- Gravity
- Rankings
- Health & Beauty
- Personal Care
- Giovanni Cosmetics
Brand page · Personal Care · United States
Giovanni Cosmetics: 63k visits a month, 13 active Meta ads, Gravity score 735.
Giovanni Cosmetics — Discover our salon-quality professional hair care products that celebrity hairstylists swear by. Shop the hair care brand of the entertainment industry today. In September 2026 giovannicosmetics.com drew an estimated 63k visits, up 70% on the month before. It ranks #1,161 of 33,626 Personal Care brands in United States.
Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 20 Oct 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026
Gravity score
Percentiles within 1277 peers: Personal Care brands in United States with 30K–100K monthly visits. Recomputed nightly, last on 2 Nov 2026.
About the store
Discover our salon-quality professional hair care products that celebrity hairstylists swear by. Shop the hair care brand of the entertainment industry today.
01 · Traffic
How much traffic Giovanni Cosmetics gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
Giovanni Cosmetics drew an estimated 63k visits in September 2026, up 70% on the month before and up 95% over three months.
- Worldwide#139,604of 4.5m sites · Top 5%
- In United States#45,158of 1.2m sites · Top 5%
- Personal Care, worldwide#7,022of 215,119 brands · Top 5%
- Personal Care, United States#1,161of 33,626 brands · Top 5%
63k
estimated visits in September
1 mo ▲ +70.0%4 mo ▲ +94.9%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about Giovanni Cosmetics.
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
Giovanni Cosmetics holds 3.7 out of 5 on Trustpilot over 1 review: 100% of customers give five stars and 0% one star.
Hairdresser Hair Product Store
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What Giovanni Cosmetics sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
Giovanni Cosmetics sells on Shopify, 96% of its catalogue in stock. The best seller is DIRECT LEAVE-IN™ WEIGHTLESS MOISTURE CONDITIONER - 2 Sizes, at US$10.99–US$21.99, followed by TEA TREE TRIPLE TREAT™ INVIGORATING SHAMPOO - 2 Sizes and SMOOTH AS SILK™ DEEPER MOISTURE CONDITIONER - 2 Sizes.
#1DIRECT LEAVE-IN™ WEIGHTLESS MOISTURE CONDITIONER - 2 SizesGiovanni CosmeticsUS$10.99–US$21.99In stock
#2TEA TREE TRIPLE TREAT™ INVIGORATING SHAMPOO - 2 SizesGiovanni CosmeticsUS$10.99–US$21.99In stock
#3SMOOTH AS SILK™ DEEPER MOISTURE CONDITIONER - 2 SizesGiovanni CosmeticsUS$10.99–US$21.99In stock- +View all productsRankings over time, ratings, stock and the ads that lead to each product. Free account.Sign in to Gravity
Share of the catalogue by product family.
The dominant category places Giovanni Cosmetics in its comparison group.
- Average rating
- 4.93 / 5
- Rated products
- 65% of the catalogue
- In stock
- 96%
- Upper price quartile
- US$12.99
- Currency
- USD
04 · Ads
What Giovanni Cosmetics is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
Giovanni Cosmetics runs Meta ads on Facebook, Instagram, and has advertised on Google since January 2026 (text).
Free Shipping on BundlesGiovanni Hair and Body Care7 Oct 2026video
Build Your Pro BundleGiovanni Hair and Body Care7 Oct 2026image
Meet the Pro CollectionGiovanni Hair and Body Care7 Oct 2026image- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
05 · Influencers
Who talks about Giovanni Cosmetics.
