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  5. gitti

Brand page · Personal Care · Germany

gitti Top 5% worldwide Top 5% in Germany Top 5% in Personal Care Top 5% in Personal Care in Germany
gitticonsciousbeauty.com·🇩🇪 Berlin, Germany· Shopify·Since 2020

gitti traffic, ads & competitors 82.4k visits a month, 316 active Meta ads, Gravity score 594.

gitti — gitti is a clean nail beauty brand that offers plant-based nail products, founded in Berlin in 2019 by Jennifer Baum-Minkus. In September 2026 gitticonsciousbeauty.com drew an estimated 82.4k visits, down 7% on the month before. It ranks #78 of 3,138 Personal Care brands in Germany and holds a 4.5 Trustpilot rating over 677 reviews.

gitticonsciousbeauty.com@gittibeauty 140kFacebookLinkedIn 8.5kTrustpilot 4.5Meta Ad Library 316

Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 20 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026

Estimated traffic
82.4k
−7% vs. August 2026
Instagram followers
140k
2,212 posts · @gittibeauty
Trustpilot
4.5
677 reviews · 148 in 12 months
Meta ads
316
active · on Google since 2023
Products
98%
in stock · 269 collections
Rank in Germany
#78
of 3,138 in Personal Care
LinkedIn
8.5k
followers · 38 employees
Earned media value
€3.0k
per month, Instagram

Gravity score

594/ 1000 · 10 of 10 indicators rated
Brand Power640
Momentum462
Performance680

Percentiles within 181 peers: Personal Care brands in Germany with 30K–100K monthly visits. Recomputed nightly, last on 2 Nov 2026.

How the score is calculated

About the store

gitti is a clean nail beauty brand that offers plant-based nail products, founded in Berlin in 2019 by Jennifer Baum-Minkus.

01 · Traffic

gitti website traffic

The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.

gitti drew an estimated 82.4k visits in September 2026, down 7% on the month before and down 3% over three months.

  • Worldwide#110,815of 4.5m sites · Top 5%
  • In Germany#5,057of 184k sites · Top 5%
  • Personal Care, worldwide#5,481of 215,119 brands · Top 5%
  • Personal Care, Germany#78of 3,138 brands · Top 5%
Monthly visitssource Sept 2026

82.4k

estimated visits in September

1 mo ▼ −7.4%4 mo ▼ −3.3%

The monthly curve, 24 months of history and the category comparison.

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Audience by country, free account
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02 · Reviews

gitti reviews

The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.

gitti holds 4.5 out of 5 on Trustpilot over 677 reviews, 148 of them in the last twelve months: 75% of customers give five stars and 11% one star. That volume places gitti in the top 10% of the 270,321 Trustpilot pages in the Gravity index, and its rating quality in the top 20%.

Trustpilotclaimed page · read 20 Oct 2026
4.5TrustScore · 677 reviews · 148 in 12 months
Top 10% review volumeTop 20% rating quality
5 ★75%
4 ★4%
3 ★4%
2 ★7%
1 ★11%

Cosmetics Industry Beauty Product Supplier Beauty Supply Store Cosmetic Products Manufacturer

Google reviewsData not available

Data not available

Review velocity, TrustScore history and the category comparison are on the Gravity brand page.

03 · Products

gitti best-selling products

The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.

gitti sells on Shopify, 98% of its catalogue in stock. The best seller is High Gloss Top Coat, at €19.90, followed by Smoothing Nail Primer and Plant-based Top&Base Coat.

ProductsCatalogue read Oct 2026
Catalogue mixOct 2026
Cosmetics87%
Hardware Fasteners1%
Print Books0%
Arts & Crafts0%

Share of the catalogue by product family.

Activity mixdominant: Personal Care
Personal Care97%
Hardware Accessories1%
Gift Cards1%
Clothing Accessories0%
Apparel & Accessories0%

The dominant category places gitti in its comparison group.

Prices and ratingsstore data
Average rating
4.61 / 5
Rated products
89% of the catalogue
In stock
98%
Upper price quartile
US$27.89
Currency
EUR

05 · Influencers

gitti influencers

The creators who tag @gittibeauty on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.

Creators tag @gittibeauty on Instagram, led by ℒ𝒾𝓈𝒾 🪻 Mama | Mode | Alltagswahnsinn (14.1k followers, 2.4% engagement).

