Brand page · Kitchen & Dining · Australia
GreenPan Australia: 134k visits a month, 39 active Meta ads, Gravity score 624.
GreenPan Australia — GreenPan Australia is a brand that sells healthy ceramic non-stick cookware, including pots, pans, bakeware, electrics, and accessories. In September 2026 greenpan.com.au drew an estimated 134k visits, down 27% on the month before. It ranks #41 of 4,419 Kitchen & Dining brands in Australia.
Updated Traffic Sept 2026Meta ads 8 Oct 2026Google ads 20 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026
Gravity score
Percentiles within 51 peers: Kitchen & Dining brands in Australia with 100K–1M monthly visits. Recomputed nightly, last on 2 Nov 2026.
About the store
GreenPan Australia is a brand that sells healthy ceramic non-stick cookware, including pots, pans, bakeware, electrics, and accessories.
01 · Traffic
How much traffic GreenPan Australia gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
GreenPan Australia drew an estimated 134k visits in September 2026, down 27% on the month before and up 65% over three months.
- Worldwide#73,158of 4.5m sites · Top 5%
- In Australia#1,573of 105k sites · Top 5%
- Kitchen & Dining, worldwide#1,658of 145,612 brands · Top 5%
- Kitchen & Dining, Australia#41of 4,419 brands · Top 1%
134k
estimated visits in September
1 mo ▼ −27.4%4 mo ▲ +65.1%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about GreenPan Australia.
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
GreenPan Australia holds 2.5 out of 5 on Trustpilot over 5 reviews, 1 of them in the last twelve months: 0% of customers give five stars and 100% one star.
Countertop Store Kitchen Supply Store
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What GreenPan Australia sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
GreenPan Australia sells on Shopify, 91% of its catalogue in stock. The best seller is Slow Cooker<br> Cloud Cream, 6L, at A$319.00, followed by Slow Cooker<br> Blue Haze, 6L and Slow Cooker<br> Black, 6L.
#1Slow Cooker<br> Cloud Cream, 6LGreenPan AustraliaA$319.00In stock
#2Slow Cooker<br> Blue Haze, 6LGreenPan AustraliaA$319.00In stock
#3Slow Cooker<br> Black, 6LGreenPan AustraliaA$319.00In stock- +View all productsRankings over time, ratings, stock and the ads that lead to each product. Free account.Sign in to Gravity
Share of the catalogue by product family.
The dominant category places GreenPan Australia in its comparison group.
- Average rating
- 4.74 / 5
- Rated products
- 35% of the catalogue
- In stock
- 91%
- Upper price quartile
- US$222.47
- Currency
- AUD
04 · Ads
What GreenPan Australia is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
GreenPan Australia runs Meta ads on Facebook, Instagram, Messenger, Threads, and has advertised on Google since August 2022 (image, text, video).
GreenPan Frost Ice Cream and Frozen Drink MakerGreenPan6 Oct 2026video
GreenPan Frost Ice Cream and Frozen Drink MakerGreenPan6 Oct 2026video
GreenPan Frost Ice Cream and Frozen Drink MakerGreenPan6 Oct 2026image- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Text ad20 Oct 2026THE COOKWARE COMPANY ASIA LTDverified
Text ad20 Oct 2026THE COOKWARE COMPANY ASIA LTDverified
Text ad20 Oct 2026THE COOKWARE COMPANY ASIA LTDverified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Who talks about GreenPan Australia.
The creators who tag @theoriginalgreenpan.anz on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @theoriginalgreenpan.anz on Instagram, led by Liz Douglas (880k followers, 0.2% engagement).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| LLiz Douglas@glowdiaries___ · 🇦🇺 AU | Food cooking nutrition Creator | 880k | 0.2% | 1 | Tagged @theoriginalgreenpan.anz |
06 · Competitors according to Gravity
Who GreenPan Australia competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for GreenPan Australia among Kitchen & Dining brands in Australia. The closest is redsilverpanelas.com, then Our Place, Tramontina USA, STONELINE, tefal.fr, Gladkokken.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| redsilverpanelas.comredsilverpanelas.com | |||||||
| Our Placefromourplace.ca | |||||||
| Tramontina USAtramontina.com | |||||||
| STONELINEstoneline.de | |||||||
| tefal.frtefal.fr | |||||||
| Gladkokkenshop.gladkokken.no |
07 · Company
The company behind GreenPan Australia.
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
GreenPan Australia is a company based in Melbourne, Australia.
- Legal name
- Data not available
- Registration no.
- Data not available
- VAT
- Data not available
- Legal form
- Data not available
- Entity country
- 🇦🇺 Australia · Melbourne
- Founded
- Data not available
- Domain registered
- Data not available
- Share capital
- Data not available
- Status
- Data not available
- President
- Data not available
- Activity code
- Data not available
- Employees
- Data not available
- Funding stage
- Data not available
- Total raised
- Data not available
- Investors
- Data not available
- VC-backed
- Data not available
- Own store
- greenpan.com.au · Shopify · AUD
- Catalogue
- 342 collections
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about GreenPan Australia
What people ask Google about GreenPan Australia.
9 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is GreenPan Australia legit or a scam?
According to Gravity by Benchr, GreenPan Australia is a brand based in Melbourne, Australia: its Trustpilot profile is claimed by the brand, it sells on a Shopify store, it has 19,402 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.
What is GreenPan Australia known for?
GreenPan Australia is a brand that sells healthy ceramic non-stick cookware, including pots, pans, bakeware, electrics, and accessories. Gravity by Benchr classifies it under Kitchen & Dining, with Cookware & Bakeware making up 1% of the catalogue. Source: Gravity by Benchr product classification, October 2026.
Is GreenPan Australia expensive?
GreenPan Australia's best seller, Slow Cooker<br> Cloud Cream, 6L, sells A$319.00 on greenpan.com.au. 91% of the catalogue is in stock. Gravity does not track prices daily: check greenpan.com.au before buying. Source: Gravity by Benchr catalogue reading, October 2026.
Does GreenPan Australia have a discount code?
Gravity by Benchr does not collect discount codes. What Gravity observes: GreenPan Australia advertises on Facebook and Instagram and on Google, where its offers often run. Check greenpan.com.au for current promotions. Source: Gravity by Benchr ad records, October 2026.
Where to buy GreenPan Australia?
GreenPan Australia sells on its own website, greenpan.com.au, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.
Is GreenPan Australia growing?
Yes. Gravity by Benchr estimates about 134,200 visits to greenpan.com.au in September 2026, down 27% in a month and up 65% over three months. GreenPan Australia ranks #41 of 4,419 Kitchen & Dining brands in Australia in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
Which platform and tools does GreenPan Australia use?
Gravity by Benchr identifies greenpan.com.au as a Shopify store (standard plan, not Shopify Plus), selling in AUD. The brand has claimed its Trustpilot profile. It advertises through Meta and on Google since August 2022. Source: Gravity by Benchr platform and advertising records, November 2026.
What is GreenPan Australia's ad budget?
Gravity by Benchr does not publish a spend figure for GreenPan Australia on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Kitchen & Dining brands in Australia?
Among Kitchen & Dining brands in Australia in the Gravity by Benchr index, GreenPan Australia ranks #41 of 4,419 by estimated traffic. Its closest competitors on the same market are redsilverpanelas.com, Our Place, Tramontina USA, STONELINE and tefal.fr. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with GreenPan Australia.