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  5. Grill Masters

Brand page · Kitchen & Dining · United States

Grill Masters Top 5% worldwide Top 10% in the United States Top 5% in Kitchen & Dining Top 5% in Kitchen & Dining in the United States
grillmastersclub.com·🇺🇸 Minneapolis, United States· Shopify·Since 2015

Grill Masters traffic, ads & competitors 41.1k visits a month, 12 active Meta ads, Gravity score 434.

Grill Masters — Grill Masters Club is a subscription box service that delivers premium BBQ and grilling products monthly, including sauces, dry rubs, tools, and accessories curated by pitmasters. In September 2026 grillmastersclub.com drew an estimated 41.1k visits, up 28% on the month before. It ranks #753 of 25,135 Kitchen & Dining brands in the United States.

grillmastersclub.com@grillmastersclubvip 203kYouTube 967FacebookLinkedIn 5Trustpilot 3.3Meta Ad Library 12

Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 20 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026

Estimated traffic
41.1k
+28% vs. August 2026
Instagram followers
203k
3,321 posts · @grillmastersclubvip
Trustpilot
3.3
1 review
Meta ads
12
active · on Google since 2023
Products
100%
in stock · 72 collections
Rank in the United States
#753
of 25,135 in Kitchen & Dining
LinkedIn
5
followers · 14 employees
Earned media value
€31.1k
per month, Instagram

Gravity score

434/ 1000 · 10 of 10 indicators rated
Brand Power390
Momentum558
Performance352

Percentiles within 728 peers: Kitchen & Dining brands in the United States with 30K–100K monthly visits. Recomputed nightly, last on 2 Nov 2026.

How the score is calculated

About the store

Grill Masters Club is a subscription box service that delivers premium BBQ and grilling products monthly, including sauces, dry rubs, tools, and accessories curated by pitmasters.

01 · Traffic

Grill Masters website traffic

The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.

Grill Masters drew an estimated 41.1k visits in September 2026, up 28% on the month before and up 70% over three months.

  • Worldwide#201,162of 4.5m sites · Top 5%
  • In United States#63,837of 1.2m sites · Top 10%
  • Kitchen & Dining, worldwide#5,283of 145,612 brands · Top 5%
  • Kitchen & Dining, United States#753of 25,135 brands · Top 5%
Monthly visitssource Sept 2026

41.1k

estimated visits in September

1 mo ▲ +28.4%4 mo ▲ +70.1%

The monthly curve, 24 months of history and the category comparison.

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Audience by country, free account
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02 · Reviews

Grill Masters reviews

The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.

Grill Masters holds 3.3 out of 5 on Trustpilot over 1 review: 0% of customers give five stars and 0% one star.

Trustpilotread 21 Oct 2026
3.3TrustScore · 1 review
5 ★0%
4 ★0%
3 ★0%
2 ★100%
1 ★0%

Grill Store

Google reviewsData not available

Data not available

Review velocity, TrustScore history and the category comparison are on the Gravity brand page.

03 · Products

Grill Masters best-selling products

The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.

Grill Masters sells on Shopify, 100% of its catalogue in stock. The best seller is Digital Gift Card, at US$50.00–US$250.00, followed by Lane's SPG Rub (4.6 oz) - Salt, Pepper Garlic Seasoning and 15” Sear’NSizzle® GrillGrate for Flat Top Griddles.

ProductsCatalogue read Oct 2026
Catalogue mixOct 2026
Kitchen Appliance Accessories68%
Cookware & Bakeware11%
Condiments & Sauces5%
Seasonings & Spices5%

Share of the catalogue by product family.

Activity mixdominant: Kitchen & Dining
Kitchen & Dining84%
Food Items11%
Gift Cards5%

The dominant category places Grill Masters in its comparison group.

Prices and ratingsstore data
Average rating
4.50 / 5
Rated products
11% of the catalogue
In stock
100%
Upper price quartile
US$77.49
Currency
USD

05 · Influencers

Grill Masters influencers

The creators who tag @grillmastersclubvip on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.

Creators tag @grillmastersclubvip on Instagram, led by 𝗜𝗥𝗢𝗡 𝗙𝗜𝗥𝗘 𝗖𝗢𝗢𝗞𝗜𝗡𝗚 | 𝗥𝗜𝗖𝗞𝗬 𝗔𝗟𝗕𝗥𝗜𝗚𝗛𝗧 (280k followers, 0.5% engagement).

