Brand page · Health Care · United Kingdom
GLOWWA: 84.7k visits a month, 16 active Meta ads, Gravity score 588.
GLOWWA — GLOWWA is a brand that sells hair nutrition supplements including vitamins for healthy hair growth and collagen blends for hair, skin, and digestive health. In September 2026 glowwa.com drew an estimated 84.7k visits, up 21% on the month before. It ranks #137 of 3,296 Health Care brands in United Kingdom and holds a 4.8 Trustpilot rating over 515 reviews.
Updated Traffic Sept 2026Meta ads 9 Oct 2026Google ads 20 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026
Gravity score
Percentiles within 238 peers: Health Care brands in United Kingdom with 30K–100K monthly visits. Recomputed nightly, last on 2 Nov 2026.
About the store
GLOWWA is a brand that sells hair nutrition supplements including vitamins for healthy hair growth and collagen blends for hair, skin, and digestive health.
01 · Traffic
How much traffic GLOWWA gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
GLOWWA drew an estimated 84.7k visits in September 2026, up 21% on the month before and down 22% over three months.
- Worldwide#108,112of 4.5m sites · Top 5%
- In United Kingdom#5,628of 192k sites · Top 5%
- Health Care, worldwide#2,736of 105,715 brands · Top 5%
- Health Care, United Kingdom#137of 3,296 brands · Top 5%
84.7k
estimated visits in September
1 mo ▲ +20.5%4 mo ▼ −22.3%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about GLOWWA.
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
GLOWWA holds 4.8 out of 5 on Trustpilot over 515 reviews, 201 of them in the last twelve months: 94% of customers give five stars and 3% one star. That volume places GLOWWA in the top 20% of the 270,321 Trustpilot pages in the Gravity index, and its rating quality in the top 5%.
Health and Beauty Shop
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What GLOWWA sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
GLOWWA sells on Shopify, 100% of its catalogue in stock. The best seller is HAIR FOOD - Hair Vitamins, 1 Month Supply, at £36.99, followed by HAIR FOOD | MENO - 1 Month Supply and HAIR FOOD - 3 MONTH SUPPLY.
#1HAIR FOOD - Hair Vitamins, 1 Month SupplyGLOWWA£36.99In stock
#2HAIR FOOD | MENO - 1 Month SupplyGLOWWA£41.99In stock
#3HAIR FOOD - 3 MONTH SUPPLYGLOWWA£99.99In stock- +View all productsRankings over time, ratings, stock and the ads that lead to each product. Free account.Sign in to Gravity
Share of the catalogue by product family.
The dominant category places GLOWWA in its comparison group.
- Average rating
- 4.62 / 5
- Rated products
- 63% of the catalogue
- In stock
- 100%
- Upper price quartile
- US$143.24
- Currency
- GBP
04 · Ads
What GLOWWA is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
GLOWWA runs Meta ads on Facebook, Instagram, Messenger, Audience Network, Threads, and has advertised on Google since July 2022 (image, text, video).
GLOWWA CollagenGLOWWA26 Sept 2026image
Healthy Hair GrowthGLOWWA10 Sept 2026video
Healthy Hair GrowthGLOWWA7 Sept 2026image- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Text ad20 Oct 2026GLOWWA BEAUTYverified
Text ad20 Oct 2026GLOWWA BEAUTYverified
Text ad19 Oct 2026GLOWWA BEAUTYverified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Who talks about GLOWWA.
The creators who tag @glowwa on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @glowwa on Instagram, led by Errol Douglas (276k followers, 2.0% engagement).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| EErrol Douglas@erroldouglashair · 🇬🇧 GB | Beauty cosmetics skincare Creator | 276k | 2.0% | 4 | Tagged @glowwa |
06 · Competitors according to Gravity
Who GLOWWA competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for GLOWWA among Health Care brands in United Kingdom. The closest is Nu Mind Wellness, then Earth's Secret, ARTAH, ColonWell UK, CENTRED.®, Tonic X.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| Nu Mind Wellnessnumindwellness.com | |||||||
| Earth's Secretearthsecret.com | |||||||
| ARTAHartah.co | |||||||
| ColonWell UKcolonwell.co.uk | |||||||
| CENTRED.®wearecentred.com | |||||||
| Tonic Xtonic-x.co.uk |
07 · Company
The company behind GLOWWA.
