Brand page · Clothing · United States

Happy Earth Top 5% worldwide Top 5% in United States Top 5% in Clothing Top 1% in Clothing in United States
happyearthapparel.com·🇺🇸 Cinnaminson, United States· Shopify·Since 2016

Happy Earth: 205K visits a month, 20 active Meta ads, Gravity score 500.

Happy Earth — Happy Earth is an organic clothing brand that gives back through environmental initiatives. The company sells sustainable apparel including organic sweatshirts, hoodies, pants, jackets, and activewear. In September 2026 happyearthapparel.com drew an estimated 205K visits, up 98% on the month before. It ranks #733 of 97,158 Clothing brands in United States and holds a 2.4 Trustpilot rating over 10 reviews.

happyearthapparel.com@happyearth 140KFacebookLinkedIn 285Trustpilot 2.4Meta Ad Library 20

Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 21 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026

Estimated traffic
205K
+98% vs. August 2026
Instagram followers
140K
2,128 posts · @happyearth
Trustpilot
2.4
10 reviews · 6 in 12 months
Meta ads
20
active · on Google since 2022
Products
100%
in stock · 24 collections
Rank in United States
#733
of 97,158 in Clothing
LinkedIn
285
followers · 5 employees
Earned media value
€524.9
per month, Instagram

Gravity score

500/ 1000 · 10 of 10 indicators rated
Brand Power473
Momentum564
Performance463

Percentiles within 1441 peers: Clothing brands in United States with 100K–1M monthly visits. Recomputed nightly, last on 2 Nov 2026.

How the score is calculated

About the store

Happy Earth is an organic clothing brand that gives back through environmental initiatives. The company sells sustainable apparel including organic sweatshirts, hoodies, pants, jackets, and activewear.

01 · Traffic

How much traffic Happy Earth gets.

The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.

Happy Earth drew an estimated 205K visits in September 2026, up 98% on the month before and up 32% over three months.

  • Worldwide#51,371of 4.5M sites · Top 5%
  • In United States#16,852of 1.2M sites · Top 5%
  • Clothing, worldwide#4,673of 459,295 brands · Top 5%
  • Clothing, United States#733of 97,158 brands · Top 1%
Monthly visitssource Sept 2026

205K

estimated visits in September

1 mo ▲ +98.2%4 mo ▲ +32.1%

The monthly curve, 24 months of history and the category comparison.

Create your free account
Audience by country, free account
?

02 · Reviews

What customers say about Happy Earth.

The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.

Happy Earth holds 2.4 out of 5 on Trustpilot over 10 reviews, 6 of them in the last twelve months: 10% of customers give five stars and 60% one star.

Trustpilotread 21 Oct 2026
2.4TrustScore · 10 reviews · 6 in 12 months
5 ★10%
4 ★0%
3 ★10%
2 ★20%
1 ★60%

Clothing Store Printed Clothing Store Sportswear Store Clothing Supplier Activewear Store Men's Clothing Store

Google reviewsData not available

Data not available

Review velocity, TrustScore history and the category comparison are on the Gravity brand page.

03 · Products

What Happy Earth sells, ranked by sales.

The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.

Happy Earth sells on Shopify, 100% of its catalogue in stock. The best seller is PlantTec™ Organic Leggings | Eclipse, at US$78.00, followed by Moonshine Joggers and Rainbow Mountains Hoodie.

ProductsCatalogue read Oct 2026
Catalogue mixOct 2026
Clothing Tops40%
Activewear38%
Socks9%
Pants6%

Share of the catalogue by product family.

Activity mixdominant: Clothing
Clothing100%
Gift Cards0%

The dominant category places Happy Earth in its comparison group.

Prices and ratingsstore data
Average rating
4.78 / 5
Rated products
85% of the catalogue
In stock
100%
Upper price quartile
US$88.00
Currency
USD

05 · Influencers

Who talks about Happy Earth.

The creators who tag @happyearth on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.

Creators tag @happyearth on Instagram, led by Leah Thomas (283K followers, 3.3% engagement).

Influencersaccounts tagging @happyearth · Instagram
AccountProfileFollowersEngagementTagsRelationship
LLeah Thomas@greengirlleah · 🇺🇸 USDecoration garden diy Creator283K3.3%1Tagged @happyearth
Engagement is the median of recent posts.See all

06 · Competitors according to Gravity

Who Happy Earth competes with, by the numbers.

Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.

Gravity by Benchr finds competitors for Happy Earth among Clothing brands in United States. The closest is 7thEarthStudios, then Kowtow, Mooinzen, Comfrt, Velour Garments, Sown Again.

CompetitorsClothing · United States · similarity out of 100
BrandSimilarityGravity scoreEst. trafficInstagramTrustpilotMeta adsProducts
7thEarthStudios7thearthstudios.com
Kowtownz.kowtowclothing.com
Mooinzenmooinzen.de
Comfrtcomfrt.com
Velour Garmentsvelourgarments.eu
Sown Againsownagain.com
Competitors Gravity finds for Happy Earth. Similarity, Gravity score, traffic, social, reviews, ads and catalogue are for subscribers.Compare Happy Earth with 7thEarthStudios

07 · Company

The company behind Happy Earth.

Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.

Happy Earth is a company based in Cinnaminson, United States, on a domain registered in May 2016. It employs about 5 people.

Legal entityGravity index, Nov 2026
Legal name
Data not available
Registration no.
Data not available
VAT
Data not available
Legal form
Data not available
Entity country
🇺🇸 United States · Cinnaminson
Founded
Data not available
Domain registered
3 May 2016
Share capital
Data not available
Status
Operating
President
Data not available
Activity code
Data not available
Employees
5 on LinkedIn
FundingGravity index, Nov 2026
Funding stage
Data not available
Total raised
Data not available
Investors
Data not available
VC-backed
Data not available
DistributionGravity index, Nov 2026
Own store
happyearthapparel.com · Shopify · USD
Catalogue
24 collections
Retailers
None recorded
Open jobs
None recorded

08 · What people ask about Happy Earth

What people ask Google about Happy Earth.

11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.

Is Happy Earth legit?

According to Gravity by Benchr, Happy Earth is a brand based in Cinnaminson, United States: its website has existed since May 2016, it sells on a Shopify store, it employs 5 people on LinkedIn, it has 139,843 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.

What do customers say about Happy Earth?

Customers rate Happy Earth 2.4 out of 5 on Trustpilot over 10 reviews, 6 of them in the last twelve months: 10% give five stars, 60% one star. Source: Gravity by Benchr Trustpilot reading, October 2026.

What is Happy Earth known for?

Happy Earth is an organic clothing brand that gives back through environmental initiatives. The company sells sustainable apparel including organic sweatshirts, hoodies, pants, jackets, and activewear. Gravity by Benchr classifies it under Clothing, with Clothing Tops making up 40% of the catalogue. Source: Gravity by Benchr product classification, October 2026.

Is Happy Earth expensive?

Happy Earth's best seller, PlantTec™ Organic Leggings | Eclipse, sells US$78.00 on happyearthapparel.com. 100% of the catalogue is in stock. Gravity does not track prices daily: check happyearthapparel.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.

Is there a Happy Earth discount code?

Gravity by Benchr does not collect discount codes. What Gravity observes: Happy Earth advertises on Facebook and Instagram and on Google, where its offers often run. Check happyearthapparel.com for current promotions. Source: Gravity by Benchr ad records, October 2026.

Where to buy Happy Earth?

Happy Earth sells on its own website, happyearthapparel.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.

Who is behind Happy Earth?

Gravity by Benchr records a company based in Cinnaminson, United States, whose domain was registered in 2016, with 5 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.

Is Happy Earth doing well?

Yes. Gravity by Benchr estimates about 204,900 visits to happyearthapparel.com in September 2026, up 98% in a month and up 32% over three months. Happy Earth ranks #733 of 97,158 Clothing brands in United States in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.

Which platform and tools does Happy Earth use?

Gravity by Benchr identifies happyearthapparel.com as a Shopify store (standard plan, not Shopify Plus), selling in USD. It advertises through Meta and on Google since May 2022. Source: Gravity by Benchr platform and advertising records, November 2026.

What is Happy Earth's ad budget?

Gravity by Benchr does not publish a spend figure for Happy Earth on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads, WhatsApp. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.

Who are the biggest Clothing brands in United States?

Among Clothing brands in United States in the Gravity by Benchr index, Happy Earth ranks #733 of 97,158 by estimated traffic. Its closest competitors on the same market are 7thEarthStudios, Kowtow, Mooinzen, Comfrt, Velour Garments. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.

Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Happy Earth.