Influencersaccounts tagging @grillmastersclubvip · Instagram
AccountProfileFollowersEngagementTagsRelationship
�𝗜𝗥𝗢𝗡 𝗙𝗜𝗥𝗘 𝗖𝗢𝗢𝗞𝗜𝗡𝗚 | 𝗥𝗜𝗖𝗞𝗬 𝗔𝗟𝗕𝗥𝗜𝗚𝗛𝗧@iron_fire_cooking · 🇺🇸 USFood cooking nutrition Creator280k0.5%2Tagged @grillmastersclubvip
Engagement is the median of recent posts.See all

06 · Competitors according to Gravity

Grill Masters competitors and alternatives

Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.

Gravity by Benchr finds competitors for Grill Masters among Kitchen & Dining brands in the United States. The closest is Zerno, then Kick Ash Basket, SnS Grills, Mahlkönig, CUBED ICE, Ceramic Grill Store.

CompetitorsKitchen & Dining · United States · similarity out of 100
BrandSimilarityGravity scoreEst. trafficInstagramTrustpilotMeta adsProducts
Zernozerno.co
Kick Ash Basketkickashbasket.com
SnS Grillssnsgrills.com
Mahlkönigmahlkoenig.us
CUBED ICEcubediceusa.com
Ceramic Grill Storeceramicgrillstore.com
Competitors Gravity finds for Grill Masters. Similarity, Gravity score, traffic, social, reviews, ads and catalogue are for subscribers.Compare Grill Masters with Zerno

07 · Company

Who is behind Grill Masters?

Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.

Grill Masters is a company based in Minneapolis, United States, on a domain registered in June 2015. It employs about 14 people.

Legal entityGravity index, Nov 2026
Entity country
🇺🇸 United States · Minneapolis
Domain registered
3 Jun 2015
Status
Operating
Employees
14 on LinkedIn
DistributionGravity index, Nov 2026
Own store
grillmastersclub.com · Shopify · USD
Catalogue
72 collections
Retailers
None recorded
Open jobs
None recorded

08 · What people ask about Grill Masters

What people ask Google about Grill Masters.

10 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.

Is Grill Masters legit or a scam?

According to Gravity by Benchr, Grill Masters is a brand based in Minneapolis, United States: its website has existed since June 2015, it sells on a Shopify store, it employs 14 people on LinkedIn, it has 203,339 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.

What does Grill Masters sell?

Grill Masters Club is a subscription box service that delivers premium BBQ and grilling products monthly, including sauces, dry rubs, tools, and accessories curated by pitmasters. Gravity by Benchr classifies it under Kitchen & Dining, with Kitchen Appliance Accessories making up 68% of the catalogue. Source: Gravity by Benchr product classification, October 2026.

How much does Grill Masters cost?

Grill Masters' best seller, Digital Gift Card, sells from US$50.00 to US$250.00 on grillmastersclub.com. 100% of the catalogue is in stock. Gravity does not track prices daily: check grillmastersclub.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.

Is there a Grill Masters discount code?

Gravity by Benchr does not collect discount codes. What Gravity observes: Grill Masters advertises on Facebook and Instagram and on Google, where its offers often run. Check grillmastersclub.com for current promotions. Source: Gravity by Benchr ad records, October 2026.

Where can I buy Grill Masters?

Grill Masters sells on its own website, grillmastersclub.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.

Who owns Grill Masters?

Gravity by Benchr records a company based in Minneapolis, United States, whose domain was registered in 2015, with 14 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.

Is Grill Masters doing well?

Yes. Gravity by Benchr estimates about 41,100 visits to grillmastersclub.com in September 2026, up 28% in a month and up 70% over three months. Grill Masters ranks #753 of 25,135 Kitchen & Dining brands in the United States in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.

Which platform and tools does Grill Masters use?

Gravity by Benchr identifies grillmastersclub.com as a Shopify store (standard plan, not Shopify Plus), selling in USD. It advertises through Meta and on Google since September 2023. Source: Gravity by Benchr platform and advertising records, November 2026.

What is Grill Masters' ad budget?

Gravity by Benchr does not publish a spend figure for Grill Masters on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads, WhatsApp. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.

Who are the biggest Kitchen & Dining brands in the United States?

Among Kitchen & Dining brands in the United States in the Gravity by Benchr index, Grill Masters ranks #753 of 25,135 by estimated traffic. Its closest competitors on the same market are Zerno, Kick Ash Basket, SnS Grills, Mahlkönig and CUBED ICE. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.

Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Grill Masters.