Brand page · Book Accessories · United Kingdom
Goodlookers: 32.3k visits a month, 47 active Meta ads.
Goodlookers — Goodlookers is a UK-based eyewear brand that sells stylish reading glasses, sunglasses, blue light glasses and accessories for women and men. In September 2026 goodlookers.co.uk drew an estimated 32.3k visits, up 3% on the month before. It ranks #2 of 205 Book Accessories brands in United Kingdom and holds a 4.7 Trustpilot rating over 4,615 reviews.
Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 20 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026
About the store
Goodlookers is a UK-based eyewear brand that sells stylish reading glasses, sunglasses, blue light glasses and accessories for women and men.
01 · Traffic
How much traffic Goodlookers gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
Goodlookers drew an estimated 32.3k visits in September 2026, up 3% on the month before and up 20% over three months.
- Worldwide#246,972of 4.5m sites · Top 10%
- In United Kingdom#12,912of 192k sites · Top 10%
- Book Accessories, worldwide#22of 1,644 brands · Top 5%
- Book Accessories, United Kingdom#2of 205 brands · Top 1%
32.3k
estimated visits in September
1 mo ▲ +2.6%4 mo ▲ +19.5%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about Goodlookers.
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
Goodlookers holds 4.7 out of 5 on Trustpilot over 4,615 reviews, 752 of them in the last twelve months: 89% of customers give five stars and 3% one star. That volume places Goodlookers in the top 5% of the 270,321 Trustpilot pages in the Gravity index, and its rating quality in the top 10%. On Google, Goodlookers scores 4.4 over 16 reviews.
Fashion Accessories Store Sunglasses Store Glasses Store
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What Goodlookers sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
Goodlookers sells on Shopify, 100% of its catalogue in stock. The best seller is Reading Glasses 'Sydney' Tortoiseshell, at £16.95, followed by Reading Glasses 'Embankment' Tortoiseshell and Reading Glasses 'Billi' Transparent.
#1Reading Glasses 'Sydney' TortoiseshellGoodlookers£16.95In stock
#2Reading Glasses 'Embankment' TortoiseshellGoodlookers£16.95In stock
#3Reading Glasses 'Billi' TransparentGoodlookers£16.95In stock- +View all productsRankings over time, ratings, stock and the ads that lead to each product. Free account.Sign in to Gravity
Share of the catalogue by product family.
The dominant category places Goodlookers in its comparison group.
- Average rating
- 4.84 / 5
- Rated products
- 27% of the catalogue
- In stock
- 100%
- Upper price quartile
- US$25.08
- Currency
- GBP
04 · Ads
What Goodlookers is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
Goodlookers runs Meta ads on Facebook, Instagram, Messenger, Audience Network, Threads, and has advertised on Google since August 2024 (image, text, video).
UK-designed readersGoodlookers26 Sept 2026image
UK-designed readersGoodlookers17 Sept 2026image
Find your perfect pairGoodlookers17 Sept 2026video- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Text ad20 Oct 2026GOOD-LOOKERS (LONDON) LIMITEDverified
Image ad20 Oct 2026GOOD-LOOKERS (LONDON) LIMITEDverified
Text ad20 Oct 2026GOOD-LOOKERS (LONDON) LIMITEDverified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Who talks about Goodlookers.
The creators who tag @goodlookersuk on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @goodlookersuk on Instagram, led by AnnMarie (17.4k followers, 1.0% engagement).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| AAnnMarie@swedishgirlinlondon · 🇬🇧 GB | Fashion style luxury Creator | 17.4k | 1.0% | 4 | Tagged @goodlookersuk |
06 · Competitors according to Gravity
Who Goodlookers competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for Goodlookers among Book Accessories brands in United Kingdom. The closest is RAYVIA, then Optical Factor, London Mole, Low Cost Glasses Online, Waterhaul, Retropeepers.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| RAYVIArayvia.co | |||||||
| Optical Factoropticalfactor.uk | |||||||
| London Molelondon-mole.com | |||||||
| Low Cost Glasses Onlinelowcostglasses.co.uk | |||||||
| Waterhaulwaterhaul.co | |||||||
| Retropeepersretropeepers.com |
07 · Company
The company behind Goodlookers.
