Brand page · Food Items

Graze Top 5% worldwide Top 5% in Food Items
graze.com· Shopify·Since 1998

Graze: 47.3k visits a month, 63 active Meta ads.

Graze — Graze is a snack company that creates healthy, inventive snacks with high-quality ingredients and nutritional benefits. They offer a variety of snacks including cereal bars, flapjacks, and other products that are vegetarian and mostly vegan. In September 2026 graze.com drew an estimated 47.3k visits, up 21% on the month before. It ranks #199 of 5,144 Food Items brands and holds a 1.9 Trustpilot rating over 3,659 reviews.

graze.com@graze 68.8kFacebookLinkedIn 51kTrustpilot 1.9Meta Ad Library 63

Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 20 Oct 2026Trustpilot Oct 2026

Estimated traffic
47.3k
+21% vs. August 2026
Instagram followers
68.8k
1,081 posts · @graze
Trustpilot
1.9
3,659 reviews · 14 in 12 months
Meta ads
63
active
Products
—
Data not available
Rank in United Kingdom
#199
of 5,144 in Food Items
LinkedIn
51k
followers · 318 employees
Earned media value
—
Data not available

Gravity score

—Data not available

How the score is calculated

About the store

Graze is a snack company that creates healthy, inventive snacks with high-quality ingredients and nutritional benefits. They offer a variety of snacks including cereal bars, flapjacks, and other products that are vegetarian and mostly vegan.

01 · Traffic

How much traffic Graze gets.

The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.

Graze drew an estimated 47.3k visits in September 2026, up 21% on the month before and down 4% over three months.

  • Worldwide#178,409of 4.5m sites · Top 5%
  • In United Kingdom#9,386of 192k sites · Top 5%
  • Food Items, worldwide#5,166of 260,714 brands · Top 5%
  • Food Items, United Kingdom#199of 5,144 brands · Top 5%
Monthly visitssource Sept 2026

47.3k

estimated visits in September

1 mo ▲ +21.0%4 mo ▼ −4.5%

The monthly curve, 24 months of history and the category comparison.

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Audience by country, free account
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02 · Reviews

What customers say about Graze.

The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.

Graze holds 1.9 out of 5 on Trustpilot over 3,659 reviews, 14 of them in the last twelve months: 57% of customers give five stars and 10% one star. That volume places Graze in the top 5% of the 270,321 Trustpilot pages in the Gravity index.

Trustpilotclaimed page · read 21 Oct 2026
1.9TrustScore · 3,659 reviews · 14 in 12 months
Top 5% review volume
5 ★57%
4 ★21%
3 ★8%
2 ★4%
1 ★10%

Restaurants & Bars

Google reviewsData not available

Data not available

Review velocity, TrustScore history and the category comparison are on the Gravity brand page.

03 · Products

What Graze sells, ranked by sales.

The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.

Gravity by Benchr has not read Graze's catalogue yet.

ProductsData not available

Data not available

Catalogue mixData not available

Data not available

Share of the catalogue by product family.

Activity mixdominant: Food Items
Food Items95%
Food, Beverages & Tobacco0%
Health Care0%

The dominant category places Graze in its comparison group.

Prices and ratingsstore data
Average rating
Data not available
Rated products
Data not available
In stock
Data not available
Upper price quartile
Data not available
Currency
Data not available

05 · Influencers

Who talks about Graze.

The creators who tag @graze on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.

Gravity has not found creators tagging this brand on Instagram yet.

Influencersaccounts tagging @graze · Instagram

Gravity has not found creators tagging this brand on Instagram yet.

Engagement is the median of recent posts.See all

06 · Competitors according to Gravity

Who Graze competes with, by the numbers.

Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.

Gravity by Benchr finds competitors for Graze among Food Items brands. The closest is BFree Foods, then VikiNuts, trufru.global, Marley Spoon, Vivasaya Ulagam, Naturissimo.

CompetitorsFood Items · similarity out of 100
BrandSimilarityGravity scoreEst. trafficInstagramTrustpilotMeta adsProducts
BFree Foodsbfreefoods.com
VikiNutsvikinuts.net
trufru.globaltrufru.global
Marley Spoonmarleyspoon.be
Vivasaya Ulagamvivasayaulagam.com
Naturissimonaturissimo.com
Competitors Gravity finds for Graze. Similarity, Gravity score, traffic, social, reviews, ads and catalogue are for subscribers.Compare Graze with BFree Foods

07 · Company

The company behind Graze.

Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.

Graze is an e-commerce brand, founded in 2008 according to LinkedIn, on a domain registered in June 1998. It employs about 318 people.

Legal entityGravity index, Sept 2026
Legal name
Data not available
Registration no.
Data not available
VAT
Data not available
Legal form
Data not available
Entity country
Data not available
Founded
2008, per LinkedIn
Domain registered
15 Jun 1998
Share capital
Data not available
Status
Data not available
President
Data not available
Activity code
Data not available
Employees
318 on LinkedIn
FundingGravity index, Sept 2026
Funding stage
Data not available
Total raised
Data not available
Investors
Data not available
VC-backed
Data not available
DistributionGravity index, Sept 2026
Own store
graze.com · Shopify
Catalogue
Data not available
Retailers
None recorded
Open jobs
None recorded

08 · What people ask about Graze

What people ask Google about Graze.

10 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.

Is Graze legit?

According to Gravity by Benchr, Graze is a brand: its website has existed since June 1998, its Trustpilot profile is claimed by the brand, it sells on a Shopify store, it employs 318 people on LinkedIn, it has 68,823 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, September 2026.

Graze reviews

Customers rate Graze 1.9 out of 5 on Trustpilot over 3,659 reviews, 14 of them in the last twelve months: 57% give five stars, 10% one star. Gravity by Benchr places that review volume in the top 5% of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.

What does Graze sell?

Graze is a snack company that creates healthy, inventive snacks with high-quality ingredients and nutritional benefits. They offer a variety of snacks including cereal bars, flapjacks, and other products that are vegetarian and mostly vegan. Gravity by Benchr classifies it under Food Items. Source: Gravity by Benchr product classification.

Does Graze have a discount code?

Gravity by Benchr does not collect discount codes. What Gravity observes: Graze advertises on Facebook and Instagram, where its offers often run. Check graze.com for current promotions. Source: Gravity by Benchr ad records, October 2026.

Where can I buy Graze?

Graze sells on its own website, graze.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data.

Who owns Graze?

Gravity by Benchr records a company, founded in 2008 according to LinkedIn, on a domain registered in 1998, with 318 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records.

Is Graze doing well?

Not at the moment. Gravity by Benchr estimates about 47,300 visits to graze.com in September 2026, up 21% in a month and down 4% over three months. Graze ranks #199 of 5,144 Food Items brands in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.

Which platform and tools does Graze use?

Gravity by Benchr identifies graze.com as a Shopify store (standard plan, not Shopify Plus). The brand has claimed its Trustpilot profile. It advertises through Meta. Source: Gravity by Benchr platform and advertising records.

How much does Graze spend on Meta ads?

Gravity by Benchr does not publish a spend figure for Graze on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads, WhatsApp. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.

Who are the biggest Food Items brands?

Among Food Items brands in the Gravity by Benchr index, Graze ranks #199 of 5,144 by estimated traffic. Its closest competitors on the same market are BFree Foods, VikiNuts, trufru.global, Marley Spoon and Vivasaya Ulagam. Source: Gravity by Benchr competitor analysis, same category, same market, similar size.

Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Graze.