity
Share of the catalogue by product family.
The dominant category places P'kup Original in its comparison group.
- Average rating
- 3.94 / 5
- Rated products
- 100% of the catalogue
- In stock
- 100%
- Upper price quartile
- US$20.22
- Currency
- AUD
04 · Ads
What P'kup Original is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
P'kup Original runs Meta ads on Facebook, Instagram, Messenger, Audience Network, Threads, whatsapp, and has advertised on Google since March 2025 (image, text, video).
Surprisingly Useful & SatisfyingP'KUP13 Oct 2026video
A New Upgrade for Your Game NightP'KUP13 Oct 2026video
Test It On Any CardP'KUP13 Oct 2026video- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Image ad20 Oct 2026We Launch Pty Ltdverified
Text ad19 Oct 2026We Launch Pty Ltdverified
Text ad19 Oct 2026We Launch Pty Ltdverified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Who talks about P'kup Original.
The creators who tag @getpkup on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @getpkup on Instagram, led by Tim The Magician (41.1k followers, 5.6% engagement).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| TTim The Magician@timharmsmagic · INTL | Spirituality religion esotericism Creator | 41.1k | 5.6% | 1 | Tagged @getpkup |
06 · Competitors according to Gravity
Who P'kup Original competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for P'kup Original among Games brands in Australia. The closest is Cryptic Crafter, then Big Potato Australia, SERVD UK, The Pandemonium Institute, 1000 Libraries, That Board Game Company.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| Cryptic Craftercrypticcrafter.com | |||||||
| Big Potato Australiabigpotato.com.au | |||||||
| SERVD UKservdcards.co.uk | |||||||
| The Pandemonium Institutebloodontheclocktower.com | |||||||
| 1000 Librariespublishing.1000libraries.com | |||||||
| That Board Game Companythatsoundgame.com |
07 · Company
The company behind P'kup Original.
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
P'kup Original is a company based in North Melbourne, Australia, on a domain registered in October 2024.
- Legal name
- Data not available
- Registration no.
- Data not available
- VAT
- Data not available
- Legal form
- Data not available
- Entity country
- 🇦🇺 Australia · North Melbourne
- Founded
- Data not available
- Domain registered
- 30 Oct 2024
- Share capital
- Data not available
- Status
- Data not available
- President
- Data not available
- Activity code
- Data not available
- Employees
- Data not available
- Funding stage
- Data not available
- Total raised
- Data not available
- Investors
- Data not available
- VC-backed
- Data not available
- Own store
- getpkup.com · Shopify · USD
- Catalogue
- 3 collections
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about P'kup Original
What people ask Google about P'kup Original.
10 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is P'kup Original legit?
According to Gravity by Benchr, P'kup Original is a brand based in North Melbourne, Australia: its website has existed since October 2024, it sells on a Shopify store, it has 12,470 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.
What is P'kup Original known for?
P'kup Original is a brand that sells a revolutionary tool called P'KUP for card enthusiasts, designed to lift single or multiple cards with zero effort and keep card games accessible for those with hand dexterity impairments. Gravity by Benchr classifies it under Games, with Poker Chip Accessories making up 40% of the catalogue. Source: Gravity by Benchr product classification, October 2026.
How much does P'kup Original cost?
P'kup Original's best seller, THE ORIGINAL P'KUP™ Card Lifter, sells A$28.00 on getpkup.com. 100% of the catalogue is in stock. Gravity does not track prices daily: check getpkup.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.
P'kup Original promo code
Gravity by Benchr does not collect discount codes. What Gravity observes: P'kup Original advertises on Facebook and Instagram and on Google, where its offers often run. Check getpkup.com for current promotions. Source: Gravity by Benchr ad records, October 2026.
Where can I buy P'kup Original?
P'kup Original sells on its own website, getpkup.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.
Who owns P'kup Original?
Gravity by Benchr records a company based in North Melbourne, Australia, whose domain was registered in 2024. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.
Is P'kup Original growing?
Yes. Gravity by Benchr estimates about 85,700 visits to getpkup.com in September 2026, up 35% in a month and up 27% over three months. P'kup Original ranks #64 of 3,092 Games brands in Australia in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
Which platform and tools does P'kup Original use?
Gravity by Benchr identifies getpkup.com as a Shopify store (standard plan, not Shopify Plus), selling in USD. It advertises through Meta and on Google since March 2025. Source: Gravity by Benchr platform and advertising records, November 2026.
How much does P'kup Original spend on Meta ads?
Gravity by Benchr does not publish a spend figure for P'kup Original on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads, WhatsApp. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Games brands in Australia?
Among Games brands in Australia in the Gravity by Benchr index, P'kup Original ranks #64 of 3,092 by estimated traffic. Its closest competitors on the same market are Cryptic Crafter, Big Potato Australia, SERVD UK, The Pandemonium Institute and 1000 Libraries. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.
Category
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with P'kup Original.