The creators who tag @giovannicosmetics on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @giovannicosmetics on Instagram, led by René Maldonado Cortez (10.5k followers, 0.7% engagement).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| RRené Maldonado Cortez@hairbyrenecortez · 🇺🇸 US | Beauty cosmetics skincare Creator | 10.5k | 0.7% | 4 | Tagged @giovannicosmetics |
06 · Competitors according to Gravity
Who Giovanni Cosmetics competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for Giovanni Cosmetics among Personal Care brands in United States. The closest is Maria Salomé, then Con los crespos hechos, Ponto Hair Club, smartbeautyshop.com, Leche pal Pelo, daily-laboratories.com.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| Maria Salomémariasalome.com | |||||||
| Con los crespos hechosconloscresposhechos.com.co | |||||||
| Ponto Hair Clubpontohairclub.com | |||||||
| smartbeautyshop.comsmartbeautyshop.com | |||||||
| Leche pal Pelolechepalpelo.com | |||||||
| daily-laboratories.comdaily-laboratories.com |
07 · Company
The company behind Giovanni Cosmetics.
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
Giovanni Cosmetics is a company based in United States, founded in 1979 according to LinkedIn, on a domain registered in August 1997. It employs about 25 people.
- Legal name
- Data not available
- Registration no.
- Data not available
- VAT
- Data not available
- Legal form
- Data not available
- Entity country
- 🇺🇸 United States
- Founded
- 1979, per LinkedIn
- Domain registered
- 21 Aug 1997
- Share capital
- Data not available
- Status
- Data not available
- President
- Data not available
- Activity code
- Data not available
- Employees
- 25 on LinkedIn
- Funding stage
- Data not available
- Total raised
- Data not available
- Investors
- Data not available
- VC-backed
- Data not available
- Own store
- giovannicosmetics.com · Shopify · USD
- Catalogue
- Data not available
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about Giovanni Cosmetics
What people ask Google about Giovanni Cosmetics.
10 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is Giovanni Cosmetics a legit company?
According to Gravity by Benchr, Giovanni Cosmetics is a brand based in United States: its website has existed since August 1997, it sells on a Shopify store, it employs 25 people on LinkedIn, it has 147,234 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.
What is Giovanni Cosmetics known for?
Discover our salon-quality professional hair care products that celebrity hairstylists swear by. Shop the hair care brand of the entertainment industry today. Gravity by Benchr classifies it under Personal Care, with Hair Care making up 75% of the catalogue. Source: Gravity by Benchr product classification, October 2026.
How much does Giovanni Cosmetics cost?
Giovanni Cosmetics' best seller, DIRECT LEAVE-IN™ WEIGHTLESS MOISTURE CONDITIONER - 2 Sizes, sells from US$10.99 to US$21.99 on giovannicosmetics.com. 96% of the catalogue is in stock. Gravity does not track prices daily: check giovannicosmetics.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.
Giovanni Cosmetics promo code
Gravity by Benchr does not collect discount codes. What Gravity observes: Giovanni Cosmetics advertises on Facebook and Instagram and on Google, where its offers often run. Check giovannicosmetics.com for current promotions. Source: Gravity by Benchr ad records, October 2026.
Where to buy Giovanni Cosmetics?
Giovanni Cosmetics sells on its own website, giovannicosmetics.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.
Who is behind Giovanni Cosmetics?
Gravity by Benchr records a company based in United States, founded in 1979 according to LinkedIn, on a domain registered in 1997, with 25 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.
Is Giovanni Cosmetics growing?
Yes. Gravity by Benchr estimates about 63,000 visits to giovannicosmetics.com in September 2026, up 70% in a month and up 95% over three months. Giovanni Cosmetics ranks #1,161 of 33,626 Personal Care brands in United States in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
Which platform and tools does Giovanni Cosmetics use?
Gravity by Benchr identifies giovannicosmetics.com as a Shopify store (standard plan, not Shopify Plus), selling in USD. It advertises through Meta and on Google since January 2026. Source: Gravity by Benchr platform and advertising records, November 2026.
How much does Giovanni Cosmetics spend on Meta ads?
Gravity by Benchr does not publish a spend figure for Giovanni Cosmetics on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Personal Care brands in United States?
Among Personal Care brands in United States in the Gravity by Benchr index, Giovanni Cosmetics ranks #1,161 of 33,626 by estimated traffic. Its closest competitors on the same market are Maria Salomé, Con los crespos hechos, Ponto Hair Club, smartbeautyshop.com and Leche pal Pelo. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Giovanni Cosmetics.