Brand page · Outdoor Recreation · Norway

Gullsluken Top 10% worldwide Top 10% in Norway Top 10% in Outdoor Recreation Top 20% in Outdoor Recreation in Norway
gullsluken.no·🇳🇴 Oslo, Norway· Shopify·Since 2023

Gullsluken: 33.7k visits a month, 19 active Meta ads, Gravity score 623.

Gullsluken — Gullsluken is a Norwegian company that sells fishing equipment and offers monthly mystery boxes for fishing enthusiasts. In September 2026 gullsluken.no drew an estimated 33.7k visits, up 112% on the month before. It ranks #22 of 174 Outdoor Recreation brands in Norway.

gullsluken.no@gullsluken 889FacebookLinkedIn 35Trustpilot 3.8Meta Ad Library 19

Updated Traffic Sept 2026Meta ads 8 Oct 2026Google ads 21 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026

Estimated traffic
33.7k
+112% vs. August 2026
Instagram followers
889
43 posts · @gullsluken
Trustpilot
3.8
7 reviews
Meta ads
19
active · on Google since 2025
Products
66%
in stock · 13 collections
Rank in Norway
#22
of 174 in Outdoor Recreation
LinkedIn
35
followers · 15 employees
Earned media value
€8.0
per month, Instagram

Gravity score

623/ 1000 · 9 of 10 indicators rated
Brand Power526
Momentum730
Performance613

Percentiles within 19 peers: Outdoor Recreation brands in Norway with 30K–100K monthly visits. Recomputed nightly, last on 2 Nov 2026.

How the score is calculated

About the store

Gullsluken is a Norwegian company that sells fishing equipment and offers monthly mystery boxes for fishing enthusiasts.

01 · Traffic

How much traffic Gullsluken gets.

The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.

Gullsluken drew an estimated 33.7k visits in September 2026, up 112% on the month before and up 796% over three months.

  • Worldwide#238,450of 4.5m sites · Top 10%
  • In Norway#1,220of 15.2k sites · Top 10%
  • Outdoor Recreation, worldwide#5,535of 101,136 brands · Top 10%
  • Outdoor Recreation, Norway#22of 174 brands · Top 20%
Monthly visitssource Sept 2026

33.7k

estimated visits in September

1 mo ▲ +111.6%4 mo ▲ +795.6%

The monthly curve, 24 months of history and the category comparison.

Create your free account
Audience by country, free account
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02 · Reviews

What customers say about Gullsluken.

The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.

Gullsluken holds 3.8 out of 5 on Trustpilot over 7 reviews: 71% of customers give five stars and 14% one star.

Trustpilotclaimed page · read 21 Oct 2026
3.8TrustScore · 7 reviews
Top 50% rating quality
5 ★71%
4 ★0%
3 ★14%
2 ★0%
1 ★14%

Hobby Store Outdoor Sports Store Hunting and Fishing Store

Google reviewsData not available

Data not available

Review velocity, TrustScore history and the category comparison are on the Gravity brand page.

03 · Products

What Gullsluken sells, ranked by sales.

The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.

Gullsluken sells on Shopify, 66% of its catalogue in stock. The best seller is Gullslukens Mystiske Fiskeboks, at NOK 599.00, followed by Hugin Cherry Moon and Hugin Brown Trout.

ProductsCatalogue read Oct 2026
Catalogue mixOct 2026
Fishing97%
Gift Cards3%

Share of the catalogue by product family.

Activity mixdominant: Outdoor Recreation
Outdoor Recreation97%
Gift Cards3%

The dominant category places Gullsluken in its comparison group.

Prices and ratingsstore data
Average rating
4.46 / 5
Rated products
75% of the catalogue
In stock
66%
Upper price quartile
US$20.80
Currency
NOK

05 · Influencers

Who talks about Gullsluken.

The creators who tag @gullsluken on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.

Gravity has not found creators tagging this brand on Instagram yet.

Influencersaccounts tagging @gullsluken · Instagram

Gravity has not found creators tagging this brand on Instagram yet.

Engagement is the median of recent posts.See all

06 · Competitors according to Gravity

Who Gullsluken competes with, by the numbers.

Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.