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
Goodlookers is a company based in Rochester, United Kingdom, on a domain registered in February 2006.
- Legal name
- Data not available
- Registration no.
- Data not available
- VAT
- Data not available
- Legal form
- Data not available
- Entity country
- 🇬🇧 United Kingdom · Rochester
- Founded
- Data not available
- Domain registered
- 14 Feb 2006
- Share capital
- Data not available
- Status
- Operating
- President
- Data not available
- Activity code
- Data not available
- Employees
- Data not available
- Funding stage
- Data not available
- Total raised
- Data not available
- Investors
- Data not available
- VC-backed
- Data not available
- Own store
- goodlookers.co.uk · Shopify · GBP
- Catalogue
- 87 collections
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about Goodlookers
What people ask Google about Goodlookers.
11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is Goodlookers a legit company?
According to Gravity by Benchr, Goodlookers is a brand based in Rochester, United Kingdom: its website has existed since February 2006, its Trustpilot profile is claimed by the brand, it sells on a Shopify store, it has 15,336 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, September 2026.
Goodlookers reviews
Customers rate Goodlookers 4.7 out of 5 on Trustpilot over 4,615 reviews, 752 of them in the last twelve months: 89% give five stars, 3% one star. Gravity by Benchr places that review volume in the top 5% of the 270,321 Trustpilot pages in its index. On Google, Goodlookers scores 4.4 over 16 reviews. Source: Gravity by Benchr Trustpilot reading, October 2026.
What is Goodlookers?
Goodlookers is a UK-based eyewear brand that sells stylish reading glasses, sunglasses, blue light glasses and accessories for women and men. Gravity by Benchr classifies it under Book Accessories, with Book Accessories making up 37% of the catalogue. Source: Gravity by Benchr product classification, October 2026.
How much does Goodlookers cost?
Goodlookers' best seller, Reading Glasses 'Sydney' Tortoiseshell, sells £16.95 on goodlookers.co.uk. 100% of the catalogue is in stock. Gravity does not track prices daily: check goodlookers.co.uk before buying. Source: Gravity by Benchr catalogue reading, October 2026.
Is there a Goodlookers discount code?
Gravity by Benchr does not collect discount codes. What Gravity observes: Goodlookers advertises on Facebook and Instagram and on Google, where its offers often run. Check goodlookers.co.uk for current promotions. Source: Gravity by Benchr ad records, October 2026.
Where to buy Goodlookers?
Goodlookers sells on its own website, goodlookers.co.uk, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data.
Who is behind Goodlookers?
Gravity by Benchr records a company based in Rochester, United Kingdom, whose domain was registered in 2006. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records.
Is Goodlookers doing well?
Yes. Gravity by Benchr estimates about 32,300 visits to goodlookers.co.uk in September 2026, up 3% in a month and up 20% over three months. Goodlookers ranks #2 of 205 Book Accessories brands in United Kingdom in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
Which platform and tools does Goodlookers use?
Gravity by Benchr identifies goodlookers.co.uk as a Shopify store (standard plan, not Shopify Plus), selling in GBP. The brand has claimed its Trustpilot profile. It advertises through Meta and on Google since August 2024. Source: Gravity by Benchr platform and advertising records.
What is Goodlookers' ad budget?
Gravity by Benchr does not publish a spend figure for Goodlookers on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Book Accessories brands in United Kingdom?
Among Book Accessories brands in United Kingdom in the Gravity by Benchr index, Goodlookers ranks #2 of 205 by estimated traffic. Its closest competitors on the same market are RAYVIA, Optical Factor, London Mole, Low Cost Glasses Online and Waterhaul. Source: Gravity by Benchr competitor analysis, same category, same market, similar size.
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Goodlookers.