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- Giftbox Boutique
Brand page · Food Items · New Zealand
Giftbox Boutique (giftboxboutique.co.nz) traffic, ads & competitors 31.5k visits a month, 18 active Meta ads, Gravity score 559.
Giftbox Boutique — Giftbox Boutique is a New Zealand-based online gift box supplier that sells gift baskets and gift boxes for various occasions with delivery across New Zealand. In September 2026 giftboxboutique.co.nz drew an estimated 31.5k visits, up 49% on the month before. It ranks #50 of 1,150 Food Items brands in New Zealand and holds a 4.9 Trustpilot rating over 14,404 reviews.
Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 20 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026
Gravity score
Percentiles within 37 peers: Food Items brands in New Zealand with 30K–100K monthly visits. Recomputed nightly, last on 2 Nov 2026.
About the store
Giftbox Boutique is a New Zealand-based online gift box supplier that sells gift baskets and gift boxes for various occasions with delivery across New Zealand.
01 · Traffic
Giftbox Boutique website traffic
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
Giftbox Boutique drew an estimated 31.5k visits in September 2026, up 49% on the month before and up 14% over three months.
- Worldwide#252,518of 4.5m sites · Top 10%
- In New Zealand#1,095of 26.3k sites · Top 5%
- Food Items, worldwide#7,881of 260,714 brands · Top 5%
- Food Items, New Zealand#50of 1,150 brands · Top 5%
31.5k
estimated visits in September
1 mo ▲ +49.1%4 mo ▲ +14.4%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
Giftbox Boutique reviews
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
Giftbox Boutique holds 4.9 out of 5 on Trustpilot over 14,404 reviews, 1,908 of them in the last twelve months: 92% of customers give five stars and 1% one star. That volume places Giftbox Boutique in the top 5% of the 270,321 Trustpilot pages in the Gravity index, and its rating quality in the top 1%.
Food Products Supplier Corporate Gift Supplier Candy Store Confectionery Wine Store Gift Basket Store
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
Giftbox Boutique best-selling products
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
Giftbox Boutique sells on Shopify, 99% of its catalogue in stock. The best seller is Add a Card, at NZ$5.00, followed by + Change Your Ribbon Colour and +Add a Card.
#1Add a CardGiftbox BoutiqueNZ$5.00In stock
#2+ Change Your Ribbon ColourGiftbox BoutiqueNZ$1.00–NZ$2.00In stock
#3+Add a CardGiftbox BoutiqueNZ$5.00In stock- +View all productsRankings over time, ratings, stock and the ads that lead to each product. Free account.Sign in to Gravity
Share of the catalogue by product family.
The dominant category places Giftbox Boutique in its comparison group.
- Average rating
- 4.81 / 5
- Rated products
- 9% of the catalogue
- In stock
- 99%
- Upper price quartile
- US$53.78
- Currency
- NZD
04 · Ads
Giftbox Boutique ads
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
Giftbox Boutique runs Meta ads on Facebook, Instagram, Threads, and has advertised on Google since November 2023 (image, text, video).
The Seriously Sweet ToothGiftbox Boutique6 Oct 2026image
The Perfect MatchGiftbox Boutique17 Sept 2026image
The Pure GoldGiftbox Boutique17 Sept 2026image- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Text ad20 Oct 2026Giftbox Boutique NZ Ltdverified
Text ad20 Oct 2026Giftbox Boutique NZ Ltdverified
Text ad20 Oct 2026Giftbox Boutique NZ Ltdverified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Giftbox Boutique influencers
The creators who tag @giftboxboutique.co.nz on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Gravity has not found creators tagging this brand on Instagram yet.
Gravity has not found creators tagging this brand on Instagram yet.
