Brand page · Suitcases · France
GYL: 66.7k visits a month, 62 active Meta ads.
GYL — GYL is a French and European brand specializing in suitcases, with a family business history in the trade and resale of luggage. In September 2026 gylbag.com drew an estimated 66.7k visits, down 14% on the month before. It ranks #3 of 36 Suitcases brands in France and holds a 4.3 Trustpilot rating over 1,799 reviews.
Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 20 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026
About the store
GYL is a French and European brand specializing in suitcases, with a family business history in the trade and resale of luggage.
01 · Traffic
How much traffic GYL gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
GYL drew an estimated 66.7k visits in September 2026, down 14% on the month before and down 17% over three months.
- Worldwide#132,759of 4.5m sites · Top 5%
- In France#4,804of 166k sites · Top 5%
- Suitcases, worldwide#133of 1,776 brands · Top 10%
- Suitcases, France#3of 36 brands · Top 10%
66.7k
estimated visits in September
1 mo ▼ −13.9%4 mo ▼ −17.5%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about GYL.
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
GYL holds 4.3 out of 5 on Trustpilot over 1,799 reviews, 1,644 of them in the last twelve months: 73% of customers give five stars and 13% one star. That volume places GYL in the top 10% of the 270,321 Trustpilot pages in the Gravity index, and its rating quality in the top 30%.
Luggage Store
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What GYL sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
GYL sells on Shopify, 88% of its catalogue in stock. The best seller is Valise Trunk XL Rigide Intemporelle, at €222.99, followed by Set de 2 Valises Rigides Intemporelle Cabine et Soute and Valise Trunk L Rigide Intemporelle.
#1Valise Trunk XL Rigide IntemporelleGYL€222.99In stock
#2Set de 2 Valises Rigides Intemporelle Cabine et SouteGYL€241.99In stock
#3Valise Trunk L Rigide IntemporelleGYL€214.99In stock- +View all productsRankings over time, ratings, stock and the ads that lead to each product. Free account.Sign in to Gravity
Share of the catalogue by product family.
The dominant category places GYL in its comparison group.
- Average rating
- 4.59 / 5
- Rated products
- 76% of the catalogue
- In stock
- 88%
- Upper price quartile
- US$249.76
- Currency
- EUR
04 · Ads
What GYL is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
GYL runs Meta ads on Facebook, Instagram, Messenger, Threads, and has advertised on Google since February 2025 (image, text, video).
Avant le prochain départ, pensez au dépistage.Gylbag6 Oct 2026image
Garantie à vieGylbag6 Oct 2026image
Garantie à vieGylbag6 Oct 2026image- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Text ad19 Oct 2026IML GROUPverified
Text ad19 Oct 2026IML GROUPverified
Text ad19 Oct 2026IML GROUPverified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Who talks about GYL.
The creators who tag @gyl_paris on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @gyl_paris on Instagram, led by Morphea Bed 🛏️ 💤 (12.6k followers, 8.2% engagement).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| MMorphea Bed 🛏️ 💤@morphea_bed · 🇫🇷 FR | Decoration garden diy Creator | 12.6k | 8.2% | 2 | Tagged @gyl_paris |
06 · Competitors according to Gravity
Who GYL competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for GYL among Suitcases brands in France. The closest is fr.tumi.com, then Bluestar, Celims, samsonite.fr, DELSEY PARIS, Swiss Kopper.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| fr.tumi.comfr.tumi.com | |||||||
| Bluestarbluestar-paris.com | |||||||
| Celimscelims.com | |||||||
| samsonite.frsamsonite.fr | |||||||
| DELSEY PARISdelsey.com | |||||||
| Swiss Kopperswisskopper.fr |
07 · Company
The company behind GYL.
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
GYL is a company based in Levallois-perret, France, on a domain registered in August 2019. It employs about 13 people.
- Legal name
- Data not available
- Registration no.
- Data not available
- VAT
- Data not available
- Legal form
- Data not available
- Entity country
- 🇫🇷 France · Levallois-perret
- Founded
- Data not available
- Domain registered
- 7 Aug 2019
- Share capital
- Data not available
- Status
- Data not available
- President
- Data not available
- Activity code
- Data not available
- Employees
- 13 on LinkedIn
- Funding stage
- Data not available
- Total raised
- Data not available
- Investors
- Data not available
- VC-backed
- Data not available
- Own store
- gylbag.com · Shopify · EUR
- Catalogue
- 32 collections
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about GYL
What people ask Google about GYL.
11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is GYL legit?
According to Gravity by Benchr, GYL is a brand based in Levallois-perret, France: its website has existed since August 2019, its Trustpilot profile is claimed by the brand, it sells on a Shopify store, it employs 13 people on LinkedIn, it has 35,324 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, September 2026.
What do customers say about GYL?
Customers rate GYL 4.3 out of 5 on Trustpilot over 1,799 reviews, 1,644 of them in the last twelve months: 73% give five stars, 13% one star. Gravity by Benchr places that review volume in the top 10% of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.
What is GYL?
GYL is a French and European brand specializing in suitcases, with a family business history in the trade and resale of luggage. Gravity by Benchr classifies it under Suitcases, with Carry-On Suitcases making up 27% of the catalogue. Source: Gravity by Benchr product classification, October 2026.
How much does GYL cost?
GYL's best seller, Valise Trunk XL Rigide Intemporelle, sells €222.99 on gylbag.com. 88% of the catalogue is in stock. Gravity does not track prices daily: check gylbag.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.
GYL promo code
Gravity by Benchr does not collect discount codes. What Gravity observes: GYL advertises on Facebook and Instagram and on Google, where its offers often run. Check gylbag.com for current promotions. Source: Gravity by Benchr ad records, October 2026.
Where to buy GYL?
GYL sells on its own website, gylbag.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data.
Who is behind GYL?
Gravity by Benchr records a company based in Levallois-perret, France, whose domain was registered in 2019, with 13 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records.
Is GYL doing well?
Not at the moment. Gravity by Benchr estimates about 66,700 visits to gylbag.com in September 2026, down 14% in a month and down 17% over three months. GYL ranks #3 of 36 Suitcases brands in France in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
Which platform and tools does GYL use?
Gravity by Benchr identifies gylbag.com as a Shopify store (standard plan, not Shopify Plus), selling in EUR. The brand has claimed its Trustpilot profile. It advertises through Meta and on Google since February 2025. Source: Gravity by Benchr platform and advertising records.
What is GYL's ad budget?
Gravity by Benchr does not publish a spend figure for GYL on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Suitcases brands in France?
Among Suitcases brands in France in the Gravity by Benchr index, GYL ranks #3 of 36 by estimated traffic. Its closest competitors on the same market are fr.tumi.com, Bluestar, Celims, samsonite.fr and DELSEY PARIS. Source: Gravity by Benchr competitor analysis, same category, same market, similar size.
Category
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with GYL.