- Gravity
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- Personal Care
- Goodnight Tape
Brand page · Personal Care · Australia
Goodnight Tape traffic, ads & competitors 45.7k visits a month, 58 active Meta ads, Gravity score 571.
Goodnight Tape — Goodnight Tape is an Australian owned and operated company that sells premium hypoallergenic mouth tape and nose strips designed to promote better sleep and improve breathing. In September 2026 goodnighttape.com drew an estimated 45.7k visits, up 214% on the month before. It ranks #1,499 of 33,626 Personal Care brands in Australia and holds a 2.3 Trustpilot rating over 11 reviews.
Updated Traffic Sept 2026Meta ads 8 Oct 2026Google ads 20 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026
Gravity score
Percentiles within 263 peers: Personal Care brands in Australia with 30K–100K monthly visits. Recomputed nightly, last on 2 Nov 2026.
About the store
Goodnight Tape is an Australian owned and operated company that sells premium hypoallergenic mouth tape and nose strips designed to promote better sleep and improve breathing.
01 · Traffic
Goodnight Tape website traffic
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
Goodnight Tape drew an estimated 45.7k visits in September 2026, up 214% on the month before and up 258% over three months.
- Worldwide#183,763of 4.5m sites · Top 5%
- In United States#58,695of 1.2m sites · Top 5%
- Personal Care, worldwide#9,346of 215,119 brands · Top 5%
- Personal Care, United States#1,499of 33,626 brands · Top 5%
45.7k
estimated visits in September
1 mo ▲ +213.6%4 mo ▲ +257.9%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
Goodnight Tape reviews
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
Goodnight Tape holds 2.3 out of 5 on Trustpilot over 11 reviews, 11 of them in the last twelve months: 9% of customers give five stars and 64% one star.
Beauty Product Supplier Health and Beauty Shop Cosmetics Store Cosmetics Industry Beauty Supply Store
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
Goodnight Tape best-selling products
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
Goodnight Tape sells on Shopify, 96% of its catalogue in stock. The best seller is Goodnight Mouth Tape, at A$39.00–A$153.00, followed by Smart Habit Tracker and Goodnight Collagen Mouth Tape 2.0.
#1Goodnight Mouth TapeGoodnight TapeA$39.00–A$153.00In stock
#2Smart Habit TrackerGoodnight TapeA$25.00In stock
#3Goodnight Collagen Mouth Tape 2.0Goodnight TapeA$50.00–A$196.00In stock- +View all productsRankings over time, ratings, stock and the ads that lead to each product. Free account.Sign in to Gravity
Share of the catalogue by product family.
The dominant category places Goodnight Tape in its comparison group.
- Average rating
- 4.71 / 5
- Rated products
- 75% of the catalogue
- In stock
- 96%
- Upper price quartile
- US$52.51
- Currency
- AUD
04 · Ads
Goodnight Tape ads
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
Goodnight Tape runs Meta ads on Facebook, Instagram, Messenger, Audience Network, Threads, whatsapp, and has advertised on Google since October 2024 (image, text, video).
Say Goodbye to Bad Sleep 💤Goodnight Tape5 Oct 2026image
Stop Waking Up With Dry LipsGoodnight Tape4 Oct 2026image
🎁 Buy 3, Get 3 FREE + 3 GiftsGoodnight Tape4 Oct 2026image- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Image ad20 Oct 2026Goodnight Tapeverified
Text ad20 Oct 2026Goodnight Tapeverified
Image ad19 Oct 2026Goodnight Tapeverified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Goodnight Tape influencers
The creators who tag @goodnighttape on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Gravity has not found creators tagging this brand on Instagram yet.
Gravity has not found creators tagging this brand on Instagram yet.
06 · Competitors according to Gravity
Goodnight Tape competitors and alternatives
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for Goodnight Tape among Personal Care brands in Australia. The closest is Schleepi, then Happy Sleep, Breathy, sayang.com.au, Patchieau, mussage.com.au.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| Schleepischleepi.com | |||||||
| Happy Sleephappysleep.au | |||||||
| Breathyusebreathy.com | |||||||
| sayang.com.ausayang.com.au | |||||||
| Patchieaupatchieau.com.au | |||||||
| mussage.com.aumussage.com.au |
07 · Company
Who is behind Goodnight Tape?
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
Goodnight Tape is a company based in Braybrook, Australia, founded in 2022 according to LinkedIn, on a domain registered in May 2024. It employs about 15 people.
- Entity country
- 🇦🇺 Australia · Braybrook
- Founded
- 2022, per LinkedIn
- Domain registered
- 14 May 2024
- Employees
- 15 on LinkedIn
- Own store
- goodnighttape.com · Shopify · AUD
- Catalogue
- 2 collections
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about Goodnight Tape
What people ask Google about Goodnight Tape.
11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is Goodnight Tape legit?
According to Gravity by Benchr, Goodnight Tape is a brand based in Braybrook, Australia: its website has existed since May 2024, it sells on a Shopify store, it employs 15 people on LinkedIn, it has 3,201 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.
Goodnight Tape reviews
Customers rate Goodnight Tape 2.3 out of 5 on Trustpilot over 11 reviews, 11 of them in the last twelve months: 9% give five stars, 64% one star. Source: Gravity by Benchr Trustpilot reading, October 2026.
What does Goodnight Tape sell?
Goodnight Tape is an Australian owned and operated company that sells premium hypoallergenic mouth tape and nose strips designed to promote better sleep and improve breathing. Gravity by Benchr classifies it under Personal Care, with Sleeping Aids making up 71% of the catalogue. Source: Gravity by Benchr product classification, October 2026.
Goodnight Tape prices: how much is it?
Goodnight Tape's best seller, Goodnight Mouth Tape, sells from A$39.00 to A$153.00 on goodnighttape.com. 96% of the catalogue is in stock. Gravity does not track prices daily: check goodnighttape.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.
Does Goodnight Tape have a discount code?
Gravity by Benchr does not collect discount codes. What Gravity observes: Goodnight Tape advertises on Facebook and Instagram and on Google, where its offers often run. Check goodnighttape.com for current promotions. Source: Gravity by Benchr ad records, October 2026.
Where can I buy Goodnight Tape?
Goodnight Tape sells on its own website, goodnighttape.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.
Who owns Goodnight Tape?
Gravity by Benchr records a company based in Braybrook, Australia, founded in 2022 according to LinkedIn, on a domain registered in 2024, with 15 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.
Is Goodnight Tape growing?
Yes. Gravity by Benchr estimates about 45,700 visits to goodnighttape.com in September 2026, up 214% in a month and up 258% over three months. Goodnight Tape ranks #1,499 of 33,626 Personal Care brands in Australia in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
Which platform and tools does Goodnight Tape use?
Gravity by Benchr identifies goodnighttape.com as a Shopify store (standard plan, not Shopify Plus), selling in AUD. It advertises through Meta and on Google since October 2024. Source: Gravity by Benchr platform and advertising records, November 2026.
What is Goodnight Tape's ad budget?
Gravity by Benchr does not publish a spend figure for Goodnight Tape on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads, WhatsApp. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Personal Care brands in Australia?
Among Personal Care brands in Australia in the Gravity by Benchr index, Goodnight Tape ranks #1,499 of 33,626 by estimated traffic. Its closest competitors on the same market are Schleepi, Happy Sleep, Breathy, sayang.com.au and Patchieau. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Goodnight Tape.