Influencersaccounts tagging @gittibeauty · Instagram
AccountProfileFollowersEngagementTagsRelationship
ℒℒ𝒾𝓈𝒾 🪻 Mama | Mode | Alltagswahnsinn@lisamarie.merck · 🇩🇪 DEBeauty cosmetics skincare Creator14.1k2.4%3Tagged @gittibeauty
Engagement is the median of recent posts.See all

06 · Competitors according to Gravity

gitti competitors and alternatives

Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.

Gravity by Benchr finds competitors for gitti among Personal Care brands in Germany. The closest is ZOEVA, then Maniko Italia, colibri skincare, COSLINE Cosmetics, ZOEVA, Wimpernboutique.

CompetitorsPersonal Care · Germany · similarity out of 100
BrandSimilarityGravity scoreEst. trafficInstagramTrustpilotMeta adsProducts
ZOEVAzoevacosmetics.co.uk
Maniko Italiamaniko-nails.it
colibri skincarecolibriskincare.de
COSLINE Cosmeticscosline.de
ZOEVAzoevacosmetics.com
Wimpernboutiquewimpernboutique.de
Competitors Gravity finds for gitti. Similarity, Gravity score, traffic, social, reviews, ads and catalogue are for subscribers.Compare gitti with ZOEVA

07 · Company

Who is behind gitti?

Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.

gitti is a company based in Berlin, Germany, founded in 2019 according to LinkedIn, on a domain registered in April 2020. It employs about 38 people.

Legal entityGravity index, Nov 2026
Entity country
🇩🇪 Germany · Berlin
Founded
2019, per LinkedIn
Domain registered
10 Apr 2020
Employees
38 on LinkedIn
DistributionGravity index, Nov 2026
Own store
gitticonsciousbeauty.com · Shopify · EUR
Catalogue
269 collections
Retailers
None recorded
Open jobs
None recorded

08 · What people ask about gitti

What people ask Google about gitti.

11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.

Is gitti legit or a scam?

According to Gravity by Benchr, gitti is a brand based in Berlin, Germany: its website has existed since April 2020, its Trustpilot profile is claimed by the brand, it sells on a Shopify store, it employs 38 people on LinkedIn, it has 140,049 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.

gitti reviews

Customers rate gitti 4.5 out of 5 on Trustpilot over 677 reviews, 148 of them in the last twelve months: 75% give five stars, 11% one star. Gravity by Benchr places that review volume in the top 10% of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.

What does gitti sell?

gitti is a clean nail beauty brand that offers plant-based nail products, founded in Berlin in 2019 by Jennifer Baum-Minkus. Gravity by Benchr classifies it under Personal Care, with Cosmetics making up 87% of the catalogue. Source: Gravity by Benchr product classification, October 2026.

gitti prices: how much is it?

gitti's best seller, High Gloss Top Coat, sells €19.90 on gitticonsciousbeauty.com. 98% of the catalogue is in stock. Gravity does not track prices daily: check gitticonsciousbeauty.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.

gitti promo code

Gravity by Benchr does not collect discount codes. What Gravity observes: gitti advertises on Facebook and Instagram and on Google, where its offers often run. Check gitticonsciousbeauty.com for current promotions. Source: Gravity by Benchr ad records, October 2026.

Where to buy gitti?

gitti sells on its own website, gitticonsciousbeauty.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.

Who owns gitti?

Gravity by Benchr records a company based in Berlin, Germany, founded in 2019 according to LinkedIn, on a domain registered in 2020, with 38 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.

Is gitti doing well?

Not at the moment. Gravity by Benchr estimates about 82,400 visits to gitticonsciousbeauty.com in September 2026, down 7% in a month and down 3% over three months. gitti ranks #78 of 3,138 Personal Care brands in Germany in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.

Which platform and tools does gitti use?

Gravity by Benchr identifies gitticonsciousbeauty.com as a Shopify store (standard plan, not Shopify Plus), selling in EUR. The brand has claimed its Trustpilot profile. It advertises through Meta and on Google since September 2023. Source: Gravity by Benchr platform and advertising records, November 2026.

What is gitti's ad budget?

Gravity by Benchr does not publish a spend figure for gitti on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.

Who are the biggest Personal Care brands in Germany?

Among Personal Care brands in Germany in the Gravity by Benchr index, gitti ranks #78 of 3,138 by estimated traffic. Its closest competitors on the same market are ZOEVA, Maniko Italia, colibri skincare, COSLINE Cosmetics and ZOEVA. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.

Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with gitti.