Brand page · Clothing · Germany
GORUCK: 73.7k visits a month, 32 active Meta ads, Gravity score 602.
GORUCK — GORUCK is a company that builds rucking gear including rucksacks, boots, and apparel, and organizes rucking events and training programs. In September 2026 goruck.eu drew an estimated 73.7k visits, down 10% on the month before. It ranks #704 of 19,668 Clothing brands in Germany.
Updated Traffic Sept 2026Meta ads 13 Oct 2026Google ads 20 Oct 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026
Gravity score
Percentiles within 283 peers: Clothing brands in Germany with 30K–100K monthly visits. Recomputed nightly, last on 2 Nov 2026.
About the store
GORUCK is a company that builds rucking gear including rucksacks, boots, and apparel, and organizes rucking events and training programs.
01 · Traffic
How much traffic GORUCK gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
GORUCK drew an estimated 73.7k visits in September 2026, down 10% on the month before and up 2% over three months.
- Worldwide#121,828of 4.5m sites · Top 5%
- In United Kingdom#6,345of 192k sites · Top 5%
- Clothing, worldwide#11,755of 459,295 brands · Top 5%
- Clothing, United Kingdom#704of 19,668 brands · Top 5%
73.7k
estimated visits in September
1 mo ▼ −9.8%4 mo ▲ +2.4%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about GORUCK.
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
GORUCK holds 3.9 out of 5 on Trustpilot over 7 reviews, 1 of them in the last twelve months: 71% of customers give five stars and 14% one star.
Computer Software Store Software Company Software Vendor
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What GORUCK sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
GORUCK sells on Shopify, 59% of its catalogue in stock. The best seller is Ruck Plate Carrier 3.0, at €140.00–€195.00, followed by Padded Hip Belt and Training Sternum Strap.
#1Ruck Plate Carrier 3.0GORUCK€140.00–€195.00In stock
#2Padded Hip BeltGORUCK€42.00In stock
#3Training Sternum StrapGORUCK€8.95–€12.00In stock- +View all productsRankings over time, ratings, stock and the ads that lead to each product. Free account.Sign in to Gravity
Share of the catalogue by product family.
The dominant category places GORUCK in its comparison group.
- Average rating
- 4.72 / 5
- Rated products
- 90% of the catalogue
- In stock
- 59%
- Upper price quartile
- US$207.21
- Currency
- EUR
04 · Ads
What GORUCK is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
GORUCK runs Meta ads on Facebook, Instagram, Messenger, Audience Network, Threads.
Pre Weighted. Most Comfortable Vest.GORUCK7 Oct 2026image
Pre Weighted. Most Comfortable Vest.GORUCK6 Oct 2026image
Add Weight, Get Strong.GORUCK5 Oct 2026image- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Data not available
05 · Influencers
Who talks about GORUCK.
The creators who tag @goruck on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @goruck on Instagram, led by Bill Maeda (2.3m followers, 0.1% engagement).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| BBill Maeda@billmaeda · 🇺🇸 US | Health medicine Creator | 2.3m | 0.1% | 11 | Tagged @goruck |
06 · Competitors according to Gravity
Who GORUCK competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for GORUCK among Clothing brands in Germany. The closest is Terra Peak, then REDO Brands, missionerde, BEARFORMANCE, NVSINO, LALELUSTOFFE.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| Terra Peakterrapeak.de | |||||||
| REDO Brandsredo-shop.de | |||||||
| missionerdemissionerde.shop | |||||||
| BEARFORMANCEbearformance.com | |||||||
| NVSINOnvsino.com | |||||||
| LALELUSTOFFElalelustoffe.de |
07 · Company
The company behind GORUCK.
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
GORUCK is a company based in Hamburg, Germany, founded in 2008 according to LinkedIn. It employs about 66 people.
- Legal name
- Data not available
- Registration no.
- Data not available
- VAT
- Data not available
- Legal form
- Data not available
- Entity country
- 🇩🇪 Germany · Hamburg
- Founded
- 2008, per LinkedIn
- Domain registered
- Data not available
- Share capital
- Data not available
- Status
- Data not available
- President
- Data not available
- Activity code
- Data not available
- Employees
- 66 on LinkedIn
- Funding stage
- Data not available
- Total raised
- Data not available
- Investors
- Data not available
- VC-backed
- Data not available
- Own store
- goruck.eu · Shopify · EUR
- Catalogue
- 182 collections
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about GORUCK
What people ask Google about GORUCK.
10 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is GORUCK legit?
According to Gravity by Benchr, GORUCK is a brand based in Hamburg, Germany: it sells on a Shopify store, it employs 66 people on LinkedIn, it has 325,342 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.
What is GORUCK?
GORUCK is a company that builds rucking gear including rucksacks, boots, and apparel, and organizes rucking events and training programs. Gravity by Benchr classifies it under Clothing, with Luggage Tags making up 2% of the catalogue. Source: Gravity by Benchr product classification, October 2026.
GORUCK prices: how much is it?
GORUCK's best seller, Ruck Plate Carrier 3.0, sells from €140.00 to €195.00 on goruck.eu. 59% of the catalogue is in stock. Gravity does not track prices daily: check goruck.eu before buying. Source: Gravity by Benchr catalogue reading, October 2026.
GORUCK promo code
Gravity by Benchr does not collect discount codes. What Gravity observes: GORUCK advertises on Facebook and Instagram, where its offers often run. Check goruck.eu for current promotions. Source: Gravity by Benchr ad records, October 2026.
Where can I buy GORUCK?
GORUCK sells on its own website, goruck.eu, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.
Who is behind GORUCK?
Gravity by Benchr records a company based in Hamburg, Germany, founded in 2008 according to LinkedIn, with 66 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.
Is GORUCK growing?
Yes. Gravity by Benchr estimates about 73,700 visits to goruck.eu in September 2026, down 10% in a month and up 2% over three months. GORUCK ranks #704 of 19,668 Clothing brands in Germany in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
Which platform and tools does GORUCK use?
Gravity by Benchr identifies goruck.eu as a Shopify store (standard plan, not Shopify Plus), selling in EUR. It advertises through Meta. Source: Gravity by Benchr platform and advertising records, November 2026.
What is GORUCK's ad budget?
Gravity by Benchr does not publish a spend figure for GORUCK on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Clothing brands in Germany?
Among Clothing brands in Germany in the Gravity by Benchr index, GORUCK ranks #704 of 19,668 by estimated traffic. Its closest competitors on the same market are Terra Peak, REDO Brands, missionerde, BEARFORMANCE and NVSINO. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.
Category
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with GORUCK.