06 · Competitors according to Gravity
Giftbox Boutique competitors and alternatives
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for Giftbox Boutique among Food Items brands in New Zealand. The closest is Spoil Me, then given.nz, Box of Fluffies Giftery, Little Koha, SmileBox Gifts, A Touch of Italy Online.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| Spoil Mespoilme.co.nz | |||||||
| given.nzgiven.nz | |||||||
| Box of Fluffies Gifteryboxoffluffies.nz | |||||||
| Little Kohalittlekoha.co.nz | |||||||
| SmileBox Giftssmilebox.nz | |||||||
| A Touch of Italy Onlinetouchofitaly.co.nz |
07 · Company
Who is behind Giftbox Boutique?
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
Giftbox Boutique is a company based in Whangarei, New Zealand, founded in 2016 according to LinkedIn, on a domain registered in June 2015. It employs about 8 people.
- Entity country
- 🇳🇿 New Zealand · Whangarei
- Founded
- 2016, per LinkedIn
- Domain registered
- 10 Jun 2015
- Status
- Operating
- Employees
- 8 on LinkedIn · 11-50
- Own store
- giftboxboutique.co.nz · Shopify · NZD
- Catalogue
- 130 collections
08 · What people ask about Giftbox Boutique
What people ask Google about Giftbox Boutique.
11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is Giftbox Boutique a legit company?
According to Gravity by Benchr, Giftbox Boutique is a brand based in Whangarei, New Zealand: its website has existed since June 2015, its Trustpilot profile is claimed by the brand, it sells on a Shopify store, it employs 8 people on LinkedIn, it has 5,387 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.
Giftbox Boutique reviews: is it worth it?
Customers rate Giftbox Boutique 4.9 out of 5 on Trustpilot over 14,404 reviews, 1,908 of them in the last twelve months: 92% give five stars, 1% one star. Gravity by Benchr places that review volume in the top 5% of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.
What is Giftbox Boutique?
Giftbox Boutique is a New Zealand-based online gift box supplier that sells gift baskets and gift boxes for various occasions with delivery across New Zealand. Gravity by Benchr classifies it under Food Items, with Food Gift Baskets making up 23% of the catalogue. Source: Gravity by Benchr product classification, October 2026.
How much does Giftbox Boutique cost?
Giftbox Boutique's best seller, Add a Card, sells NZ$5.00 on giftboxboutique.co.nz. 99% of the catalogue is in stock. Gravity does not track prices daily: check giftboxboutique.co.nz before buying. Source: Gravity by Benchr catalogue reading, October 2026.
Giftbox Boutique promo code
Gravity by Benchr does not collect discount codes. What Gravity observes: Giftbox Boutique advertises on Facebook and Instagram and on Google, where its offers often run. Check giftboxboutique.co.nz for current promotions. Source: Gravity by Benchr ad records, October 2026.
Where can I buy Giftbox Boutique?
Giftbox Boutique sells on its own website, giftboxboutique.co.nz, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.
Who is behind Giftbox Boutique?
Gravity by Benchr records a company based in Whangarei, New Zealand, founded in 2016 according to LinkedIn, on a domain registered in 2015, with 8 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.
Is Giftbox Boutique doing well?
Yes. Gravity by Benchr estimates about 31,500 visits to giftboxboutique.co.nz in September 2026, up 49% in a month and up 14% over three months. Giftbox Boutique ranks #50 of 1,150 Food Items brands in New Zealand in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
Which platform and tools does Giftbox Boutique use?
Gravity by Benchr identifies giftboxboutique.co.nz as a Shopify store (standard plan, not Shopify Plus), selling in NZD. The brand has claimed its Trustpilot profile. It advertises through Meta and on Google since November 2023. Source: Gravity by Benchr platform and advertising records, November 2026.
How much does Giftbox Boutique spend on Meta ads?
Gravity by Benchr does not publish a spend figure for Giftbox Boutique on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Food Items brands in New Zealand?
Among Food Items brands in New Zealand in the Gravity by Benchr index, Giftbox Boutique ranks #50 of 1,150 by estimated traffic. Its closest competitors on the same market are Spoil Me, given.nz, Box of Fluffies Giftery, Little Koha and SmileBox Gifts. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Giftbox Boutique.