Brand page · Vehicle Parts & Accessories
Handelsboden: 44.9k visits a month, 16 active Meta ads.
Handelsboden — Handelsboden Skinn- & MC-kläder is a Swedish retailer specializing in motorcycle clothing and equipment, offering jackets, pants, helmets, and protective gear for men, women, and children. In September 2026 handelsboden.com drew an estimated 44.9k visits, down 36% on the month before. It ranks #13 of 300 Vehicle Parts & Accessories brands and holds a 3.1 Trustpilot rating over 28 reviews.
Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 20 Oct 2026Trustpilot Oct 2026
About the store
Handelsboden Skinn- & MC-kläder is a Swedish retailer specializing in motorcycle clothing and equipment, offering jackets, pants, helmets, and protective gear for men, women, and children.
01 · Traffic
How much traffic Handelsboden gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
Handelsboden drew an estimated 44.9k visits in September 2026, down 36% on the month before and down 54% over three months.
- Worldwide#186,556of 4.5m sites · Top 5%
- In Sweden#1,408of 27.3k sites · Top 10%
- Vehicle Parts & Accessories, worldwide#4,163of 167,964 brands · Top 5%
- Vehicle Parts & Accessories, Sweden#13of 300 brands · Top 5%
44.9k
estimated visits in September
1 mo ▼ −36.4%4 mo ▼ −54.3%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about Handelsboden.
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
Handelsboden holds 3.1 out of 5 on Trustpilot over 28 reviews, 8 of them in the last twelve months: 36% of customers give five stars and 50% one star. That volume places Handelsboden in the top 50% of the 270,321 Trustpilot pages in the Gravity index.
Clothing Store Men's Clothing Store
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What Handelsboden sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
Gravity by Benchr has not read Handelsboden's catalogue yet.
Data not available
Data not available
Share of the catalogue by product family.
The dominant category places Handelsboden in its comparison group.
- Average rating
- Data not available
- Rated products
- Data not available
- In stock
- Data not available
- Upper price quartile
- Data not available
- Currency
- Data not available
04 · Ads
What Handelsboden is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
Handelsboden runs Meta ads on Facebook, Instagram, Messenger, and has advertised on Google since October 2021 (image, text, video).
MC-kläder, kläder för MC-åkning, Handelsboden Skinn- & MC-kläderHandelsboden Skinn- och MC-kläder3 Sept 2026image
Held San Remo Anthracite – SEK2,199Handelsboden Skinn- och MC-kläder23 Aug 2026image
Held San Remo Blue – SEK2,199Handelsboden Skinn- och MC-kläder5 Aug 2026image- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Text ad20 Oct 2026Qase Digital ABverified
Text ad20 Oct 2026Qase Digital ABverified
Text ad20 Oct 2026Qase Digital ABverified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Who talks about Handelsboden.
The creators who tag @handelsbodenmc on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Gravity has not found creators tagging this brand on Instagram yet.
Gravity has not found creators tagging this brand on Instagram yet.
06 · Competitors according to Gravity
Who Handelsboden competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for Handelsboden among Vehicle Parts & Accessories brands. The closest is motozem.hu, then Louis, Louis, motozem.sk, ChromeBurner, Motolegends.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| motozem.humotozem.hu | |||||||
| Louislouis.se | |||||||
| Louislouis.ie | |||||||
| motozem.skmotozem.sk | |||||||
| ChromeBurnerchromeburner.nl | |||||||
| Motolegendsmotolegends.com |
07 · Company
The company behind Handelsboden.
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
Handelsboden is an e-commerce brand, founded in 1962 according to LinkedIn, on a domain registered in August 1997. It employs about 15 people.
- Legal name
- Data not available
- Registration no.
- Data not available
- VAT
- Data not available
- Legal form
- Data not available
- Entity country
- Data not available
- Founded
- 1962, per LinkedIn
- Domain registered
- 15 Aug 1997
- Share capital
- Data not available
- Status
- Data not available
- President
- Data not available
- Activity code
- Data not available
- Employees
- 15 on LinkedIn
- Funding stage
- Data not available
- Total raised
- Data not available
- Investors
- Data not available
- VC-backed
- Data not available
- Own store
- handelsboden.com
- Catalogue
- Data not available
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about Handelsboden
What people ask Google about Handelsboden.
8 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is Handelsboden legit or a scam?
According to Gravity by Benchr, Handelsboden is a brand: its website has existed since August 1997, it employs 15 people on LinkedIn, it has 4,552 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, September 2026.
What do customers say about Handelsboden?
Customers rate Handelsboden 3.1 out of 5 on Trustpilot over 28 reviews, 8 of them in the last twelve months: 36% give five stars, 50% one star. Gravity by Benchr places that review volume in the top 50% of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.
What is Handelsboden known for?
Handelsboden Skinn- & MC-kläder is a Swedish retailer specializing in motorcycle clothing and equipment, offering jackets, pants, helmets, and protective gear for men, women, and children. Gravity by Benchr classifies it under Vehicle Parts & Accessories. Source: Gravity by Benchr product classification.
Handelsboden promo code
Gravity by Benchr does not collect discount codes. What Gravity observes: Handelsboden advertises on Facebook and Instagram and on Google, where its offers often run. Check handelsboden.com for current promotions. Source: Gravity by Benchr ad records, October 2026.
Who is behind Handelsboden?
Gravity by Benchr records a company, founded in 1962 according to LinkedIn, on a domain registered in 1997, with 15 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records.
Is Handelsboden growing?
Not at the moment. Gravity by Benchr estimates about 44,900 visits to handelsboden.com in September 2026, down 36% in a month and down 54% over three months. Handelsboden ranks #13 of 300 Vehicle Parts & Accessories brands in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
What is Handelsboden's ad budget?
Gravity by Benchr does not publish a spend figure for Handelsboden on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Vehicle Parts & Accessories brands?
Among Vehicle Parts & Accessories brands in the Gravity by Benchr index, Handelsboden ranks #13 of 300 by estimated traffic. Its closest competitors on the same market are motozem.hu, Louis, Louis, motozem.sk and ChromeBurner. Source: Gravity by Benchr competitor analysis, same category, same market, similar size.
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Handelsboden.