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
GLOWWA is a company based in London, United Kingdom, founded in 2021 according to LinkedIn, on a domain registered in October 2018. It employs about 18 people.
- Legal name
- Data not available
- Registration no.
- Data not available
- VAT
- Data not available
- Legal form
- Data not available
- Entity country
- 🇬🇧 United Kingdom · London
- Founded
- 2021, per LinkedIn
- Domain registered
- 31 Oct 2018
- Share capital
- Data not available
- Status
- Operating
- President
- Data not available
- Activity code
- Data not available
- Employees
- 18 on LinkedIn
- Funding stage
- Data not available
- Total raised
- Data not available
- Investors
- Data not available
- VC-backed
- Data not available
- Own store
- glowwa.com · Shopify · GBP
- Catalogue
- 11 collections
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about GLOWWA
What people ask Google about GLOWWA.
11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is GLOWWA legit?
According to Gravity by Benchr, GLOWWA is a brand based in London, United Kingdom: its website has existed since October 2018, its Trustpilot profile is claimed by the brand, it sells on a Shopify store, it employs 18 people on LinkedIn, it has 86,767 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.
GLOWWA reviews: is it worth it?
Customers rate GLOWWA 4.8 out of 5 on Trustpilot over 515 reviews, 201 of them in the last twelve months: 94% give five stars, 3% one star. Gravity by Benchr places that review volume in the top 20% of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.
What is GLOWWA?
GLOWWA is a brand that sells hair nutrition supplements including vitamins for healthy hair growth and collagen blends for hair, skin, and digestive health. Gravity by Benchr classifies it under Health Care, with Fitness & Nutrition making up 25% of the catalogue. Source: Gravity by Benchr product classification, October 2026.
Is GLOWWA expensive?
GLOWWA's best seller, HAIR FOOD - Hair Vitamins, 1 Month Supply, sells £36.99 on glowwa.com. 100% of the catalogue is in stock. Gravity does not track prices daily: check glowwa.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.
GLOWWA promo code
Gravity by Benchr does not collect discount codes. What Gravity observes: GLOWWA advertises on Facebook and Instagram and on Google, where its offers often run. Check glowwa.com for current promotions. Source: Gravity by Benchr ad records, October 2026.
Where to buy GLOWWA?
GLOWWA sells on its own website, glowwa.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.
Who owns GLOWWA?
Gravity by Benchr records a company based in London, United Kingdom, founded in 2021 according to LinkedIn, on a domain registered in 2018, with 18 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.
Is GLOWWA doing well?
Not at the moment. Gravity by Benchr estimates about 84,700 visits to glowwa.com in September 2026, up 21% in a month and down 22% over three months. GLOWWA ranks #137 of 3,296 Health Care brands in United Kingdom in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
Which platform and tools does GLOWWA use?
Gravity by Benchr identifies glowwa.com as a Shopify store (standard plan, not Shopify Plus), selling in GBP. The brand has claimed its Trustpilot profile. It advertises through Meta and on Google since July 2022. Source: Gravity by Benchr platform and advertising records, November 2026.
How much does GLOWWA spend on Meta ads?
Gravity by Benchr does not publish a spend figure for GLOWWA on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Health Care brands in United Kingdom?
Among Health Care brands in United Kingdom in the Gravity by Benchr index, GLOWWA ranks #137 of 3,296 by estimated traffic. Its closest competitors on the same market are Nu Mind Wellness, Earth's Secret, ARTAH, ColonWell UK and CENTRED.®. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with GLOWWA.