Brand page · Personal Care · Italy
Goovi: 146k visits a month, 73 active Meta ads, Gravity score 547.
Goovi — Goovi is a brand that sells supplements, cosmetics, and makeup with clean, vegan formulas containing up to 99% natural ingredients. In September 2026 goovi.com drew an estimated 146k visits, down 29% on the month before. It ranks #24 of 2,288 Personal Care brands in Italy and holds a 4.2 Trustpilot rating over 631 reviews.
Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 20 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026
Gravity score
Percentiles within 37 peers: Personal Care brands in Italy with 100K–1M monthly visits. Recomputed nightly, last on 2 Nov 2026.
About the store
Goovi is a brand that sells supplements, cosmetics, and makeup with clean, vegan formulas containing up to 99% natural ingredients.
01 · Traffic
How much traffic Goovi gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
Goovi drew an estimated 146k visits in September 2026, down 29% on the month before and down 41% over three months.
- Worldwide#68,426of 4.5m sites · Top 5%
- In Italy#1,671of 138k sites · Top 5%
- Personal Care, worldwide#3,256of 215,119 brands · Top 5%
- Personal Care, Italy#24of 2,288 brands · Top 5%
146k
estimated visits in September
1 mo ▼ −28.8%4 mo ▼ −41.1%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about Goovi.
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
Goovi holds 4.2 out of 5 on Trustpilot over 631 reviews, 234 of them in the last twelve months: 62% of customers give five stars and 18% one star. That volume places Goovi in the top 20% of the 270,321 Trustpilot pages in the Gravity index, and its rating quality in the top 30%.
Health and Beauty Shop Cosmetics Industry
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What Goovi sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
Goovi sells on Shopify, 98% of its catalogue in stock. The best seller is Drain Cellulite food supplement, at €22.90, followed by Detox woman food supplement and Cleansing mousse.
#1Drain Cellulite food supplementGoovi€22.90In stock
#2Detox woman food supplementGoovi€22.90In stock
#3Cleansing mousseGoovi€12.50In stock- +View all productsRankings over time, ratings, stock and the ads that lead to each product. Free account.Sign in to Gravity
Share of the catalogue by product family.
The dominant category places Goovi in its comparison group.
- Average rating
- 4.82 / 5
- Rated products
- 85% of the catalogue
- In stock
- 98%
- Upper price quartile
- US$30.80
- Currency
- EUR
04 · Ads
What Goovi is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
Goovi runs Meta ads on Facebook, Instagram, Messenger, Audience Network, Threads, and has advertised on Google since October 2021 (image, text, video).
Prova Subito i Nostri Best Seller 🛍️goovi7 Oct 2026video
Scopri Be My Berrynol ✨goovi6 Oct 2026image
Prova Subito i Nostri Best Seller 🛍️goovi6 Oct 2026image- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Text ad20 Oct 2026THE GOOD VIBES COMPANY S.R.L.verified
Text ad20 Oct 2026THE GOOD VIBES COMPANY S.R.L.verified
Text ad20 Oct 2026THE GOOD VIBES COMPANY S.R.L.verified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Who talks about Goovi.
The creators who tag @gooviworld on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @gooviworld on Instagram, led by 𝙻𝚊𝚞𝚛𝚊 𝙱𝚊𝚛𝚎𝚗𝚐𝚑𝚒 (92.8k followers, 9.6% engagement).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| �𝙻𝚊𝚞𝚛𝚊 𝙱𝚊𝚛𝚎𝚗𝚐𝚑𝚒@laurabarenghi · 🇮🇹 IT | Beauty cosmetics skincare Creator | 92.8k | 9.6% | 2 | Tagged @gooviworld |
06 · Competitors according to Gravity
Who Goovi competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for Goovi among Personal Care brands in Italy. The closest is essens.it, then NOYO®, coverbrands.no, bielenda.com, mademoiselle-bio.com, PURISH.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| essens.itessens.it | |||||||
| NOYO®noyopharm.com | |||||||
| coverbrands.nocoverbrands.no | |||||||
| bielenda.combielenda.com | |||||||
| mademoiselle-bio.commademoiselle-bio.com | |||||||
| PURISHpurish.com |
07 · Company
The company behind Goovi.
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
Goovi is a company based in Lainate, Italy, on a domain registered in May 2010. It employs about 14 people.
- Legal name
- Data not available
- Registration no.
- Data not available
- VAT
- Data not available
- Legal form
- Data not available
- Entity country
- 🇮🇹 Italy · Lainate
- Founded
- Data not available
- Domain registered
- 18 May 2010
- Share capital
- Data not available
- Status
- Data not available
- President
- Data not available
- Activity code
- Data not available
- Employees
- 14 on LinkedIn
- Funding stage
- Data not available
- Total raised
- Data not available
- Investors
- Data not available
- VC-backed
- Data not available
- Own store
- goovi.com · Shopify · EUR
- Catalogue
- 188 collections
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about Goovi
What people ask Google about Goovi.
11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is Goovi a legit company?
According to Gravity by Benchr, Goovi is a brand based in Lainate, Italy: its website has existed since May 2010, its Trustpilot profile is claimed by the brand, it sells on a Shopify store, it employs 14 people on LinkedIn, it has 602,235 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.
What do customers say about Goovi?
Customers rate Goovi 4.2 out of 5 on Trustpilot over 631 reviews, 234 of them in the last twelve months: 62% give five stars, 18% one star. Gravity by Benchr places that review volume in the top 20% of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.
What is Goovi?
Goovi is a brand that sells supplements, cosmetics, and makeup with clean, vegan formulas containing up to 99% natural ingredients. Gravity by Benchr classifies it under Personal Care, with Cosmetics making up 54% of the catalogue. Source: Gravity by Benchr product classification, October 2026.
Is Goovi expensive?
Goovi's best seller, Drain Cellulite food supplement, sells €22.90 on goovi.com. 98% of the catalogue is in stock. Gravity does not track prices daily: check goovi.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.
Goovi promo code
Gravity by Benchr does not collect discount codes. What Gravity observes: Goovi advertises on Facebook and Instagram and on Google, where its offers often run. Check goovi.com for current promotions. Source: Gravity by Benchr ad records, October 2026.
Where can I buy Goovi?
Goovi sells on its own website, goovi.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.
Who is behind Goovi?
Gravity by Benchr records a company based in Lainate, Italy, whose domain was registered in 2010, with 14 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.
Is Goovi growing?
Not at the moment. Gravity by Benchr estimates about 145,500 visits to goovi.com in September 2026, down 29% in a month and down 41% over three months. Goovi ranks #24 of 2,288 Personal Care brands in Italy in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
Which platform and tools does Goovi use?
Gravity by Benchr identifies goovi.com as a Shopify store (standard plan, not Shopify Plus), selling in EUR. The brand has claimed its Trustpilot profile. It advertises through Meta and on Google since October 2021. Source: Gravity by Benchr platform and advertising records, November 2026.
What is Goovi's ad budget?
Gravity by Benchr does not publish a spend figure for Goovi on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Personal Care brands in Italy?
Among Personal Care brands in Italy in the Gravity by Benchr index, Goovi ranks #24 of 2,288 by estimated traffic. Its closest competitors on the same market are essens.it, NOYO®, coverbrands.no, bielenda.com and mademoiselle-bio.com. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Goovi.