Brand page · Personal Care · United States
GUNNAR: 151K visits a month, 70 active Meta ads, Gravity score 641.
GUNNAR — GUNNAR is a company that manufactures glasses designed to protect and enhance vision during digital device use, specializing in gaming and computer eyewear that addresses digital eyestrain symptoms. In September 2026 gunnar.com drew an estimated 151K visits, down 19% on the month before. It ranks #541 of 33,626 Personal Care brands in United States and holds a 4.0 Trustpilot rating over 5,220 reviews.
Updated Traffic Sept 2026Meta ads 8 Oct 2026Google ads 21 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026
Gravity score
Percentiles within 792 peers: Personal Care brands in United States with 100K–1M monthly visits. Recomputed nightly, last on 2 Nov 2026.
About the store
GUNNAR is a company that manufactures glasses designed to protect and enhance vision during digital device use, specializing in gaming and computer eyewear that addresses digital eyestrain symptoms.
01 · Traffic
How much traffic GUNNAR gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
GUNNAR drew an estimated 151K visits in September 2026, down 19% on the month before and down 2% over three months.
- Worldwide#66,297of 4.5M sites · Top 5%
- In United States#21,845of 1.2M sites · Top 5%
- Personal Care, worldwide#3,148of 215,119 brands · Top 5%
- Personal Care, United States#541of 33,626 brands · Top 5%
151K
estimated visits in September
1 mo ▼ −19.5%4 mo ▼ −2.2%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about GUNNAR.
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
GUNNAR holds 4.0 out of 5 on Trustpilot over 5,220 reviews, 41 of them in the last twelve months: 73% of customers give five stars and 10% one star. That volume places GUNNAR in the top 5 % of the 270,321 Trustpilot pages in the Gravity index, and its rating quality in the top 40 %.
Computer Accessories Store Glasses Store Sunglasses Store Video Game Store Clothing Store
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What GUNNAR sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
GUNNAR sells on Shopify, 86% of its catalogue in stock. The best seller is SavedBy Package Protection, at US$1.47–US$35.47, followed by Mystery Box and Single Vision Lens.
#1SavedBy Package ProtectionGUNNARUS$1.47–US$35.47In stock
#2Mystery BoxGUNNARUS$15.00In stock
#3Single Vision LensGUNNARUS$175.00In stock- +View all productsRankings over time, ratings, stock and the ads that lead to each product. Free account.Sign in to Gravity
Share of the catalogue by product family.
The dominant category places GUNNAR in its comparison group.
- Average rating
- 4.81 / 5
- Rated products
- 85% of the catalogue
- In stock
- 86%
- Upper price quartile
- US$105.00
- Currency
- USD
04 · Ads
What GUNNAR is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
GUNNAR runs Meta ads on Facebook, Instagram, Messenger, Audience Network, Threads, and has advertised on Google since October 2021 (image, text, video).
Black Friday Came Early: 33% OffGUNNAR Optiks7 Oct 2026image
33% Off Fallout Collab GlassesGUNNAR Optiks6 Oct 2026video
Black Friday Came Early: 33% OffGUNNAR Optiks6 Oct 2026image- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Text ad21 Oct 2026GUNNAR OPTIKS LLCverified
Text ad21 Oct 2026GUNNAR OPTIKS LLCverified
Text ad21 Oct 2026GUNNAR OPTIKS LLCverified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Who talks about GUNNAR.
The creators who tag @gunnaroptiks on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @gunnaroptiks on Instagram, led by RebelDustyPinky (37K followers, 0.1% engagement).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| RRebelDustyPinky@rebeldustypinky · 🇺🇸 US | Gaming streaming tech culture Creator | 37K | 0.1% | 1 | Tagged @gunnaroptiks |
06 · Competitors according to Gravity
Who GUNNAR competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for GUNNAR among Personal Care brands in United States. The closest is John Jacobs, then GlassesShop, Peepers, Eterlens, BlockBlueLight, JINS.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| John Jacobsjohnjacobseyewear.com | |||||||
| GlassesShopglassesshop.com | |||||||
| Peeperspeepers.com | |||||||
| Eterlenseterlens.com | |||||||
| BlockBlueLightblockbluelight.com | |||||||
| JINSus.jins.com |
07 · Company
The company behind GUNNAR.
