Brand page · Clothing

Ghost London Top 5% worldwide Top 5% in Clothing
ghost.co.uk·Since 1997

Ghost London: 108k visits a month, 43 active Meta ads.

Ghost London — Ghost London is a women's fashion brand that sells contemporary, vintage, and luxury clothing including dresses, skirts, tops, and separates. In September 2026 ghost.co.uk drew an estimated 108k visits, down 15% on the month before. It ranks #490 of 19,668 Clothing brands and holds a 3.6 Trustpilot rating over 266 reviews.

ghost.co.uk@ghostfashion 125kFacebookLinkedIn 1.5kTrustpilot 3.6Meta Ad Library 43

Updated Traffic Sept 2026Meta ads 8 Oct 2026Google ads 19 Oct 2026Trustpilot Oct 2026

Estimated traffic
108k
−15% vs. August 2026
Instagram followers
125k
884 posts · @ghostfashion
Trustpilot
3.6
266 reviews · 69 in 12 months
Meta ads
43
active · on Google since 2021
Products
—
Data not available
Rank in United Kingdom
#490
of 19,668 in Clothing
LinkedIn
1.5k
followers · 14 employees
Earned media value
€4.1k
per month, Instagram

Gravity score

—Data not available

How the score is calculated

About the store

Ghost London is a women's fashion brand that sells contemporary, vintage, and luxury clothing including dresses, skirts, tops, and separates.

01 · Traffic

How much traffic Ghost London gets.

The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.

Ghost London drew an estimated 108k visits in September 2026, down 15% on the month before and down 34% over three months.

  • Worldwide#88,074of 4.5m sites · Top 5%
  • In United Kingdom#4,542of 192k sites · Top 5%
  • Clothing, worldwide#8,365of 459,295 brands · Top 5%
  • Clothing, United Kingdom#490of 19,668 brands · Top 5%
Monthly visitssource Sept 2026

108k

estimated visits in September

1 mo ▼ −15.0%4 mo ▼ −33.9%

The monthly curve, 24 months of history and the category comparison.

Create your free account
Audience by country, free account
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02 · Reviews

What customers say about Ghost London.

The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.

Ghost London holds 3.6 out of 5 on Trustpilot over 266 reviews, 69 of them in the last twelve months: 48% of customers give five stars and 39% one star. That volume places Ghost London in the top 20% of the 270,321 Trustpilot pages in the Gravity index.

Trustpilotclaimed page · read 21 Oct 2026
3.6TrustScore · 266 reviews · 69 in 12 months
Top 20% review volume
5 ★48%
4 ★4%
3 ★4%
2 ★5%
1 ★39%

Clothing Store Printed Clothing Store Dress Store Women's Clothing Store Bridal Shop Formal Wear Store

Google reviewsData not available

Data not available

Review velocity, TrustScore history and the category comparison are on the Gravity brand page.

03 · Products

What Ghost London sells, ranked by sales.

The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.

Gravity by Benchr has not read Ghost London's catalogue yet.

ProductsData not available

Data not available

Catalogue mixData not available

Data not available

Share of the catalogue by product family.

Activity mixdominant: Clothing
Clothing95%
Apparel & Accessories1%
Jewelry0%

The dominant category places Ghost London in its comparison group.

Prices and ratingsstore data
Average rating
Data not available
Rated products
Data not available
In stock
Data not available
Upper price quartile
Data not available
Currency
Data not available

05 · Influencers

Who talks about Ghost London.

The creators who tag @ghostfashion on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.

Creators tag @ghostfashion on Instagram, led by ALICE ㊙️ (11.4k followers, 2.6% engagement).

Influencersaccounts tagging @ghostfashion · Instagram
AccountProfileFollowersEngagementTagsRelationship
AALICE ㊙️@alicenews · 🇷🇺 RUHistory culture education Creator11.4k2.6%2Tagged @ghostfashion
Engagement is the median of recent posts.See all

06 · Competitors according to Gravity

Who Ghost London competes with, by the numbers.

Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.

Gravity by Benchr finds competitors for Ghost London among Clothing brands. The closest is Lenny Niemeyer, then Dodo Socks, La Perla, UWANTISELL, Blancheporte, Biquínis Camila Alves.

CompetitorsClothing · similarity out of 100
BrandSimilarityGravity scoreEst. trafficInstagramTrustpilotMeta adsProducts
Lenny Niemeyerlennyniemeyer.com.br
Dodo Socksdodosocks.com
La Perlalaperla.com
UWANTISELLuwantisell.nl
Blancheporteblancheporte.be
Biquínis Camila Alvesbiquiniscamilaalves.com.br
Competitors Gravity finds for Ghost London. Similarity, Gravity score, traffic, social, reviews, ads and catalogue are for subscribers.Compare Ghost London with Lenny Niemeyer

07 · Company

The company behind Ghost London.

Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.

Ghost London is an e-commerce brand, founded in 1984 according to LinkedIn, on a domain registered in April 1997. It employs about 14 people.

Legal entityGravity index, Sept 2026
Legal name
Data not available
Registration no.
Data not available
VAT
Data not available
Legal form
Data not available
Entity country
Data not available
Founded
1984, per LinkedIn
Domain registered
24 Apr 1997
Share capital
Data not available
Status
Data not available
President
Data not available
Activity code
Data not available
Employees
14 on LinkedIn
FundingGravity index, Sept 2026
Funding stage
Data not available
Total raised
Data not available
Investors
Data not available
VC-backed
Data not available
DistributionGravity index, Sept 2026
Own store
ghost.co.uk
Catalogue
Data not available
Retailers
None recorded
Open jobs
None recorded

08 · What people ask about Ghost London

What people ask Google about Ghost London.

8 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.

Is Ghost London legit?

According to Gravity by Benchr, Ghost London is a brand: its website has existed since April 1997, its Trustpilot profile is claimed by the brand, it employs 14 people on LinkedIn, it has 124,879 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, September 2026.

Ghost London reviews: is it worth it?

Customers rate Ghost London 3.6 out of 5 on Trustpilot over 266 reviews, 69 of them in the last twelve months: 48% give five stars, 39% one star. Gravity by Benchr places that review volume in the top 20% of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.

What is Ghost London?

Ghost London is a women's fashion brand that sells contemporary, vintage, and luxury clothing including dresses, skirts, tops, and separates. Gravity by Benchr classifies it under Clothing. Source: Gravity by Benchr product classification.

Is there a Ghost London discount code?

Gravity by Benchr does not collect discount codes. What Gravity observes: Ghost London advertises on Facebook and Instagram and on Google, where its offers often run. Check ghost.co.uk for current promotions. Source: Gravity by Benchr ad records, October 2026.

Who is behind Ghost London?

Gravity by Benchr records a company, founded in 1984 according to LinkedIn, on a domain registered in 1997, with 14 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records.

Is Ghost London growing?

Not at the moment. Gravity by Benchr estimates about 107,700 visits to ghost.co.uk in September 2026, down 15% in a month and down 34% over three months. Ghost London ranks #490 of 19,668 Clothing brands in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.

How much does Ghost London spend on Meta ads?

Gravity by Benchr does not publish a spend figure for Ghost London on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.

Who are the biggest Clothing brands?

Among Clothing brands in the Gravity by Benchr index, Ghost London ranks #490 of 19,668 by estimated traffic. Its closest competitors on the same market are Lenny Niemeyer, Dodo Socks, La Perla, UWANTISELL and Blancheporte. Source: Gravity by Benchr competitor analysis, same category, same market, similar size.

Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Ghost London.