Gravity by Benchr finds competitors for Gullsluken among Outdoor Recreation brands in Norway. The closest is Hook-Eze USA, then AG Fishing, herculesfishing.com, oceanslegacy.com, Ashconfish Fishing Tackle, luckyjohn.info.

CompetitorsOutdoor Recreation · Norway · similarity out of 100
BrandSimilarityGravity scoreEst. trafficInstagramTrustpilotMeta adsProducts
Hook-Eze USAhookeze.com
AG Fishingagfishing.com
herculesfishing.comherculesfishing.com
oceanslegacy.comoceanslegacy.com
Ashconfish Fishing Tackleashconfish.com
luckyjohn.infoluckyjohn.info
Competitors Gravity finds for Gullsluken. Similarity, Gravity score, traffic, social, reviews, ads and catalogue are for subscribers.Compare Gullsluken with Hook-Eze USA

07 · Company

The company behind Gullsluken.

Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.

Gullsluken is a company based in Oslo, Norway, on a domain registered in June 2023. It employs about 15 people.

Legal entityGravity index, Nov 2026
Legal name
Data not available
Registration no.
Data not available
VAT
Data not available
Legal form
Data not available
Entity country
🇳🇴 Norway · Oslo
Founded
Data not available
Domain registered
19 Jun 2023
Share capital
Data not available
Status
Data not available
President
Data not available
Activity code
Data not available
Employees
15 on LinkedIn
FundingGravity index, Nov 2026
Funding stage
Data not available
Total raised
Data not available
Investors
Data not available
VC-backed
Data not available
DistributionGravity index, Nov 2026
Own store
gullsluken.no · Shopify · NOK
Catalogue
13 collections
Retailers
None recorded
Open jobs
None recorded

08 · What people ask about Gullsluken

What people ask Google about Gullsluken.

10 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.

Is Gullsluken legit?

According to Gravity by Benchr, Gullsluken is a brand based in Oslo, Norway: its website has existed since June 2023, its Trustpilot profile is claimed by the brand, it sells on a Shopify store, it employs 15 people on LinkedIn, it has 889 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.

What is Gullsluken known for?

Gullsluken is a Norwegian company that sells fishing equipment and offers monthly mystery boxes for fishing enthusiasts. Gravity by Benchr classifies it under Outdoor Recreation, with Fishing making up 97% of the catalogue. Source: Gravity by Benchr product classification, October 2026.

Is Gullsluken expensive?

Gullsluken's best seller, Gullslukens Mystiske Fiskeboks, sells NOK 599.00 on gullsluken.no. 66% of the catalogue is in stock. Gravity does not track prices daily: check gullsluken.no before buying. Source: Gravity by Benchr catalogue reading, October 2026.

Gullsluken promo code

Gravity by Benchr does not collect discount codes. What Gravity observes: Gullsluken advertises on Facebook and Instagram and on Google, where its offers often run. Check gullsluken.no for current promotions. Source: Gravity by Benchr ad records, October 2026.

Where can I buy Gullsluken?

Gullsluken sells on its own website, gullsluken.no, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.

Who is behind Gullsluken?

Gravity by Benchr records a company based in Oslo, Norway, whose domain was registered in 2023, with 15 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.

Is Gullsluken growing?

Yes. Gravity by Benchr estimates about 33,700 visits to gullsluken.no in September 2026, up 112% in a month and up 796% over three months. Gullsluken ranks #22 of 174 Outdoor Recreation brands in Norway in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.

Which platform and tools does Gullsluken use?

Gravity by Benchr identifies gullsluken.no as a Shopify store (standard plan, not Shopify Plus), selling in NOK. The brand has claimed its Trustpilot profile. It advertises through Meta and on Google since August 2025. Source: Gravity by Benchr platform and advertising records, November 2026.

How much does Gullsluken spend on Meta ads?

Gravity by Benchr does not publish a spend figure for Gullsluken on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.

Who are the biggest Outdoor Recreation brands in Norway?

Among Outdoor Recreation brands in Norway in the Gravity by Benchr index, Gullsluken ranks #22 of 174 by estimated traffic. Its closest competitors on the same market are Hook-Eze USA, AG Fishing, herculesfishing.com, oceanslegacy.com and Ashconfish Fishing Tackle. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.

Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Gullsluken.