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
GUNNAR is a company based in Oceanside, United States, founded in 2006 according to LinkedIn, on a domain registered in March 1996. It employs about 41 people.
- Legal name
- Data not available
- Registration no.
- Data not available
- VAT
- Data not available
- Legal form
- Data not available
- Entity country
- 🇺🇸 United States · Oceanside
- Founded
- 2006, per LinkedIn
- Domain registered
- 7 Mar 1996
- Share capital
- Data not available
- Status
- Operating
- President
- Data not available
- Activity code
- Data not available
- Employees
- 41 on LinkedIn
- Funding stage
- Data not available
- Total raised
- Data not available
- Investors
- Data not available
- VC-backed
- Data not available
- Own store
- gunnar.com · Shopify · USD
- Catalogue
- 55 collections
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about GUNNAR
What people ask Google about GUNNAR.
11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is GUNNAR legit or a scam?
According to Gravity by Benchr, GUNNAR is a brand based in Oceanside, United States: its website has existed since March 1996, its Trustpilot profile is claimed by the brand, it sells on a Shopify store, it employs 41 people on LinkedIn, it has 59,166 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.
GUNNAR reviews: is it worth it?
Customers rate GUNNAR 4.0 out of 5 on Trustpilot over 5,220 reviews, 41 of them in the last twelve months: 73% give five stars, 10% one star. Gravity by Benchr places that review volume in the top 5 % of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.
What is GUNNAR?
GUNNAR is a company that manufactures glasses designed to protect and enhance vision during digital device use, specializing in gaming and computer eyewear that addresses digital eyestrain symptoms. Gravity by Benchr classifies it under Personal Care, with Vision Care making up 9% of the catalogue. Source: Gravity by Benchr product classification, October 2026.
Is GUNNAR expensive?
GUNNAR's best seller, SavedBy Package Protection, sells from US$1.47 to US$35.47 on gunnar.com. 86% of the catalogue is in stock. Gravity does not track prices daily: check gunnar.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.
Is there a GUNNAR discount code?
Gravity by Benchr does not collect discount codes. What Gravity observes: GUNNAR advertises on Facebook and Instagram and on Google, where its offers often run. Check gunnar.com for current promotions. Source: Gravity by Benchr ad records, October 2026.
Where can I buy GUNNAR?
GUNNAR sells on its own website, gunnar.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.
Who owns GUNNAR?
Gravity by Benchr records a company based in Oceanside, United States, founded in 2006 according to LinkedIn, on a domain registered in 1996, with 41 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.
Is GUNNAR growing?
Not at the moment. Gravity by Benchr estimates about 151,100 visits to gunnar.com in September 2026, down 19% in a month and down 2% over three months. GUNNAR ranks #541 of 33,626 Personal Care brands in United States in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
Which platform and tools does GUNNAR use?
Gravity by Benchr identifies gunnar.com as a Shopify store (standard plan, not Shopify Plus), selling in USD. The brand has claimed its Trustpilot profile. It advertises through Meta and on Google since October 2021. Source: Gravity by Benchr platform and advertising records, November 2026.
How much does GUNNAR spend on Meta ads?
Gravity by Benchr does not publish a spend figure for GUNNAR on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Personal Care brands in United States?
Among Personal Care brands in United States in the Gravity by Benchr index, GUNNAR ranks #541 of 33,626 by estimated traffic. Its closest competitors on the same market are John Jacobs, GlassesShop, Peepers, Eterlens, BlockBlueLight. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with GUNNAR.