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  5. Haarpro

Brand page · Personal Care · Netherlands

Haarpro Top 5% worldwide Top 5% in the Netherlands Top 5% in Personal Care Top 5% in Personal Care in the Netherlands
haarpro.nl·🇳🇱 Netherlands·Since 2011

Haarpro traffic, ads & competitors 69.5k visits a month, 2 active Meta ads, Gravity score 603.

Haarpro — Haarpro.nl is a Dutch online store specializing in professional hair care products, including hair products, hair coloring products, and styling products for various hair types including curly hair. In September 2026 haarpro.nl drew an estimated 69.5k visits, up 6% on the month before. It ranks #80 of 2,136 Personal Care brands in the Netherlands and holds a 4.3 Trustpilot rating over 45 reviews.

haarpro.nl@haarpro.nl 7.5kTrustpilot 4.3Meta Ad Library 2

Updated Traffic Sept 2026Meta ads 15 Oct 2026Google ads 20 Oct 2026Trustpilot Oct 2026Gravity score 2 Nov 2026

Estimated traffic
69.5k
+6% vs. August 2026
Instagram followers
7.5k
167 posts · @haarpro.nl
Trustpilot
4.3
45 reviews · 8 in 12 months
Meta ads
2
active · on Google since 2021
Products
—
Data not available
Rank in the Netherlands
#80
of 2,136 in Personal Care
LinkedIn
—
Data not available
Earned media value
€467.4
per month, Instagram

Gravity score

603/ 1000 · 8 of 10 indicators rated
Brand Power660
Momentum581
Performance567

Percentiles within 113 peers: Personal Care brands in the Netherlands with 30K–100K monthly visits. Recomputed nightly, last on 2 Nov 2026.

How the score is calculated

About the store

Haarpro.nl is a Dutch online store specializing in professional hair care products, including hair products, hair coloring products, and styling products for various hair types including curly hair.

01 · Traffic

Haarpro website traffic

The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.

Haarpro drew an estimated 69.5k visits in September 2026, up 6% on the month before and up 9% over three months.

  • Worldwide#128,200of 4.5m sites · Top 5%
  • In Netherlands#1,754of 78.6k sites · Top 5%
  • Personal Care, worldwide#6,403of 215,119 brands · Top 5%
  • Personal Care, Netherlands#80of 2,136 brands · Top 5%
Monthly visitssource Sept 2026

69.5k

estimated visits in September

1 mo ▲ +6.1%4 mo ▲ +9.4%

The monthly curve, 24 months of history and the category comparison.

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Audience by country, free account
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02 · Reviews

Haarpro reviews

The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.

Haarpro holds 4.3 out of 5 on Trustpilot over 45 reviews, 8 of them in the last twelve months: 69% of customers give five stars and 27% one star. That volume places Haarpro in the top 40% of the 270,321 Trustpilot pages in the Gravity index, and its rating quality in the top 40%.

Trustpilotclaimed page · read 20 Oct 2026
4.3TrustScore · 45 reviews · 8 in 12 months
Top 40% review volumeTop 40% rating quality
5 ★69%
4 ★2%
3 ★0%
2 ★2%
1 ★27%

Hair Product Store Hairdresser Cosmetics Store

Google reviewsData not available

Data not available

Review velocity, TrustScore history and the category comparison are on the Gravity brand page.

03 · Products

Haarpro best-selling products

The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.

Gravity by Benchr has not read Haarpro's catalogue yet.

ProductsData not available

Data not available

Catalogue mixData not available

Data not available

Share of the catalogue by product family.

Activity mixdominant: Personal Care
Personal Care94%
Health & Beauty1%
Clothing Accessories0%

The dominant category places Haarpro in its comparison group.

Prices and ratingsstore data
Average rating
Data not available
Rated products
Data not available
In stock
Data not available
Upper price quartile
Data not available
Currency
Data not available

05 · Influencers

Haarpro influencers

The creators who tag @haarpro.nl on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.

Creators tag @haarpro.nl on Instagram, led by sanne (59.7k followers, 1.0% engagement).

Influencersaccounts tagging @haarpro.nl · Instagram
AccountProfileFollowersEngagementTagsRelationship
ssanne@sanne_maarse · 🇳🇱 NLBeauty cosmetics skincare Creator59.7k1.0%2Tagged @haarpro.nl
Engagement is the median of recent posts.See all

06 · Competitors according to Gravity

Haarpro competitors and alternatives

Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.

Gravity by Benchr finds competitors for Haarpro among Personal Care brands in the Netherlands. The closest is Tomassa, then Ascot Cosmetics, bnatural, DonnaBeauty, Ethical Brand Co, deraah.com.sa.

CompetitorsPersonal Care · Netherlands · similarity out of 100
BrandSimilarityGravity scoreEst. trafficInstagramTrustpilotMeta adsProducts
Tomassatomassa.com.ar
Ascot Cosmeticsascotcosmetics.co.za
bnaturalbnaturalstore.com
DonnaBeautydonnabeauty.se
Ethical Brand Coethicalbrandco.com.au
deraah.com.saderaah.com.sa
Competitors Gravity finds for Haarpro. Similarity, Gravity score, traffic, social, reviews, ads and catalogue are for subscribers.Compare Haarpro with Tomassa

07 · Company

Who is behind Haarpro?

Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.

Haarpro is a company based in Netherlands, on a domain registered in January 2011.

Legal entityGravity index, Nov 2026
Entity country
🇳🇱 Netherlands
Domain registered
3 Jan 2011
DistributionGravity index, Nov 2026
Own store
haarpro.nl
Retailers
None recorded
Open jobs
None recorded

08 · What people ask about Haarpro

What people ask Google about Haarpro.

8 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.

Is Haarpro legit?

According to Gravity by Benchr, Haarpro is a brand based in the Netherlands: its website has existed since January 2011, its Trustpilot profile is claimed by the brand, it has 7,465 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.

What do customers say about Haarpro?

Customers rate Haarpro 4.3 out of 5 on Trustpilot over 45 reviews, 8 of them in the last twelve months: 69% give five stars, 27% one star. Gravity by Benchr places that review volume in the top 40% of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.

What is Haarpro?

Haarpro.nl is a Dutch online store specializing in professional hair care products, including hair products, hair coloring products, and styling products for various hair types including curly hair. Gravity by Benchr classifies it under Personal Care. Source: Gravity by Benchr product classification.

Is there a Haarpro discount code?

Gravity by Benchr does not collect discount codes. What Gravity observes: Haarpro advertises on Facebook and Instagram and on Google, where its offers often run. Check haarpro.nl for current promotions. Source: Gravity by Benchr ad records, October 2026.

Who is behind Haarpro?

Gravity by Benchr records a company based in Netherlands, whose domain was registered in 2011. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.

Is Haarpro doing well?

Yes. Gravity by Benchr estimates about 69,500 visits to haarpro.nl in September 2026, up 6% in a month and up 9% over three months. Haarpro ranks #80 of 2,136 Personal Care brands in the Netherlands in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.

What is Haarpro's ad budget?

Gravity by Benchr does not publish a spend figure for Haarpro on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.

Who are the biggest Personal Care brands in the Netherlands?

Among Personal Care brands in the Netherlands in the Gravity by Benchr index, Haarpro ranks #80 of 2,136 by estimated traffic. Its closest competitors on the same market are Tomassa, Ascot Cosmetics, bnatural, DonnaBeauty and Ethical Brand Co. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.

Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Haarpro.