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  5. Grace Loves Lace

Brand page · Clothing · Australia

Grace Loves Lace Top 5% worldwide Top 5% in Australia Top 5% in Clothing Top 10% in Clothing in Australia
graceloveslace.com.au·🇦🇺 Burleigh Heads, Australia· Shopify

Grace Loves Lace: 42.3k visits a month, 199 active Meta ads, Gravity score 554.

Grace Loves Lace — Grace Loves Lace AU is an Australian bridal boutique specializing in luxury, comfortable and sustainable wedding dresses, with global boutiques in the USA, UK, and Canada. In September 2026 graceloveslace.com.au drew an estimated 42.3k visits, down 45% on the month before. It ranks #724 of 12,275 Clothing brands in Australia.

graceloveslace.com.au@grace_loves_lace 870kFacebookTrustpilot 3.2Meta Ad Library 199

Updated Traffic Sept 2026Meta ads 8 Oct 2026Google ads 20 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026

Estimated traffic
42.3k
−45% vs. August 2026
Instagram followers
870k
9,658 posts · @grace_loves_lace
Trustpilot
3.2
1 review · 1 in 12 months
Meta ads
199
active · on Google since 2022
Products
95%
in stock · 88 collections
Rank in Australia
#724
of 12,275 in Clothing
LinkedIn
—
Data not available
Earned media value
€243.4k
per month, Instagram

Gravity score

554/ 1000 · 9 of 10 indicators rated
Brand Power544
Momentum479
Performance641

Percentiles within 635 peers: Clothing brands in Australia with 30K–100K monthly visits. Recomputed nightly, last on 2 Nov 2026.

How the score is calculated

About the store

Grace Loves Lace AU is an Australian bridal boutique specializing in luxury, comfortable and sustainable wedding dresses, with global boutiques in the USA, UK, and Canada.

01 · Traffic

How much traffic Grace Loves Lace gets.

The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.

Grace Loves Lace drew an estimated 42.3k visits in September 2026, down 45% on the month before and down 26% over three months.

  • Worldwide#196,298of 4.5m sites · Top 5%
  • In Australia#4,908of 105k sites · Top 5%
  • Clothing, worldwide#18,862of 459,295 brands · Top 5%
  • Clothing, Australia#724of 12,275 brands · Top 10%
Monthly visitssource Sept 2026

42.3k

estimated visits in September

1 mo ▼ −45.2%4 mo ▼ −26.4%

The monthly curve, 24 months of history and the category comparison.

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Audience by country, free account
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02 · Reviews

What customers say about Grace Loves Lace.

The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.

Grace Loves Lace holds 3.2 out of 5 on Trustpilot over 1 review, 1 of them in the last twelve months: 0% of customers give five stars and 100% one star.

Trustpilotread 21 Oct 2026
3.2TrustScore · 1 review · 1 in 12 months
5 ★0%
4 ★0%
3 ★0%
2 ★0%
1 ★100%

Women's Clothing Store Bridal Shop Clothing Store

Google reviewsData not available

Data not available

Review velocity, TrustScore history and the category comparison are on the Gravity brand page.

03 · Products

What Grace Loves Lace sells, ranked by sales.

The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.

Grace Loves Lace sells on Shopify, 95% of its catalogue in stock. The best seller is Pierlot Veil, at A$580.00, followed by Lumi Veil and Grace Veil.

ProductsCatalogue read Oct 2026
Catalogue mixOct 2026
Wedding & Bridal Party Dresses52%
Bridal Accessories12%
Clothing12%
Dresses6%

Share of the catalogue by product family.

Activity mixdominant: Clothing
Clothing82%
Clothing Accessories12%
Jewelry3%
Product Add-Ons1%
Shoes0%

The dominant category places Grace Loves Lace in its comparison group.

Prices and ratingsstore data
Average rating
4.95 / 5
Rated products
72% of the catalogue
In stock
95%
Upper price quartile
US$2,606.54
Currency
AUD

05 · Influencers

Who talks about Grace Loves Lace.

The creators who tag @grace_loves_lace on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.

Creators tag @grace_loves_lace on Instagram, led by LOVE Bridal Boutique (15.5k followers, 0.3% engagement).

Influencersaccounts tagging @grace_loves_lace · Instagram
AccountProfileFollowersEngagementTagsRelationship
LLOVE Bridal Boutique@lovebridalcheshire · 🇬🇧 GBFashion style luxury Creator15.5k0.3%4Tagged @grace_loves_lace
Engagement is the median of recent posts.See all

06 · Competitors according to Gravity

Who Grace Loves Lace competes with, by the numbers.

Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.

Gravity by Benchr finds competitors for Grace Loves Lace among Clothing brands in Australia. The closest is Grace Loves Lace NZ, then KYHA Studios, Grace Loves Lace EU, Christina Rossi Australia, Riva Bridal, La Bridal Maison.

CompetitorsClothing · Australia · similarity out of 100
BrandSimilarityGravity scoreEst. trafficInstagramTrustpilotMeta adsProducts
Grace Loves Lace NZgraceloveslace.co.nz
KYHA Studioskyhastudios.com.au
Grace Loves Lace EUgraceloveslace.eu
Christina Rossi Australiachristinarossi.com
Riva Bridalrivabridal.com
La Bridal Maisonlabridalmaison.com
Competitors Gravity finds for Grace Loves Lace. Similarity, Gravity score, traffic, social, reviews, ads and catalogue are for subscribers.Compare Grace Loves Lace with Grace Loves Lace NZ

07 · Company

The company behind Grace Loves Lace.

Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.

Grace Loves Lace is a company based in Burleigh Heads, Australia.

Legal entityGravity index, Nov 2026
Legal name
Data not available
Registration no.
Data not available
VAT
Data not available
Legal form
Data not available
Entity country
🇦🇺 Australia · Burleigh Heads
Founded
Data not available
Domain registered
Data not available
Share capital
Data not available
Status
Data not available
President
Data not available
Activity code
Data not available
Employees
Data not available
FundingGravity index, Nov 2026
Funding stage
Data not available
Total raised
Data not available
Investors
Data not available
VC-backed
Data not available
DistributionGravity index, Nov 2026
Own store
graceloveslace.com.au · Shopify · AUD
Catalogue
88 collections
Retailers
None recorded
Open jobs
None recorded

08 · What people ask about Grace Loves Lace

What people ask Google about Grace Loves Lace.

9 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.

Is Grace Loves Lace a legit company?

According to Gravity by Benchr, Grace Loves Lace is a brand based in Burleigh Heads, Australia: it sells on a Shopify store, it has 870,433 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.

What is Grace Loves Lace?

Grace Loves Lace AU is an Australian bridal boutique specializing in luxury, comfortable and sustainable wedding dresses, with global boutiques in the USA, UK, and Canada. Gravity by Benchr classifies it under Clothing, with Wedding & Bridal Party Dresses making up 52% of the catalogue. Source: Gravity by Benchr product classification, October 2026.

How much does Grace Loves Lace cost?

Grace Loves Lace's best seller, Pierlot Veil, sells A$580.00 on graceloveslace.com.au. 95% of the catalogue is in stock. Gravity does not track prices daily: check graceloveslace.com.au before buying. Source: Gravity by Benchr catalogue reading, October 2026.

Grace Loves Lace promo code

Gravity by Benchr does not collect discount codes. What Gravity observes: Grace Loves Lace advertises on Facebook and Instagram and on Google, where its offers often run. Check graceloveslace.com.au for current promotions. Source: Gravity by Benchr ad records, October 2026.

Where to buy Grace Loves Lace?

Grace Loves Lace sells on its own website, graceloveslace.com.au, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.

Is Grace Loves Lace doing well?

Not at the moment. Gravity by Benchr estimates about 42,300 visits to graceloveslace.com.au in September 2026, down 45% in a month and down 26% over three months. Grace Loves Lace ranks #724 of 12,275 Clothing brands in Australia in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.

Which platform and tools does Grace Loves Lace use?

Gravity by Benchr identifies graceloveslace.com.au as a Shopify store (standard plan, not Shopify Plus), selling in AUD. It advertises through Meta and on Google since November 2022. Source: Gravity by Benchr platform and advertising records, November 2026.

What is Grace Loves Lace's ad budget?

Gravity by Benchr does not publish a spend figure for Grace Loves Lace on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads, WhatsApp. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.

Who are the biggest Clothing brands in Australia?

Among Clothing brands in Australia in the Gravity by Benchr index, Grace Loves Lace ranks #724 of 12,275 by estimated traffic. Its closest competitors on the same market are Grace Loves Lace NZ, KYHA Studios, Grace Loves Lace EU, Christina Rossi Australia and Riva Bridal. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.

Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Grace Loves Lace.