Brand page · Camera & Optic Accessories · United States

GoPro Top 1% worldwide Top 1% in United States Top 1% in Camera & Optic Accessories Top 1% in Camera & Optic Accessories in United States
gopro.com·🇺🇸 United States·Since 1995

GoPro: 3.4M visits a month, 9 active Meta ads.

GoPro — GoPro is an American technology company that helps the world capture and share itself in immersive and exciting ways through its versatile and enabling products. In September 2026 gopro.com drew an estimated 3.4M visits, down 10% on the month before. It ranks #2 of 847 Camera & Optic Accessories brands in United States and holds a 1.5 Trustpilot rating over 3,153 reviews.

gopro.com@gopro 20MFacebookLinkedIn 203KTrustpilot 1.5Meta Ad Library 9

Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 21 Oct 2026Trustpilot Oct 2026

Estimated traffic
3.4M
−10% vs. August 2026
Instagram followers
20M
9,593 posts · @gopro
Trustpilot
1.5
3,153 reviews · 137 in 12 months
Meta ads
9
active · on Google since 2021
Products
—
Data not available
Rank in United States
#2
of 847 in Camera & Optic Accessories
LinkedIn
203K
followers · 1,357 employees
Earned media value
€27.6m
per month, Instagram

Gravity score

—Data not available

How the score is calculated

About the store

GoPro is an American technology company that helps the world capture and share itself in immersive and exciting ways through its versatile and enabling products.

01 · Traffic

How much traffic GoPro gets.

The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.

GoPro drew an estimated 3.4M visits in September 2026, down 10% on the month before and down 5% over three months.

  • Worldwide#5,323of 4.5M sites · Top 1%
  • In United States#1,804of 1.2M sites · Top 1%
  • Camera & Optic Accessories, worldwide#3of 6,901 brands · Top 1%
  • Camera & Optic Accessories, United States#2of 847 brands · Top 1%
Monthly visitssource Sept 2026

3.4M

estimated visits in September

1 mo ▼ −10.1%4 mo ▼ −4.9%

The monthly curve, 24 months of history and the category comparison.

Create your free account
Audience by country, free account
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02 · Reviews

What customers say about GoPro.

The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.

GoPro holds 1.5 out of 5 on Trustpilot over 3,153 reviews, 137 of them in the last twelve months: 8% of customers give five stars and 85% one star. That volume places GoPro in the top 5 % of the 270,321 Trustpilot pages in the Gravity index.

Trustpilotread 21 Oct 2026
1.5TrustScore · 3,153 reviews · 137 in 12 months
Top 5% review volume
5 ★8%
4 ★1%
3 ★1%
2 ★4%
1 ★85%

Appliance Store Electronics Store Electronics Company

Google reviewsData not available

Data not available

Review velocity, TrustScore history and the category comparison are on the Gravity brand page.

03 · Products

What GoPro sells, ranked by sales.

The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.

Gravity by Benchr has not read GoPro's catalogue yet.

ProductsData not available

Data not available

Catalogue mixData not available

Data not available

Share of the catalogue by product family.

Activity mixdominant: Camera & Optic Accessories
Camera & Optic Accessories53%
Cameras31%
Electronics Accessories2%

The dominant category places GoPro in its comparison group.

Prices and ratingsstore data
Average rating
Data not available
Rated products
Data not available
In stock
Data not available
Upper price quartile
Data not available
Currency
Data not available

05 · Influencers

Who talks about GoPro.

The creators who tag @gopro on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.

Creators tag @gopro on Instagram, led by Michael Currie (29.3K followers, 0.7% engagement).

Influencersaccounts tagging @gopro · Instagram
AccountProfileFollowersEngagementTagsRelationship
MMichael Currie@wingitmichael · 🇺🇸 USPhotography visual arts Creator29.3K0.7%28Tagged @gopro
Engagement is the median of recent posts.See all

06 · Competitors according to Gravity

Who GoPro competes with, by the numbers.

Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.

Gravity by Benchr finds competitors for GoPro among Camera & Optic Accessories brands in United States. The closest is Insta360, then AKASO, SJCAM, DJI ARS, DJI Store, DJIUSA.

CompetitorsCamera & Optic Accessories · United States · similarity out of 100
BrandSimilarityGravity scoreEst. trafficInstagramTrustpilotMeta adsProducts
Insta360insta360.com
AKASOakasotech.com
SJCAMsjcam.com
DJI ARSdji-ars.pl
DJI Storestore.dji.com
DJIUSAdjiusa.com
Competitors Gravity finds for GoPro. Similarity, Gravity score, traffic, social, reviews, ads and catalogue are for subscribers.Compare GoPro with Insta360

07 · Company

The company behind GoPro.

Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.

GoPro is a company based in United States, founded in 2002 according to LinkedIn, on a domain registered in September 1995. It employs about 1,357 people.

Legal entityGravity index, Sept 2026
Legal name
Data not available
Registration no.
Data not available
VAT
Data not available
Legal form
Data not available
Entity country
🇺🇸 United States
Founded
2002, per LinkedIn
Domain registered
20 Sept 1995
Share capital
Data not available
Status
Data not available
President
Data not available
Activity code
Data not available
Employees
1,357 on LinkedIn
FundingGravity index, Sept 2026
Funding stage
Data not available
Total raised
Data not available
Investors
Data not available
VC-backed
Data not available
DistributionGravity index, Sept 2026
Own store
gopro.com
Catalogue
Data not available
Retailers
None recorded
Open jobs
None recorded

08 · What people ask about GoPro

What people ask Google about GoPro.

8 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.

Is GoPro a legit company?

According to Gravity by Benchr, GoPro is a brand based in United States: its website has existed since September 1995, it employs 1,357 people on LinkedIn, it has 20,046,067 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, September 2026.

GoPro reviews: is it worth it?

Customers rate GoPro 1.5 out of 5 on Trustpilot over 3,153 reviews, 137 of them in the last twelve months: 8% give five stars, 85% one star. Gravity by Benchr places that review volume in the top 5 % of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.

What is GoPro?

GoPro is an American technology company that helps the world capture and share itself in immersive and exciting ways through its versatile and enabling products. Gravity by Benchr classifies it under Camera & Optic Accessories. Source: Gravity by Benchr product classification.

GoPro promo code

Gravity by Benchr does not collect discount codes. What Gravity observes: GoPro advertises on Facebook and Instagram and on Google, where its offers often run. Check gopro.com for current promotions. Source: Gravity by Benchr ad records, October 2026.

Who is behind GoPro?

Gravity by Benchr records a company based in United States, founded in 2002 according to LinkedIn, on a domain registered in 1995, with 1,357 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records.

Is GoPro doing well?

Not at the moment. Gravity by Benchr estimates about 3,405,200 visits to gopro.com in September 2026, down 10% in a month and down 5% over three months. GoPro ranks #2 of 847 Camera & Optic Accessories brands in United States in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.

How much does GoPro spend on Meta ads?

Gravity by Benchr does not publish a spend figure for GoPro on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.

Who are the biggest Camera & Optic Accessories brands in United States?

Among Camera & Optic Accessories brands in United States in the Gravity by Benchr index, GoPro ranks #2 of 847 by estimated traffic. Its closest competitors on the same market are Insta360, AKASO, SJCAM, DJI ARS, DJI Store. Source: Gravity by Benchr competitor analysis, same category, same market, similar size.

Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with GoPro.